The table below looks at the prevalence of the term Kindle in IT contracts advertised for the South West region. Included is a guide to the average contractor rates offered in IT contracts that have cited Kindle over the 3 months to 11 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
11 Feb 2016
Same period 2015 Same period 2014
Amazon Kindle
Rank - 148 -
Contract jobs citing Kindle 0 1 0
As % of all contract IT jobs located in the South West - 0.031% -
As % of the Miscellaneous category - 0.12% -
Number of daily rates quoted 0 1 0
Average daily rate - £175 -
UK excluding London average daily rate - £350 £375
% change year-on-year
- -6.66%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Kindle
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the South West region.

Miscellaneous Category
South West
Contract IT job ads with a match in the
Miscellaneous category
939 860 645
As % of all contract IT jobs located in the South West 31.52% 26.67% 24.85%
Number of daily rates quoted 632 513 392
Average daily rate £373 £375 £363
Average daily rate % change year-on-year
-0.66% +3.44%
90% offered a daily rate of more than £233 £225 £221
10% offered a daily rate of more than £492 £545 £500
UK excluding London average daily rate £375 £375 £350
% change year-on-year
- +7.14%
Number of hourly rates quoted 68 55 42
Average hourly rate £37.50 £26.25 £17.50
Average hourly rate % change year-on-year
+42.85% +50.00%
90% offered a hourly rate of more than £12.00 £12.00 £12.75
10% offered a hourly rate of more than £57.00 £44.50 £35.00
UK excluding London average hourly rate £23.75 £17.50 £17.50
% change year-on-year
+35.71% -

Kindle
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of IT contractor jobs citing Kindle across the South West region as a proportion of the total demand within the Miscellaneous category.

Kindle Jobs Demand Trend in the South West

Kindle
Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Kindle across the South West region.

Kindle Daily Rate Trend in the South West

Kindle
Hourly Rate Trend in the South West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Kindle across the South West region.

Kindle Hourly Rate Trend in the South West