The table below looks at the prevalence of the term New Media in IT contracts advertised for the Southampton region. Included is a guide to the average contractor rates offered in IT contracts that have cited New Media over the 3 months to 22 August 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
22 Aug 2014
Same period 2013 Same period 2012
New Media
Rank - 37 41
Contract jobs citing New Media 0 1 2
As % of all contract IT jobs located in Southampton - 0.30% 0.64%
As % of the Miscellaneous category - 1.52% 2.27%
Number of daily rates quoted 0 0 2
Average daily rate
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- - £275
UK excluding London average daily rate £400 £325 £320
% change year-on-year
+23.07% +1.56%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - £17.58
New Media
Hampshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the Southampton region.

Miscellaneous Category
Southampton
Contract IT job ads with a match in the
Miscellaneous category
99 66 88
As % of all contract IT jobs located in Southampton 27.12% 19.82% 28.12%
Number of daily rates quoted 78 48 42
Average daily rate £365 £293 £300
Average daily rate % change year-on-year
+24.78% -2.50%
90% offered a daily rate of more than £243 £138 £200
10% offered a daily rate of more than £600 £453 £575
UK excluding London average daily rate £350 £350 £338
% change year-on-year
- +3.70%
Number of hourly rates quoted 4 4 19
Average hourly rate £18.75 £17.11 £27.50
Average hourly rate % change year-on-year
+9.58% -37.78%
90% offered a hourly rate of more than £16.50 £16.25 £18.00
10% offered a hourly rate of more than £22.50 £17.50 £34.50
UK excluding London average hourly rate £19.00 £17.50 £29.00
% change year-on-year
+8.57% -39.65%

New Media
Jobs Demand Trend in Southampton

This chart provides a 3-month moving total of IT contractor jobs citing New Media across the Southampton region as a proportion of the total demand within the Miscellaneous category.

New Media Jobs Demand Trend in Southampton

New Media
Daily Rate Trend in Southampton

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing New Media across the Southampton region.

New Media Daily Rate Trend in Southampton

New Media
Hourly Rate Trend in Southampton

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing New Media across the Southampton region.

New Media Hourly Rate Trend in Southampton