The table below looks at the statistics for Online Marketing skills in IT contracts advertised for the South West region. Included is a guide to the contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 18 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
18 Jan 2017
Same period 2016 Same period 2015
Online Marketing
England / South West
Rank - 141 135
Contract jobs citing Online Marketing 0 2 1
As % of all contract IT jobs located in the South West - 0.067% 0.033%
As % of the Processes & Methodologies category - 0.081% 0.044%
Number of daily rates quoted 0 1 1
Median daily rate - £225 £350
Median daily rate % change year-on-year
- -35.71%
UK excluding London median daily rate £250 £300 £338
% change year-on-year
-16.66% -11.11%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - £16.00 -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South West region.

Processes & Methodologies Category
South West
Contract IT job ads with a match in the
Processes & Methodologies category
2052 2462 2293
As % of all contract IT jobs located in the South West 79.75% 82.23% 75.63%
Number of daily rates quoted 1371 1736 1539
Median daily rate £400 £375 £400
Median daily rate % change year-on-year
+6.66% -6.25%
90% offered a daily rate of more than £275 £285 £300
10% offered a daily rate of more than £550 £500 £550
UK excluding London median daily rate £410 £400 £390
% change year-on-year
+2.50% +2.56%
Number of hourly rates quoted 128 117 111
Median hourly rate £37.50 £41.80 £35.00
Median hourly rate % change year-on-year
-10.28% +19.42%
90% offered a hourly rate of more than £14.50 £20.63 £17.50
10% offered a hourly rate of more than £45.00 £50.00 £46.50
UK excluding London median hourly rate £34.75 £39.00 £25.50
% change year-on-year
-10.89% +52.94%

Online Marketing
Jobs Demand Trend in the South West

The demand trend of contract jobs across the South West region citing Online Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the South West

Online Marketing
Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the South West region.

Online Marketing Daily Rate Trend in the South West

Online Marketing
Hourly Rate Trend in the South West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the South West region.

Online Marketing Hourly Rate Trend in the South West