The table below looks at the statistics for Competitor Analysis skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Competitor Analysis over the 3 months to 26 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
26 Jan 2015
Same period 2014 Same period 2013
Competitor Analysis
Rank 572 547 520
Rank change year-on-year
-25 -27
Contract jobs citing Competitor Analysis 5 14 7
As % of all contract IT jobs located in the UK 0.010% 0.029% 0.015%
As % of the Processes & Methodologies category 0.013% 0.039% 0.021%
Number of daily rates quoted 2 8 5
Average daily rate
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£375 £375 £375
UK excluding London average daily rate - £375 £349
% change year-on-year
- +7.52%
Number of hourly rates quoted 0 1 0
Average hourly rate - £25.00 -
UK excluding London average hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
38219 36146 32687
As % of all contract IT jobs located in the UK 75.29% 74.26% 71.95%
Number of daily rates quoted 24558 22025 19397
Average daily rate £423 £400 £400
Average daily rate % change year-on-year
+5.62% -
90% offered a daily rate of more than £285 £271 £270
10% offered a daily rate of more than £575 £575 £575
UK excluding London average daily rate £398 £375 £363
% change year-on-year
+6.00% +3.44%
Number of hourly rates quoted 1002 1117 1319
Average hourly rate £25.00 £26.50 £30.00
Average hourly rate % change year-on-year
-5.66% -11.66%
90% offered a hourly rate of more than £12.00 £12.00 £12.00
10% offered a hourly rate of more than £47.50 £45.00 £45.00
UK excluding London average hourly rate £25.25 £27.00 £31.50
% change year-on-year
-6.48% -14.28%

Competitor Analysis
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Competitor Analysis within the UK as a proportion of the total demand within the Processes & Methodologies category.

Competitor Analysis Jobs Demand Trend in the UK

Competitor Analysis
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Competitor Analysis within the UK.

Competitor Analysis Daily Rate Trend in the UK

Competitor Analysis
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Competitor Analysis within the UK.

Competitor Analysis Hourly Rate Trend in the UK

Competitor Analysis
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Competitor Analysis within the UK over the 3 months to 26 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -37 3 £375 - 10
London +1 2 £375 +25.00% 1
Hertfordshire +3 1 - - 1
East of England -2 1 - - 1
Wimbledon - - - -
North Yorkshire - - - -
Nottinghamshire - - - -
South Yorkshire - - - - 1
Surrey - - - - 2
West Yorkshire - - - -
Yorkshire - - - - 1
City of London - - - -
East Midlands - - - -
Isle of Man - - - -
Merseyside - - - - 1
North West - - - - 2
South East - - - - 5
West Midlands - - - -
Macclesfield - - - -
Maidenhead - - - - 1
Manchester - - - - 1
New Malden - - - -
Nottingham - - - -
Reading - - - -
Reigate - - - -
Sheffield - - - - 1
Berkshire - - - - 2
Cheshire - - - -
Birmingham - - - -
Bury - - - -

Competitor Analysis
Top 30 Related IT Skills

For the 6 months to 26 January 2015, IT contractor jobs within the UK citing Competitor Analysis also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Competitor Analysis.

1 14 (48.28%) Information Architecture
1 14 (48.28%) User Experience
2 13 (44.83%) OmniGraffle
2 13 (44.83%) Axure RP
3 11 (37.93%) E-Commerce
4 10 (34.48%) Marketing
5 9 (31.03%) Usability Testing
5 9 (31.03%) Agile Software Development
5 9 (31.03%) Finance
5 9 (31.03%) Social Media
6 8 (27.59%) Games
7 6 (20.69%) Manufacturing
8 5 (17.24%) B2B
8 5 (17.24%) B2C
8 5 (17.24%) Photoshop
8 5 (17.24%) Adobe Illustrator
8 5 (17.24%) Retail
9 4 (13.79%) Time Management
9 4 (13.79%) Service Delivery
9 4 (13.79%) IT Governance
10 1 (3.45%) Digital Media
10 1 (3.45%) Market Research
10 1 (3.45%) Electronics
10 1 (3.45%) Telecoms
10 1 (3.45%) Handset
10 1 (3.45%) HTML
10 1 (3.45%) JavaScript
10 1 (3.45%) CSS
10 1 (3.45%) JSP
10 1 (3.45%) XHTML

Competitor Analysis
Top Related IT Skills by Category

For the 6 months to 26 January 2015, IT contractor jobs within the UK citing Competitor Analysis also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Competitor Analysis. Up to 20 skills are shown per category.

Applications
1 13 (44.83%) OmniGraffle
2 5 (17.24%) Photoshop
2 5 (17.24%) Adobe Illustrator
3 1 (3.45%) MS PowerPoint
3 1 (3.45%) MS Excel
Communications & Networking
1 1 (3.45%) Internet
1 1 (3.45%) NFC
Development Applications
1 13 (44.83%) Axure RP
General
1 10 (34.48%) Marketing
2 9 (31.03%) Finance
3 8 (27.59%) Games
4 6 (20.69%) Manufacturing
5 5 (17.24%) Retail
6 1 (3.45%) Electronics
6 1 (3.45%) Telecoms
Job Titles
1 8 (27.59%) Consultant
1 8 (27.59%) User Experience Consultant
2 6 (20.69%) UX Designer
2 6 (20.69%) Designer
3 4 (13.79%) Head of Architecture
3 4 (13.79%) Head of IT
4 1 (3.45%) Architect
4 1 (3.45%) Administrator
4 1 (3.45%) Business Architect
Libraries, Frameworks & Software Standards
1 1 (3.45%) HTML
1 1 (3.45%) CSS
1 1 (3.45%) JSP
1 1 (3.45%) XHTML
1 1 (3.45%) JSTL
Miscellaneous
1 14 (48.28%) User Experience
2 9 (31.03%) Social Media
3 1 (3.45%) Digital Media
3 1 (3.45%) Handset
3 1 (3.45%) Economics
3 1 (3.45%) Ergonomics
Processes & Methodologies
1 14 (48.28%) Information Architecture
2 11 (37.93%) E-Commerce
3 9 (31.03%) Agile Software Development
3 9 (31.03%) Usability Testing
4 5 (17.24%) B2B
4 5 (17.24%) B2C
5 4 (13.79%) IT Governance
5 4 (13.79%) Time Management
5 4 (13.79%) Service Delivery
6 1 (3.45%) Market Research
6 1 (3.45%) Business Development
6 1 (3.45%) TDD
6 1 (3.45%) Benchmarking
Programming Languages
1 1 (3.45%) JavaScript
Qualifications
1 1 (3.45%) SC Cleared
1 1 (3.45%) CTC Cleared
1 1 (3.45%) Security Cleared
Quality Assurance & Compliance
1 1 (3.45%) WCAG