The table below looks at the statistics for Data-Driven Marketing skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Data-Driven Marketing over the 3 months to 13 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
13 Feb 2016
Same period 2015 Same period 2014
Data-Driven Marketing
Rank 620 588 571
Rank change year-on-year
-32 -17
Contract jobs citing Data-Driven Marketing 3 5 5
As % of all contract IT jobs located in the UK 0.006% 0.010% 0.010%
As % of the Processes & Methodologies category 0.007% 0.013% 0.013%
Number of daily rates quoted 1 1 2
Average daily rate £620 £250 £294
Average daily rate % change year-on-year
+148.00% -14.89%
UK excluding London average daily rate - £250 -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
41233 39767 38206
As % of all contract IT jobs located in the UK 81.35% 77.75% 76.63%
Number of daily rates quoted 26971 25392 23073
Average daily rate £425 £425 £400
Average daily rate % change year-on-year
- +6.25%
90% offered a daily rate of more than £300 £280 £275
10% offered a daily rate of more than £600 £575 £575
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 1169 1059 1170
Average hourly rate £39.00 £27.50 £27.50
Average hourly rate % change year-on-year
+41.81% -
90% offered a hourly rate of more than £13.00 £12.00 £12.50
10% offered a hourly rate of more than £57.00 £46.50 £51.89
UK excluding London average hourly rate £40.00 £27.79 £27.50
% change year-on-year
+43.93% +1.05%

Data-Driven Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Data-Driven Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Data-Driven Marketing Jobs Demand Trend in the UK

Data-Driven Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Data-Driven Marketing within the UK.

Data-Driven Marketing Daily Rate Trend in the UK

Data-Driven Marketing
Top 3 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Data-Driven Marketing within the UK over the 3 months to 13 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +2 3 £620 +148.00% 6
London - 3 £620 - 3
City of London - 1 £620 - 1

Data-Driven Marketing
Top 30 Related IT Skills

For the 6 months to 13 February 2016, IT contractor jobs within the UK citing Data-Driven Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Data-Driven Marketing.

1 4 (100.00%) Marketing
2 3 (75.00%) Analytics
3 2 (50.00%) People Management
3 2 (50.00%) Marketing Automation
3 2 (50.00%) Marketing Management
3 2 (50.00%) Customer Engagement
4 1 (25.00%) FastStats
4 1 (25.00%) Tableau
4 1 (25.00%) Big Data
4 1 (25.00%) Business Analytics
4 1 (25.00%) Stakeholder Management
4 1 (25.00%) SAP CRM
4 1 (25.00%) SQL Server Reporting Services
4 1 (25.00%) Data Analysis
4 1 (25.00%) Business Analysis
4 1 (25.00%) Dynamics CRM
4 1 (25.00%) SQL Server Integration Services
4 1 (25.00%) SQL
4 1 (25.00%) T-SQL
4 1 (25.00%) SQL Server
4 1 (25.00%) MS Office
4 1 (25.00%) SAP
4 1 (25.00%) MS Excel
4 1 (25.00%) CRM
4 1 (25.00%) Cognos
4 1 (25.00%) Data Modelling
4 1 (25.00%) ETL
4 1 (25.00%) Business Intelligence
4 1 (25.00%) Microsoft
4 1 (25.00%) Adobe

Data-Driven Marketing
Top Related IT Skills by Category

For the 6 months to 13 February 2016, IT contractor jobs within the UK citing Data-Driven Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Data-Driven Marketing. Up to 20 skills are shown per category.

Applications
1 1 (25.00%) MS Excel
1 1 (25.00%) MS Office
Business Applications
1 1 (25.00%) Dynamics CRM
1 1 (25.00%) FastStats
1 1 (25.00%) SAP CRM
Cloud Services
1 1 (25.00%) Cloud Computing
Database & Business Intelligence
1 1 (25.00%) Big Data
1 1 (25.00%) BusinessObjects XI
1 1 (25.00%) Oracle BI EE
1 1 (25.00%) Power BI
1 1 (25.00%) SQL Server
1 1 (25.00%) SQL Server Integration Services
1 1 (25.00%) SQL Server Reporting Services
Development Applications
1 1 (25.00%) SQL Server Management Studio (SSMS)
General
1 4 (100.00%) Marketing
Job Titles
1 2 (50.00%) Consultant
1 2 (50.00%) Data Consultant
2 1 (25.00%) Analyst
2 1 (25.00%) Architect
2 1 (25.00%) CRM Architect
2 1 (25.00%) Data Analyst
2 1 (25.00%) Marketing Analyst
2 1 (25.00%) Marketing Data Analyst
2 1 (25.00%) Senior Consultant
Miscellaneous
1 1 (25.00%) Analytical Skills
Processes & Methodologies
1 3 (75.00%) Analytics
2 2 (50.00%) Customer Engagement
2 2 (50.00%) Marketing Automation
2 2 (50.00%) Marketing Management
2 2 (50.00%) People Management
3 1 (25.00%) Business Analysis
3 1 (25.00%) Business Analytics
3 1 (25.00%) Business Development
3 1 (25.00%) Business Intelligence
3 1 (25.00%) Campaign Management
3 1 (25.00%) CRM
3 1 (25.00%) Data Analysis
3 1 (25.00%) Data Modelling
3 1 (25.00%) Digital Marketing
3 1 (25.00%) ETL
3 1 (25.00%) Project Management
3 1 (25.00%) Stakeholder Management
Programming Languages
1 1 (25.00%) SQL
1 1 (25.00%) T-SQL
Vendors
1 1 (25.00%) Adobe
1 1 (25.00%) Apteco
1 1 (25.00%) Cognos
1 1 (25.00%) Microsoft
1 1 (25.00%) Salesforce.com
1 1 (25.00%) SAP
1 1 (25.00%) Tableau
London
Jenrick IT
Rate: £440 - £480 per day
Posted: 2 days ago
City of London
Hays Specialist Recruitment Ltd
Rate: £600.00 - £640.00 per day
Posted: 17 days ago