The table below looks at the prevalence of the term Copywriting in IT contracts advertised for the Scotland region. Included is a guide to the contractor rates offered in IT contracts that have cited Copywriting over the 3 months to 29 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
29 Sep 2016
Same period 2015 Same period 2014
Copywriting
Rank 115 135 129
Rank change year-on-year
+20 -6
Contract jobs citing Copywriting 6 1 3
As % of all contract IT jobs located in Scotland 0.28% 0.031% 0.11%
As % of the Miscellaneous category 0.76% 0.10% 0.39%
Number of daily rates quoted 6 1 3
Median daily rate £275 £160 £176
Median daily rate % change year-on-year
+71.87% -9.09%
UK excluding London median daily rate £223 £246 £210
% change year-on-year
-9.55% +17.14%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £20.00 £40.00 -
% change year-on-year
-50.00% -
Copywriting
UK

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the Scotland region.

Miscellaneous Category
Scotland
Contract IT job ads with a match in the
Miscellaneous category
789 979 773
As % of all contract IT jobs located in Scotland 36.26% 30.57% 28.00%
Number of daily rates quoted 474 477 426
Median daily rate £345 £370 £350
Median daily rate % change year-on-year
-6.75% +5.71%
90% offered a daily rate of more than £243 £225 £175
10% offered a daily rate of more than £475 £488 £500
UK excluding London median daily rate £375 £377 £350
% change year-on-year
-0.53% +7.71%
Number of hourly rates quoted 21 31 24
Median hourly rate £40.00 £16.25 £15.77
Median hourly rate % change year-on-year
+146.15% +3.04%
90% offered a hourly rate of more than £16.10 £12.35 £10.75
10% offered a hourly rate of more than £42.20 £47.69 £38.13
UK excluding London median hourly rate £21.00 £18.88 £17.50
% change year-on-year
+11.22% +7.88%

Copywriting
Jobs Demand Trend in Scotland

The demand trend of contract jobs across the Scotland region citing Copywriting as a proportion of all IT contracts with a match in the Miscellaneous category.

Copywriting Jobs Demand Trend in Scotland

Copywriting
Daily Rate Trend in Scotland

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Copywriting across the Scotland region.

Copywriting Daily Rate Trend in Scotland

Copywriting
Hourly Rate Trend in Scotland

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Copywriting across the Scotland region.

Copywriting Hourly Rate Trend in Scotland

Copywriting
Contract Job Locations in Scotland

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Copywriting within the Scotland region over the 3 months to 29 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Stirling - 4 £275 -
Glasgow - 2 £175 -
Copywriting
UK

Copywriting
Top 18 Related IT Skills in Scotland

For the 6 months to 29 September 2016, IT contractor jobs citing Copywriting also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Scotland region with a requirement for Copywriting.

1 6 (85.71%) Finance
2 5 (71.43%) Marketing
2 5 (71.43%) CMS
2 5 (71.43%) Content Management
3 4 (57.14%) User Experience
3 4 (57.14%) Infographics
3 4 (57.14%) Service Design
3 4 (57.14%) Stakeholder Management
3 4 (57.14%) HTML
3 4 (57.14%) Multimedia
4 1 (14.29%) Legal
4 1 (14.29%) Migration
4 1 (14.29%) Email Marketing
4 1 (14.29%) B2B
4 1 (14.29%) B2C
4 1 (14.29%) Agile Software Development
4 1 (14.29%) Banking
4 1 (14.29%) Stakeholder Engagement

Copywriting
Top Related IT Skills in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (71.43%) CMS
General
1 6 (85.71%) Finance
2 5 (71.43%) Marketing
3 4 (57.14%) Multimedia
4 1 (14.29%) Banking
4 1 (14.29%) Legal
Job Titles
1 4 (57.14%) Content Editor
1 4 (57.14%) Content Manager
1 4 (57.14%) Digital Content Editor
1 4 (57.14%) Digital Content Manager
1 4 (57.14%) Digital Editor
1 4 (57.14%) Digital Marketing Manager
1 4 (57.14%) Marketing Manager
2 1 (14.29%) Communications Manager
2 1 (14.29%) Copywriter
2 1 (14.29%) Email Executive
2 1 (14.29%) Email Marketing Executive
2 1 (14.29%) Junior
2 1 (14.29%) Junior Service Manager
2 1 (14.29%) Marketing Executive
Libraries, Frameworks & Software Standards
1 4 (57.14%) HTML
Miscellaneous
1 4 (57.14%) User Experience
Processes & Methodologies
1 5 (71.43%) Content Management
2 4 (57.14%) Infographics
2 4 (57.14%) Service Design
2 4 (57.14%) Stakeholder Management
3 1 (14.29%) Agile Software Development
3 1 (14.29%) B2B
3 1 (14.29%) B2C
3 1 (14.29%) Email Marketing
3 1 (14.29%) Migration
3 1 (14.29%) Stakeholder Engagement