The first table below looks at the demand for Online Marketing skills in IT contracts advertised for the South West region. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the South West region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Online Marketing
Rank 142 121 -
Rank change year-on-year
-21 -
Contract jobs citing Online Marketing 2 2 0
As % of all contract IT jobs located in the South West 0.060% 0.086% -
As % of the Processes & Methodologies category 0.080% 0.12% -
Number of daily rates quoted 1 2 0
Average daily rate £135 £230 -
Average daily rate % change year-on-year
-41.30% -
UK excluding London average daily rate £288 £205 £250
% change year-on-year
+40.24% -18.00%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - £16.50
Processes & Methodologies Category
South West
Contract IT job ads with a match in the
Processes & Methodologies category
2508 1631 2548
As % of all contract IT jobs located in the South West 75.72% 70.12% 70.23%
Number of daily rates quoted 1546 1015 1521
Average daily rate £375 £350 £396
Average daily rate % change year-on-year
+7.14% -11.61%
90% offered a daily rate of more than £270 £255 £250
10% offered a daily rate of more than £500 £480 £500
UK excluding London average daily rate £375 £360 £370
% change year-on-year
+4.16% -2.70%
Number of hourly rates quoted 112 60 154
Average hourly rate £30.00 £32.00 £25.00
Average hourly rate % change year-on-year
-6.25% +28.00%
90% offered a hourly rate of more than £12.50 £17.20 £18.50
10% offered a hourly rate of more than £42.50 £45.75 £40.00
UK excluding London average hourly rate £30.00 £32.00 £27.50
% change year-on-year
-6.25% +16.36%
Online Marketing
England

Online Marketing
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of IT contractor jobs citing Online Marketing across the South West region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the South West

Online Marketing
Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the South West region.

Online Marketing Daily Rate Trend in the South West

Online Marketing
Hourly Rate Trend in the South West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the South West region.

Online Marketing Hourly Rate Trend in the South West

Online Marketing
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Online Marketing within the South West region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Find
Job
Vacancies
Dorset - 2 £135 - 1
Wiltshire - - - -
Bristol - - - -
Devon - - - -
Online Marketing
England

Online Marketing
Top 12 Related IT Skills in the South West

For the 6 months to 18 April 2014, IT contractor jobs across the South West region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 2 (100.00%) HTML
1 2 (100.00%) SEO
1 2 (100.00%) CMS
1 2 (100.00%) Content Management
1 2 (100.00%) Google
1 2 (100.00%) Marketing
1 2 (100.00%) Social Network
1 2 (100.00%) Search Engine Marketing
1 2 (100.00%) Google Analytics
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Analytics
1 2 (100.00%) Campaign Management

Online Marketing
Top Related IT Skills in the South West by Category

For the 6 months to 18 April 2014, IT contractor jobs across the South West region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (100.00%) CMS
Business Applications
1 2 (100.00%) Google Analytics
General
1 2 (100.00%) Marketing
Job Titles
1 2 (100.00%) Marketing Executive
1 2 (100.00%) Digital Marketing Executive
Libraries, Frameworks & Software Standards
1 2 (100.00%) HTML
Miscellaneous
1 2 (100.00%) Social Network
Processes & Methodologies
1 2 (100.00%) SEO
1 2 (100.00%) Content Management
1 2 (100.00%) Search Engine Marketing
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Analytics
1 2 (100.00%) Campaign Management
Vendors
1 2 (100.00%) Google