The table below looks at the statistics for Online Marketing skills in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 18 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
18 Jan 2017
Same period 2016 Same period 2015
Online Marketing
England / South East
Rank 232 251 248
Rank change year-on-year
+19 -3
Contract jobs citing Online Marketing 2 5 12
As % of all contract IT jobs located in the South East 0.027% 0.060% 0.13%
As % of the Processes & Methodologies category 0.034% 0.075% 0.17%
Number of daily rates quoted 1 4 2
Median daily rate £450 £343 £356
Median daily rate % change year-on-year
+31.38% -3.85%
UK excluding London median daily rate £250 £300 £338
% change year-on-year
-16.66% -11.11%
Number of hourly rates quoted 0 1 0
Median hourly rate - £16.00 -
UK excluding London median hourly rate - £16.00 -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South East region.

Processes & Methodologies Category
South East
Contract IT job ads with a match in the
Processes & Methodologies category
5882 6705 7068
As % of all contract IT jobs located in the South East 80.39% 80.01% 77.98%
Number of daily rates quoted 3459 4007 3902
Median daily rate £425 £400 £390
Median daily rate % change year-on-year
+6.25% +2.56%
90% offered a daily rate of more than £290 £275 £263
10% offered a daily rate of more than £562 £550 £525
UK excluding London median daily rate £410 £400 £390
% change year-on-year
+2.50% +2.56%
Number of hourly rates quoted 206 289 242
Median hourly rate £37.50 £42.50 £25.00
Median hourly rate % change year-on-year
-11.76% +70.00%
90% offered a hourly rate of more than £12.00 £12.50 £11.50
10% offered a hourly rate of more than £52.50 £60.85 £47.50
UK excluding London median hourly rate £34.75 £39.00 £25.50
% change year-on-year
-10.89% +52.94%

Online Marketing
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Online Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the South East

Online Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the South East region.

Online Marketing Daily Rate Trend in the South East

Online Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the South East region.

Online Marketing Hourly Rate Trend in the South East

Online Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Online Marketing within the South East region over the 3 months to 18 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +8 2 £450 +62.01%
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 18 January 2017, IT contractor jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Online Marketing.

1 8 (100.00%) Marketing
2 4 (50.00%) Analytics
3 3 (37.50%) E-Commerce
3 3 (37.50%) German Language
3 3 (37.50%) Digital Marketing
4 2 (25.00%) Google Analytics
4 2 (25.00%) FMCG
4 2 (25.00%) jQuery
4 2 (25.00%) Social Media
4 2 (25.00%) Tag Management
4 2 (25.00%) JavaScript
4 2 (25.00%) SQL
4 2 (25.00%) CRM
4 2 (25.00%) Financial Institution
4 2 (25.00%) Web Analytics
4 2 (25.00%) Google
4 2 (25.00%) Retail
4 2 (25.00%) SEO
4 2 (25.00%) Finance
4 2 (25.00%) CMS
4 2 (25.00%) Analytical Skills
5 1 (12.50%) Sage X3
5 1 (12.50%) Skype
5 1 (12.50%) Brand Awareness
5 1 (12.50%) Integrated Marketing
5 1 (12.50%) HEAT Software
5 1 (12.50%) Marketo
5 1 (12.50%) Kalman Filter
5 1 (12.50%) Adobe Illustrator
5 1 (12.50%) InDesign

Online Marketing
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (25.00%) CMS
2 1 (12.50%) SharePoint
2 1 (12.50%) Sitecore CMS
2 1 (12.50%) Umbraco
2 1 (12.50%) WordPress
Applications
1 1 (12.50%) Adobe Illustrator
1 1 (12.50%) InDesign
1 1 (12.50%) Photoshop
Business Applications
1 1 (12.50%) Sage X3
Cloud Services
1 2 (25.00%) Google Analytics
2 1 (12.50%) Adobe Creative Cloud
2 1 (12.50%) SaaS
Communications & Networking
1 1 (12.50%) Intranet
1 1 (12.50%) Skype
Database & Business Intelligence
1 1 (12.50%) SQL Server
1 1 (12.50%) SQL Server 2008
General
1 8 (100.00%) Marketing
2 3 (37.50%) German Language
3 2 (25.00%) Finance
3 2 (25.00%) Financial Institution
3 2 (25.00%) Retail
4 1 (12.50%) Brand Awareness
4 1 (12.50%) Telecoms
Job Titles
1 4 (50.00%) Marketing Manager
2 2 (25.00%) Analytics Developer
2 2 (25.00%) Developer
2 2 (25.00%) JavaScript Developer
3 1 (12.50%) Agile Business Analyst
3 1 (12.50%) Analyst
3 1 (12.50%) Business Analyst
3 1 (12.50%) Channel Marketing Manager
3 1 (12.50%) CMS Business Analyst
3 1 (12.50%) Digital Analyst
3 1 (12.50%) Digital Business Analyst
3 1 (12.50%) Digital Marketing Manager
3 1 (12.50%) IT Engineer
3 1 (12.50%) IT Support
3 1 (12.50%) IT Support Engineer
3 1 (12.50%) Project Support Engineer
3 1 (12.50%) Support Engineer
3 1 (12.50%) Web Engineer
3 1 (12.50%) Web Support Engineer
Libraries, Frameworks & Software Standards
1 2 (25.00%) jQuery
2 1 (12.50%) Velocity
Miscellaneous
1 2 (25.00%) Analytical Skills
1 2 (25.00%) FMCG
1 2 (25.00%) Social Media
2 1 (12.50%) Digital Media
2 1 (12.50%) iPad
Processes & Methodologies
1 4 (50.00%) Analytics
2 3 (37.50%) Digital Marketing
2 3 (37.50%) E-Commerce
3 2 (25.00%) CRM
3 2 (25.00%) SEO
3 2 (25.00%) Tag Management
3 2 (25.00%) Web Analytics
4 1 (12.50%) Agile Software Development
4 1 (12.50%) B2B
4 1 (12.50%) Data Acquisition
4 1 (12.50%) Email Marketing
4 1 (12.50%) ERP
4 1 (12.50%) Information Management
4 1 (12.50%) Integrated Marketing
4 1 (12.50%) Kalman Filter
4 1 (12.50%) Marketing Automation
4 1 (12.50%) Marketing Strategy
4 1 (12.50%) OpenUP
4 1 (12.50%) Pay per click
4 1 (12.50%) Web Design
Programming Languages
1 2 (25.00%) JavaScript
1 2 (25.00%) SQL
Qualifications
1 1 (12.50%) Degree
Vendors
1 2 (25.00%) Google
2 1 (12.50%) Adobe
2 1 (12.50%) Barracuda Networks
2 1 (12.50%) HEAT Software
2 1 (12.50%) Kaspersky
2 1 (12.50%) Marketo
2 1 (12.50%) Sage
2 1 (12.50%) Salesforce.com
2 1 (12.50%) Sitecore