The table below looks at the statistics for SEO skills in IT contracts advertised for the Stoke-on-Trent region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 27 March 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
27 Mar 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank - - 11
Contract jobs citing SEO 0 0 7
As % of all contract IT jobs located in Stoke-on-Trent - - 25.93%
As % of the Processes & Methodologies category - - 36.84%
Number of daily rates quoted 0 0 6
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
- - £330
UK excluding London average daily rate £275 £325 £275
% change year-on-year
-15.38% +18.18%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £19.00 £85.00 £20.00
% change year-on-year
-77.64% +325.00%
SEO
Staffordshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Stoke-on-Trent region.

Processes & Methodologies Category
Stoke-on-Trent
Contract IT job ads with a match in the
Processes & Methodologies category
27 28 19
As % of all contract IT jobs located in Stoke-on-Trent 84.38% 71.79% 70.37%
Number of daily rates quoted 20 22 12
Average daily rate £375 £320 £330
Average daily rate % change year-on-year
+17.18% -3.03%
UK excluding London average daily rate £396 £375 £363
% change year-on-year
+5.60% +3.44%
Number of hourly rates quoted 1 1 0
Average hourly rate £17.50 £15.77 -
Average hourly rate % change year-on-year
+10.97% -
UK excluding London average hourly rate £31.44 £27.50 £32.00
% change year-on-year
+14.32% -14.06%

SEO
Jobs Demand Trend in Stoke-on-Trent

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the Stoke-on-Trent region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Stoke-on-Trent

SEO
Daily Rate Trend in Stoke-on-Trent

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Stoke-on-Trent region.

SEO Daily Rate Trend in Stoke-on-Trent