The table below looks at the statistics for SEO skills in IT contracts advertised for the Swindon region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 1 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
1 Jul 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 43 - 36
Rank change year-on-year
- 0
Contract jobs citing SEO 4 0 10
As % of all contract IT jobs located in Swindon 1.12% - 2.47%
As % of the Processes & Methodologies category 1.48% - 2.98%
Number of daily rates quoted 4 0 9
Median daily rate £300 - £300
UK excluding London median daily rate £350 £285 £300
% change year-on-year
+22.80% -5.00%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £19.61 £12.50 £40.50
% change year-on-year
+56.88% -69.13%
SEO
Wiltshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Swindon region.

Processes & Methodologies Category
Swindon
Contract IT job ads with a match in the
Processes & Methodologies category
270 297 336
As % of all contract IT jobs located in Swindon 75.84% 76.94% 82.96%
Number of daily rates quoted 192 223 255
Median daily rate £396 £400 £400
Median daily rate % change year-on-year
-1.00% -
90% offered a daily rate of more than £275 £320 £275
10% offered a daily rate of more than £625 £550 £520
UK excluding London median daily rate £400 £385 £375
% change year-on-year
+3.89% +2.66%
Number of hourly rates quoted 2 14 4
Median hourly rate £38.50 £13.75 £28.75
Median hourly rate % change year-on-year
+180.00% -52.17%
UK excluding London median hourly rate £28.50 £30.00 £30.00
% change year-on-year
-5.00% -

SEO
Jobs Demand Trend in Swindon

The demand trend of contract jobs across the Swindon region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Swindon

SEO
Daily Rate Trend in Swindon

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Swindon region.

SEO Daily Rate Trend in Swindon

SEO
Top 30 Related IT Skills in Swindon

For the 6 months to 1 July 2016, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Swindon region with a requirement for SEO.

1 5 (100.00%) Finance
1 5 (100.00%) Marketing
1 5 (100.00%) Analytics
2 4 (80.00%) Social Media
2 4 (80.00%) Digital Media
2 4 (80.00%) Degree
2 4 (80.00%) Google Analytics
2 4 (80.00%) Omniture
2 4 (80.00%) Google
2 4 (80.00%) Pay per click
2 4 (80.00%) WebTrends
2 4 (80.00%) Project Management
2 4 (80.00%) Digital Analytics
2 4 (80.00%) Affiliate Network
3 1 (20.00%) Online Marketing
3 1 (20.00%) jQuery
3 1 (20.00%) Sitecore CMS
3 1 (20.00%) Sitecore
3 1 (20.00%) Web Development
3 1 (20.00%) User Experience
3 1 (20.00%) Analytical Skills
3 1 (20.00%) Front End Development
3 1 (20.00%) HTML
3 1 (20.00%) JavaScript
3 1 (20.00%) .NET
3 1 (20.00%) Classic ASP
3 1 (20.00%) CSS
3 1 (20.00%) XML
3 1 (20.00%) XSL
3 1 (20.00%) CMS

SEO
Top Related IT Skills in Swindon by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (20.00%) CMS
1 1 (20.00%) Sitecore CMS
Business Applications
1 4 (80.00%) WebTrends
Cloud Services
1 4 (80.00%) Google Analytics
General
1 5 (100.00%) Finance
1 5 (100.00%) Marketing
Job Titles
1 3 (60.00%) Digital Project Manager
1 3 (60.00%) Project Manager
2 1 (20.00%) Ajax Developer
2 1 (20.00%) Change Manager
2 1 (20.00%) Developer
2 1 (20.00%) Front End Developer (Client-Side Developer)
2 1 (20.00%) Front End Web Developer (Client-Side Developer)
2 1 (20.00%) HTML CSS Developer
2 1 (20.00%) HTML Developer
2 1 (20.00%) JavaScript Developer
2 1 (20.00%) Sitecore Developer
2 1 (20.00%) Web Developer
Libraries, Frameworks & Software Standards
1 1 (20.00%) .NET
1 1 (20.00%) Ajax
1 1 (20.00%) Classic ASP
1 1 (20.00%) CSS
1 1 (20.00%) HTML
1 1 (20.00%) jQuery
1 1 (20.00%) XML
1 1 (20.00%) XSL
Miscellaneous
1 4 (80.00%) Digital Media
1 4 (80.00%) Social Media
2 1 (20.00%) Analytical Skills
2 1 (20.00%) User Experience
Processes & Methodologies
1 5 (100.00%) Analytics
2 4 (80.00%) Affiliate Network
2 4 (80.00%) Digital Analytics
2 4 (80.00%) Pay per click
2 4 (80.00%) Project Management
3 1 (20.00%) Front End Development
3 1 (20.00%) Online Marketing
3 1 (20.00%) Web Analytics
3 1 (20.00%) Web Development
Programming Languages
1 1 (20.00%) JavaScript
Qualifications
1 4 (80.00%) Degree
Vendors
1 4 (80.00%) Google
1 4 (80.00%) Omniture
2 1 (20.00%) Sitecore