The table below looks at the prevalence of the term Copywriting in IT contracts advertised for the Scotland region. Included is a guide to the contractor rates offered in IT contracts that have cited Copywriting over the 3 months to 19 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
19 Jan 2017
Same period 2016 Same period 2015
Copywriting
UK / Scotland
Rank 101 125 122
Rank change year-on-year
+24 -3
Contract jobs citing Copywriting 2 5 2
As % of all contract IT jobs located in Scotland 0.12% 0.19% 0.076%
As % of the Miscellaneous category 0.36% 0.61% 0.28%
Number of daily rates quoted 2 4 2
Median daily rate £148 £175 £309
Median daily rate % change year-on-year
-15.41% -43.27%
90% offered a daily rate of more than £126 £175 £195
10% offered a daily rate of more than £170 £175 £422
UK excluding London median daily rate £310 £178 £273
% change year-on-year
+74.64% -34.86%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £21.50 £175.00 £14.00
% change year-on-year
-87.71% +1150.00%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the Scotland region.

Miscellaneous Category
Scotland
Contract IT job ads with a match in the
Miscellaneous category
557 824 713
As % of all contract IT jobs located in Scotland 33.43% 31.16% 27.15%
Number of daily rates quoted 280 444 368
Median daily rate £375 £350 £375
Median daily rate % change year-on-year
+7.14% -6.66%
90% offered a daily rate of more than £160 £170 £200
10% offered a daily rate of more than £513 £525 £500
UK excluding London median daily rate £390 £375 £365
% change year-on-year
+4.00% +2.73%
Number of hourly rates quoted 23 20 17
Median hourly rate £46.00 £40.75 £28.50
Median hourly rate % change year-on-year
+12.88% +42.98%
90% offered a hourly rate of more than £11.32 £14.23 £14.01
10% offered a hourly rate of more than £52.17 £43.60 £31.60
UK excluding London median hourly rate £18.50 £21.50 £17.50
% change year-on-year
-13.95% +22.85%

Copywriting
Jobs Demand Trend in Scotland

The demand trend of contract jobs across the Scotland region citing Copywriting as a proportion of all IT contracts with a match in the Miscellaneous category.

Copywriting Jobs Demand Trend in Scotland

Copywriting
Daily Rate Trend in Scotland

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Copywriting across the Scotland region.

Copywriting Daily Rate Trend in Scotland

Copywriting
Hourly Rate Trend in Scotland

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Copywriting across the Scotland region.

Copywriting Hourly Rate Trend in Scotland

Copywriting
Contract Job Locations in Scotland

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Copywriting within the Scotland region over the 3 months to 19 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh +23 1 £175 -
Glasgow +6 1 £121 -30.83%
Copywriting
UK

Copywriting
Top 25 Related IT Skills in Scotland

For the 6 months to 19 January 2017, IT contractor jobs citing Copywriting also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Scotland region with a requirement for Copywriting.

1 5 (71.43%) Finance
1 5 (71.43%) CMS
1 5 (71.43%) Marketing
2 4 (57.14%) Content Management
2 4 (57.14%) HTML
3 3 (42.86%) Multimedia
3 3 (42.86%) Stakeholder Management
3 3 (42.86%) User Experience
3 3 (42.86%) Infographics
3 3 (42.86%) Service Design
4 1 (14.29%) Social Media Management
4 1 (14.29%) Social Media
4 1 (14.29%) Analytics
4 1 (14.29%) Umbraco
4 1 (14.29%) Google
4 1 (14.29%) Google Analytics
4 1 (14.29%) Drupal
4 1 (14.29%) Email Marketing
4 1 (14.29%) Digital Marketing
4 1 (14.29%) CSS
4 1 (14.29%) B2B
4 1 (14.29%) B2C
4 1 (14.29%) TeamSite
4 1 (14.29%) SEO
4 1 (14.29%) Migration

Copywriting
Top Related IT Skills in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (71.43%) CMS
2 1 (14.29%) Drupal
2 1 (14.29%) Umbraco
Cloud Services
1 1 (14.29%) Google Analytics
General
1 5 (71.43%) Finance
1 5 (71.43%) Marketing
2 3 (42.86%) Multimedia
Job Titles
1 3 (42.86%) Content Editor
1 3 (42.86%) Content Manager
1 3 (42.86%) Digital Content Editor
1 3 (42.86%) Digital Content Manager
1 3 (42.86%) Digital Editor
1 3 (42.86%) Digital Marketing Manager
1 3 (42.86%) Marketing Manager
2 1 (14.29%) Communications Manager
2 1 (14.29%) Email Executive
2 1 (14.29%) Email Marketing Executive
2 1 (14.29%) Junior
2 1 (14.29%) Junior Service Manager
2 1 (14.29%) Marketing Executive
Libraries, Frameworks & Software Standards
1 4 (57.14%) HTML
2 1 (14.29%) CSS
Miscellaneous
1 3 (42.86%) User Experience
2 1 (14.29%) Social Media
Processes & Methodologies
1 4 (57.14%) Content Management
2 3 (42.86%) Infographics
2 3 (42.86%) Service Design
2 3 (42.86%) Stakeholder Management
3 1 (14.29%) Analytics
3 1 (14.29%) B2B
3 1 (14.29%) B2C
3 1 (14.29%) Digital Marketing
3 1 (14.29%) Email Marketing
3 1 (14.29%) Migration
3 1 (14.29%) SEO
3 1 (14.29%) Social Media Management
Systems Management
1 1 (14.29%) TeamSite
Vendors
1 1 (14.29%) Google