The first table below looks at the demand for SEO skills in IT contracts advertised for the Swindon region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 24 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Swindon region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
24 Jul 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 40 42 -
Rank change year-on-year
+2 -
Contract jobs citing SEO 6 1 0
As % of all contract IT jobs located in Swindon 1.40% 0.25% -
As % of the Processes & Methodologies category 1.79% 0.34% -
Number of daily rates quoted 5 0 0
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£300 - -
UK excluding London average daily rate £300 £300 £284
% change year-on-year
- +5.72%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £40.50 £22.50 £17.25
% change year-on-year
+80.00% +30.43%
Processes & Methodologies Category
Swindon
Contract IT job ads with a match in the
Processes & Methodologies category
336 296 225
As % of all contract IT jobs located in Swindon 78.32% 73.09% 67.37%
Number of daily rates quoted 263 214 147
Average daily rate £425 £421 £425
Average daily rate % change year-on-year
+0.89% -0.88%
90% offered a daily rate of more than £288 £300 £276
10% offered a daily rate of more than £500 £500 £488
UK excluding London average daily rate £375 £375 £363
% change year-on-year
- +3.44%
Number of hourly rates quoted 4 9 5
Average hourly rate £37.50 £15.50 £21.50
Average hourly rate % change year-on-year
+141.93% -27.90%
90% offered a hourly rate of more than £22.69 £13.00 £12.47
10% offered a hourly rate of more than £90.00 £18.00 £25.00
UK excluding London average hourly rate £26.50 £31.00 £32.00
% change year-on-year
-14.51% -3.12%
SEO
Wiltshire

SEO
Jobs Demand Trend in Swindon

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the Swindon region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Swindon

SEO
Daily Rate Trend in Swindon

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Swindon region.

SEO Daily Rate Trend in Swindon

SEO
Top 30 Related IT Skills in Swindon

For the 6 months to 24 July 2014, IT contractor jobs across the Swindon region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 9 (90.00%) Marketing
2 8 (80.00%) Google
2 8 (80.00%) Pay per click
2 8 (80.00%) Google Analytics
2 8 (80.00%) WebTrends
2 8 (80.00%) Digital Media
2 8 (80.00%) Analytics
3 6 (60.00%) Finance
4 5 (50.00%) CMS
5 4 (40.00%) Project Management
5 4 (40.00%) Social Media
5 4 (40.00%) Digital Marketing
5 4 (40.00%) Omniture
5 4 (40.00%) Degree
6 1 (10.00%) Workflow
6 1 (10.00%) Scrum
6 1 (10.00%) Content Management
6 1 (10.00%) Software Engineering
6 1 (10.00%) C#
6 1 (10.00%) HTML
6 1 (10.00%) .NET
6 1 (10.00%) Photoshop
6 1 (10.00%) CSS
6 1 (10.00%) DSDM
6 1 (10.00%) SharePoint
6 1 (10.00%) SOA
6 1 (10.00%) Microsoft
6 1 (10.00%) Internet
6 1 (10.00%) Kanban
6 1 (10.00%) Sitecore CMS

SEO
Top Related IT Skills in Swindon by Category

For the 6 months to 24 July 2014, IT contractor jobs across the Swindon region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 5 (50.00%) CMS
2 1 (10.00%) SharePoint
2 1 (10.00%) Sitecore CMS
2 1 (10.00%) SharePoint Server
Applications
1 1 (10.00%) Photoshop
Business Applications
1 8 (80.00%) Google Analytics
1 8 (80.00%) WebTrends
Communications & Networking
1 1 (10.00%) Internet
General
1 9 (90.00%) Marketing
2 6 (60.00%) Finance
Job Titles
1 5 (50.00%) PPC Specialist
1 5 (50.00%) PPC Executive
1 5 (50.00%) PPC Manager
1 5 (50.00%) PPC Analyst
2 3 (30.00%) Digital Producer
3 2 (20.00%) Project Manager
4 1 (10.00%) Developer
4 1 (10.00%) Support Specialist
4 1 (10.00%) Lead Developer
4 1 (10.00%) Team Leader
4 1 (10.00%) Digital Project Manager
Libraries, Frameworks & Software Standards
1 1 (10.00%) HTML
1 1 (10.00%) .NET
1 1 (10.00%) CSS
1 1 (10.00%) jQuery
Miscellaneous
1 8 (80.00%) Digital Media
2 4 (40.00%) Social Media
Processes & Methodologies
1 8 (80.00%) Pay per click
1 8 (80.00%) Analytics
2 4 (40.00%) Project Management
2 4 (40.00%) Digital Marketing
3 1 (10.00%) Workflow
3 1 (10.00%) Scrum
3 1 (10.00%) Content Management
3 1 (10.00%) Software Engineering
3 1 (10.00%) DSDM
3 1 (10.00%) SOA
3 1 (10.00%) Kanban
3 1 (10.00%) Customer Engagement
3 1 (10.00%) Web Development
3 1 (10.00%) Stakeholder Management
3 1 (10.00%) Responsive Web Design
Programming Languages
1 1 (10.00%) C#
Qualifications
1 4 (40.00%) Degree
Vendors
1 8 (80.00%) Google
2 4 (40.00%) Omniture
3 1 (10.00%) Microsoft
3 1 (10.00%) Sitecore