The table below looks at the statistics for Online Marketing skills in IT contracts advertised for the South West region. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 26 November 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
26 Nov 2014
Same period 2013 Same period 2012
Online Marketing
Rank 144 - 129
Rank change year-on-year
- 0
Contract jobs citing Online Marketing 1 0 1
As % of all contract IT jobs located in the South West 0.031% - 0.036%
As % of the Processes & Methodologies category 0.042% - 0.054%
Number of daily rates quoted 1 0 1
Average daily rate
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£350 - £320
UK excluding London average daily rate £313 £283 £263
% change year-on-year
+10.61% +7.61%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - £12.50
Online Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South West region.

Processes & Methodologies Category
South West
Contract IT job ads with a match in the
Processes & Methodologies category
2383 1558 1866
As % of all contract IT jobs located in the South West 73.48% 69.77% 67.44%
Number of daily rates quoted 1627 1020 1095
Average daily rate £400 £375 £375
Average daily rate % change year-on-year
+6.66% -
90% offered a daily rate of more than £300 £260 £250
10% offered a daily rate of more than £550 £500 £480
UK excluding London average daily rate £385 £363 £368
% change year-on-year
+6.20% -1.36%
Number of hourly rates quoted 126 106 126
Average hourly rate £28.50 £30.50 £33.00
Average hourly rate % change year-on-year
-6.55% -7.57%
90% offered a hourly rate of more than £14.20 £13.50 £12.03
10% offered a hourly rate of more than £47.50 £40.00 £49.50
UK excluding London average hourly rate £25.00 £27.50 £29.50
% change year-on-year
-9.09% -6.77%

Online Marketing
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of IT contractor jobs citing Online Marketing across the South West region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the South West

Online Marketing
Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the South West region.

Online Marketing Daily Rate Trend in the South West

Online Marketing
Hourly Rate Trend in the South West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the South West region.

Online Marketing Hourly Rate Trend in the South West

Online Marketing
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Online Marketing within the South West region over the 3 months to 26 November 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wiltshire - 1 £350 -
Bristol - - - - 1
Devon - - - - 3
Dorset - - - -
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the South West

For the 6 months to 26 November 2014, IT contractor jobs across the South West region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 4 (100.00%) Marketing
2 3 (75.00%) Google
2 3 (75.00%) MS Excel
2 3 (75.00%) Internet
2 3 (75.00%) Analytical Skills
3 2 (50.00%) MS PowerPoint
3 2 (50.00%) Performance Monitoring
3 2 (50.00%) E-Commerce
3 2 (50.00%) Microsoft
3 2 (50.00%) MS Office
3 2 (50.00%) Pay per click
3 2 (50.00%) Finance
3 2 (50.00%) Degree
4 1 (25.00%) Google Analytics
4 1 (25.00%) WordPress
4 1 (25.00%) Git (software)
4 1 (25.00%) nginx
4 1 (25.00%) Social Media
4 1 (25.00%) Analytics
4 1 (25.00%) Mobile App
4 1 (25.00%) Mobile Application Development
4 1 (25.00%) Publishing
4 1 (25.00%) LAMP
4 1 (25.00%) Games
4 1 (25.00%) CSS
4 1 (25.00%) Linux
4 1 (25.00%) OO
4 1 (25.00%) Apache
4 1 (25.00%) HTML
4 1 (25.00%) JavaScript

Online Marketing
Top Related IT Skills in the South West by Category

For the 6 months to 26 November 2014, IT contractor jobs across the South West region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (25.00%) WordPress
1 1 (25.00%) nginx
1 1 (25.00%) Apache
Applications
1 3 (75.00%) MS Excel
2 2 (50.00%) MS PowerPoint
2 2 (50.00%) MS Office
Business Applications
1 1 (25.00%) Google Analytics
Communications & Networking
1 3 (75.00%) Internet
Database & Business Intelligence
1 1 (25.00%) MySQL
Development Applications
1 1 (25.00%) Git (software)
General
1 4 (100.00%) Marketing
2 2 (50.00%) Finance
3 1 (25.00%) Publishing
3 1 (25.00%) Games
Job Titles
1 2 (50.00%) Analyst
2 1 (25.00%) PHP Developer
2 1 (25.00%) Performance Analyst
2 1 (25.00%) Marketing Analyst
2 1 (25.00%) Project Manager
2 1 (25.00%) Developer
Libraries, Frameworks & Software Standards
1 1 (25.00%) LAMP
1 1 (25.00%) CSS
1 1 (25.00%) HTML
Miscellaneous
1 3 (75.00%) Analytical Skills
2 1 (25.00%) Social Media
2 1 (25.00%) Mobile App
Operating Systems
1 1 (25.00%) Linux
Processes & Methodologies
1 2 (50.00%) Performance Monitoring
1 2 (50.00%) E-Commerce
1 2 (50.00%) Pay per click
2 1 (25.00%) Analytics
2 1 (25.00%) Mobile Application Development
2 1 (25.00%) OO
2 1 (25.00%) CRM
2 1 (25.00%) SEO
2 1 (25.00%) OO PHP
Programming Languages
1 1 (25.00%) JavaScript
1 1 (25.00%) PHP
Qualifications
1 2 (50.00%) Degree
Vendors
1 3 (75.00%) Google
2 2 (50.00%) Microsoft