The table below looks at the statistics for Online Marketing skills in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 5 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
5 May 2016
Same period 2015 Same period 2014
Online Marketing
Rank 272 259 254
Rank change year-on-year
-13 -5
Contract jobs citing Online Marketing 8 7 4
As % of all contract IT jobs located in the South East 0.083% 0.070% 0.043%
As % of the Processes & Methodologies category 0.10% 0.090% 0.057%
Number of daily rates quoted 6 5 2
Median daily rate £158 £400 £213
Median daily rate % change year-on-year
-60.62% +88.23%
90% offered a daily rate of more than £135 £221 £183
10% offered a daily rate of more than £188 £400 £243
UK excluding London median daily rate £178 £300 £288
% change year-on-year
-40.83% +4.34%
Number of hourly rates quoted 0 1 0
Median hourly rate - £18.00 -
UK excluding London median hourly rate - £18.00 -
Online Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South East region.

Processes & Methodologies Category
South East
Contract IT job ads with a match in the
Processes & Methodologies category
7669 7741 6977
As % of all contract IT jobs located in the South East 79.51% 77.93% 74.96%
Number of daily rates quoted 4708 4348 3877
Median daily rate £400 £390 £375
Median daily rate % change year-on-year
+2.56% +4.00%
90% offered a daily rate of more than £281 £270 £250
10% offered a daily rate of more than £538 £525 £500
UK excluding London median daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 256 282 277
Median hourly rate £37.00 £32.75 £27.00
Median hourly rate % change year-on-year
+12.97% +21.29%
90% offered a hourly rate of more than £12.50 £13.35 £12.50
10% offered a hourly rate of more than £48.50 £47.80 £55.00
UK excluding London median hourly rate £36.00 £30.00 £30.41
% change year-on-year
+20.00% -1.35%

Online Marketing
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Online Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the South East

Online Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the South East region.

Online Marketing Daily Rate Trend in the South East

Online Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the South East region.

Online Marketing Hourly Rate Trend in the South East

Online Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Online Marketing within the South East region over the 3 months to 5 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +6 8 £158 -29.60%
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 5 May 2016, IT contractor jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Online Marketing.

1 13 (100.00%) Marketing
2 11 (84.62%) Pay per click
2 11 (84.62%) Digital Marketing
2 11 (84.62%) SEO
2 11 (84.62%) Social Media
3 9 (69.23%) Digital Media
3 9 (69.23%) Degree
4 8 (61.54%) German Language
4 8 (61.54%) Project Planning
4 8 (61.54%) Email Marketing
4 8 (61.54%) B2B
4 8 (61.54%) Salesforce.com
4 8 (61.54%) Marketo
4 8 (61.54%) SaaS
4 8 (61.54%) Brand Awareness
4 8 (61.54%) Marketing Automation
4 8 (61.54%) Data Acquisition
5 3 (23.08%) Project Management
6 2 (15.38%) Content Management
6 2 (15.38%) Strategic Planning
6 2 (15.38%) CMS
6 2 (15.38%) Spanish Language
6 2 (15.38%) E-Commerce
6 2 (15.38%) Line Management
6 2 (15.38%) Customer Insight
6 2 (15.38%) Analytics
7 1 (7.69%) Marketing Strategy
7 1 (7.69%) Magnolia
7 1 (7.69%) Italian Language
7 1 (7.69%) Portuguese Language

Online Marketing
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (15.38%) CMS
2 1 (7.69%) Magnolia
Applications
1 1 (7.69%) MS Office
1 1 (7.69%) MS Project
Cloud Services
1 8 (61.54%) SaaS
General
1 13 (100.00%) Marketing
2 8 (61.54%) Brand Awareness
2 8 (61.54%) German Language
3 2 (15.38%) Spanish Language
4 1 (7.69%) Finance
4 1 (7.69%) Italian Language
4 1 (7.69%) Multimedia
4 1 (7.69%) Portuguese Language
Job Titles
1 3 (23.08%) Marketing Officer
2 2 (15.38%) Marketing Assistant
2 2 (15.38%) Marketing Manager
3 1 (7.69%) Administrator
3 1 (7.69%) Digital Executive
3 1 (7.69%) Digital Marketing Executive
3 1 (7.69%) Digital Marketing Manager
3 1 (7.69%) Marketing Executive
3 1 (7.69%) Project Manager
3 1 (7.69%) Senior Manager
3 1 (7.69%) Senior Project Manager
3 1 (7.69%) Web Administrator
Libraries, Frameworks & Software Standards
1 1 (7.69%) CSS
1 1 (7.69%) HTML
Miscellaneous
1 11 (84.62%) Social Media
2 9 (69.23%) Digital Media
3 1 (7.69%) Life Science
Processes & Methodologies
1 11 (84.62%) Digital Marketing
1 11 (84.62%) Pay per click
1 11 (84.62%) SEO
2 8 (61.54%) B2B
2 8 (61.54%) Data Acquisition
2 8 (61.54%) Email Marketing
2 8 (61.54%) Marketing Automation
2 8 (61.54%) Project Planning
3 3 (23.08%) Project Management
4 2 (15.38%) Analytics
4 2 (15.38%) Content Management
4 2 (15.38%) Customer Insight
4 2 (15.38%) E-Commerce
4 2 (15.38%) Line Management
4 2 (15.38%) Strategic Planning
5 1 (7.69%) CRM
5 1 (7.69%) Marketing Strategy
5 1 (7.69%) User Acceptance Testing
5 1 (7.69%) Web Design
Qualifications
1 9 (69.23%) Degree
Quality Assurance & Compliance
1 1 (7.69%) QA
Vendors
1 8 (61.54%) Marketo
1 8 (61.54%) Salesforce.com
South East
Mason Frank International
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