The table below looks at the statistics for Data-Driven Marketing skills in IT contracts advertised across the UK. Included is a guide to the contractor rates offered in IT contracts that have cited Data-Driven Marketing over the 3 months to 30 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
30 May 2016
Same period 2015 Same period 2014
Data-Driven Marketing
Rank 639 618 615
Rank change year-on-year
-21 -3
Contract jobs citing Data-Driven Marketing 5 5 3
As % of all contract IT jobs located in the UK 0.009% 0.009% 0.006%
As % of the Processes & Methodologies category 0.011% 0.011% 0.007%
Number of daily rates quoted 4 2 3
Median daily rate £469 £370 £380
Median daily rate % change year-on-year
+26.68% -2.63%
UK excluding London median daily rate - - £380
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
43957 43706 42107
As % of all contract IT jobs located in the UK 81.92% 79.33% 77.60%
Number of daily rates quoted 29196 27767 26626
Median daily rate £438 £413 £400
Median daily rate % change year-on-year
+6.06% +3.12%
90% offered a daily rate of more than £300 £280 £275
10% offered a daily rate of more than £600 £575 £550
UK excluding London median daily rate £400 £385 £375
% change year-on-year
+3.89% +2.66%
Number of hourly rates quoted 1024 1244 1239
Median hourly rate £28.50 £29.00 £27.50
Median hourly rate % change year-on-year
-1.72% +5.45%
90% offered a hourly rate of more than £12.83 £12.36 £12.80
10% offered a hourly rate of more than £47.50 £47.83 £50.00
UK excluding London median hourly rate £32.50 £30.00 £30.00
% change year-on-year
+8.33% -

Data-Driven Marketing
Jobs Demand Trend

The demand trend of contract jobs citing Data-Driven Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Data-Driven Marketing Jobs Demand Trend in the UK

Data-Driven Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Data-Driven Marketing within the UK.

Data-Driven Marketing Daily Rate Trend in the UK

Data-Driven Marketing
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Data-Driven Marketing within the UK over the 3 months to 30 May 2016.

Data-Driven Marketing Daily Rate Histogram in the UK

Data-Driven Marketing
Top 2 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Data-Driven Marketing within the UK over the 3 months to 30 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +7 5 £469 +26.68% 10
London +3 5 £469 +26.68% 8

Data-Driven Marketing
Top 30 Related IT Skills

For the 6 months to 30 May 2016, IT contractor jobs citing Data-Driven Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Data-Driven Marketing.

1 9 (100.00%) Marketing
2 5 (55.56%) CRM
3 4 (44.44%) Business Intelligence
3 4 (44.44%) Salesforce.com
4 3 (33.33%) Project Management
4 3 (33.33%) E-Commerce
4 3 (33.33%) Agile Software Development
4 3 (33.33%) Finance
4 3 (33.33%) Publishing
4 3 (33.33%) Business Transformation
4 3 (33.33%) Analytics
5 2 (22.22%) Campaign Management
5 2 (22.22%) Product Management
5 2 (22.22%) Customer Engagement
5 2 (22.22%) Digital Marketing
5 2 (22.22%) People Management
5 2 (22.22%) Zuora
5 2 (22.22%) eZ Publish
5 2 (22.22%) Marketing Automation
6 1 (11.11%) Change Management
6 1 (11.11%) Workflow
6 1 (11.11%) Adobe
6 1 (11.11%) Data Modelling
6 1 (11.11%) SOA
6 1 (11.11%) Cognos
6 1 (11.11%) HTML
6 1 (11.11%) SQL
6 1 (11.11%) .NET
6 1 (11.11%) Photoshop
6 1 (11.11%) SAP

Data-Driven Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (22.22%) eZ Publish
Applications
1 1 (11.11%) Photoshop
Business Applications
1 1 (11.11%) Dynamics CRM
1 1 (11.11%) SAP CRM
Cloud Services
1 1 (11.11%) Cloud Computing
Database & Business Intelligence
1 1 (11.11%) Big Data
1 1 (11.11%) BusinessObjects XI
1 1 (11.11%) Oracle BI EE
1 1 (11.11%) Power BI
General
1 9 (100.00%) Marketing
2 3 (33.33%) Finance
2 3 (33.33%) Publishing
3 1 (11.11%) Retail
Job Titles
1 2 (22.22%) Consultant
1 2 (22.22%) Data Consultant
1 2 (22.22%) Digital Project Manager
1 2 (22.22%) Project Manager
2 1 (11.11%) Architect
2 1 (11.11%) CRM Architect
2 1 (11.11%) CRM Manager
2 1 (11.11%) Data Integration Manager
2 1 (11.11%) Digital Programme Manager
2 1 (11.11%) E-Commerce Director
2 1 (11.11%) Integration Manager
2 1 (11.11%) Integration Project Manager
2 1 (11.11%) Marketing Manager
2 1 (11.11%) Programme Director
2 1 (11.11%) Programme Manager
2 1 (11.11%) Senior Consultant
2 1 (11.11%) Senior Digital Project Manager
2 1 (11.11%) Senior Manager
2 1 (11.11%) Senior Project Manager
Libraries, Frameworks & Software Standards
1 1 (11.11%) .NET
1 1 (11.11%) HTML
1 1 (11.11%) Velocity
Miscellaneous
1 1 (11.11%) Data Integration
1 1 (11.11%) Digital Media
1 1 (11.11%) User Experience
Processes & Methodologies
1 5 (55.56%) CRM
2 4 (44.44%) Business Intelligence
3 3 (33.33%) Agile Software Development
3 3 (33.33%) Analytics
3 3 (33.33%) Business Transformation
3 3 (33.33%) E-Commerce
3 3 (33.33%) Project Management
4 2 (22.22%) Campaign Management
4 2 (22.22%) Customer Engagement
4 2 (22.22%) Digital Marketing
4 2 (22.22%) Marketing Automation
4 2 (22.22%) People Management
4 2 (22.22%) Product Management
5 1 (11.11%) Business Analysis
5 1 (11.11%) Business Development
5 1 (11.11%) Contingency Planning
5 1 (11.11%) Data Analysis
5 1 (11.11%) Direct Marketing
5 1 (11.11%) Email Marketing
5 1 (11.11%) Kanban
Programming Languages
1 1 (11.11%) SQL
Quality Assurance & Compliance
1 1 (11.11%) QA
Vendors
1 4 (44.44%) Salesforce.com
2 2 (22.22%) Zuora
3 1 (11.11%) Adobe
3 1 (11.11%) Cognos
3 1 (11.11%) Salesforce Marketing Cloud
3 1 (11.11%) SAP
3 1 (11.11%) Tableau
London
Harvey Nash plc
Rate: £220 - £240 per day
Posted: 6 days ago