The table below looks at the statistics for the Digital Marketing Manager role in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing Manager in their job title over the 3 months to 21 August 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
21 Aug 2014
Same period 2013 Same period 2012
Digital Marketing Manager
Rank 587 566 590
Rank change year-on-year
-21 +24
Contract jobs requiring a Digital Marketing Manager 12 7 5
As % of all contract IT jobs located in the UK 0.021% 0.013% 0.009%
As % of the Job Titles category 0.023% 0.014% 0.009%
Number of daily rates quoted 4 4 4
Average daily rate
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£275 £284 £338
Average daily rate % change year-on-year
-3.08% -15.92%
90% offered a daily rate of more than £250 £208 £256
10% offered a daily rate of more than £353 £383 £470
UK excluding London average daily rate £338 £200 -
% change year-on-year
+68.75% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Job Titles category in contract jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of contract jobs in the overall sample.

Job Titles Category
UK
Contract IT job ads with a match in the
Job Titles category
52000 48616 53775
As % of all contract IT jobs located in the UK 92.35% 92.66% 92.83%
Number of daily rates quoted 31509 28830 30178
Average daily rate £400 £400 £388
Average daily rate % change year-on-year
- +3.22%
90% offered a daily rate of more than £225 £233 £230
10% offered a daily rate of more than £550 £575 £558
UK excluding London average daily rate £350 £350 £340
% change year-on-year
- +2.94%
Number of hourly rates quoted 2002 2090 2663
Average hourly rate £17.00 £17.50 £19.00
Average hourly rate % change year-on-year
-2.85% -7.89%
90% offered a hourly rate of more than £10.50 £11.00 £11.50
10% offered a hourly rate of more than £39.08 £39.00 £41.50
UK excluding London average hourly rate £16.50 £17.00 £18.68
% change year-on-year
-2.94% -8.96%

Digital Marketing Manager
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Digital Marketing Manager in the job title within the UK as a proportion of the total demand within the Job Titles category.

Digital Marketing Manager Jobs Demand Trend in the UK

Digital Marketing Manager
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing Manager within the UK.

Digital Marketing Manager Daily Rate Trend in the UK

Digital Marketing Manager
Top 27 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Digital Marketing Manager within the UK over the 3 months to 21 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -10 12 £275 -3.08% 4
South East +3 5 £338 +68.75% 1
Berkshire - 5 £338 -
London +7 4 £250 -27.00% 2
Bracknell - 4 £375 -
Cambridge - - - -
Lichfield - - - -
County Antrim - - - -
Bournemouth - - - -
Manchester - - - -
Oxford - - - -
Reading - - - -
Stratford-upon-Avon - - - -
Cambridgeshire - - - -
Dorset - - - -
Essex - - - -
Hertfordshire - - - -
Oxfordshire - - - - 1
Staffordshire - - - -
Surrey - - - -
Warwickshire - - - -
City of London - - - -
North West - - - - 1
South West - - - -
West Midlands - - - -
East of England - - - -
Northern Ireland - - - -

Digital Marketing Manager
Top 30 Related IT Skills

For the 6 months to 21 August 2014, IT contractor jobs within the UK that cited Digital Marketing Manager in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled with Digital Marketing Manager in their job title.

1 20 (100.00%) Marketing
1 20 (100.00%) Digital Marketing
2 9 (45.00%) Finance
3 7 (35.00%) Social Media
4 6 (30.00%) Project Management
4 6 (30.00%) Marketing Strategy
4 6 (30.00%) Analytics
5 5 (25.00%) HTML
5 5 (25.00%) SEO
5 5 (25.00%) Stakeholder Management
5 5 (25.00%) Campaign Management
6 4 (20.00%) CRM
7 3 (15.00%) MS Excel
7 3 (15.00%) B2B
7 3 (15.00%) Workflow
7 3 (15.00%) Web Analytics
7 3 (15.00%) Online Marketing
7 3 (15.00%) Digital Media
7 3 (15.00%) Mobile App
8 2 (10.00%) RSS
8 2 (10.00%) Data Modelling
8 2 (10.00%) SMS
8 2 (10.00%) Risk Management
8 2 (10.00%) Migration
8 2 (10.00%) CMS
8 2 (10.00%) Google
8 2 (10.00%) Pay per click
8 2 (10.00%) Direct Marketing
8 2 (10.00%) French Language
8 2 (10.00%) Social Network

Digital Marketing Manager
Top Related IT Skills by Category

For the 6 months to 21 August 2014, IT contractor jobs within the UK that cited Digital Marketing Manager in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled with Digital Marketing Manager in their job title. Up to 20 skills are shown per category.

Application Platforms
1 2 (10.00%) CMS
2 1 (5.00%) WordPress
Applications
1 3 (15.00%) MS Excel
Business Applications
1 2 (10.00%) Google Analytics
2 1 (5.00%) Dynamics CRM
Communications & Networking
1 2 (10.00%) SMS
2 1 (5.00%) Internet
General
1 20 (100.00%) Marketing
2 9 (45.00%) Finance
3 2 (10.00%) French Language
4 1 (5.00%) Automotive
4 1 (5.00%) Advertising
4 1 (5.00%) Retail
Libraries, Frameworks & Software Standards
1 5 (25.00%) HTML
2 2 (10.00%) RSS
Miscellaneous
1 7 (35.00%) Social Media
2 3 (15.00%) Digital Media
2 3 (15.00%) Mobile App
3 2 (10.00%) Social Network
4 1 (5.00%) FMCG
4 1 (5.00%) Copywriting
Processes & Methodologies
1 20 (100.00%) Digital Marketing
2 6 (30.00%) Marketing Strategy
2 6 (30.00%) Analytics
2 6 (30.00%) Project Management
3 5 (25.00%) SEO
3 5 (25.00%) Stakeholder Management
3 5 (25.00%) Campaign Management
4 4 (20.00%) CRM
5 3 (15.00%) B2B
5 3 (15.00%) Workflow
5 3 (15.00%) Web Analytics
5 3 (15.00%) Online Marketing
6 2 (10.00%) Time Management
6 2 (10.00%) Data Migration
6 2 (10.00%) Pay per click
6 2 (10.00%) Direct Marketing
6 2 (10.00%) Risk Management
6 2 (10.00%) Email Marketing
6 2 (10.00%) Migration
6 2 (10.00%) Data Modelling
Quality Assurance & Compliance
1 1 (5.00%) SLA
Vendors
1 2 (10.00%) Google
1 2 (10.00%) Eloqua
1 2 (10.00%) Marketo
2 1 (5.00%) Omniture
2 1 (5.00%) Facebook
2 1 (5.00%) Twitter
2 1 (5.00%) EPiServer