Display Advertising Contracts

Display Advertising
UK

The following table provides summary statistics for contract job vacancies with a requirement for Display Advertising skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Display Advertising over the 6 months to 19 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
19 Apr 2024
Same period 2023 Same period 2022
Rank 584 714 851
Rank change year-on-year +130 +137 -
Contract jobs citing Display Advertising 2 2 4
As % of all contract jobs advertised in the UK 0.005% 0.003% 0.004%
As % of the Processes & Methodologies category 0.005% 0.004% 0.005%
Number of daily rates quoted 0 2 3
10th Percentile - £633 £190
25th Percentile - £663 £236
Median daily rate (50th Percentile) - £750 £325
Median % change year-on-year - +130.77% -
75th Percentile - £863 £413
90th Percentile - £908 £458
UK excluding London median daily rate - - -
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £41.50 - -
Median hourly rate £44.00 - -
75th Percentile £46.50 - -
90th Percentile - - -
UK excluding London median hourly rate - - -

All Process and Methodology Skills
UK

Display Advertising is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 37,706 54,523 81,413
As % of all contract IT jobs advertised in the UK 86.36% 89.87% 90.60%
Number of daily rates quoted 24,375 37,727 57,191
10th Percentile £300 £325 £338
25th Percentile £413 £438 £425
Median daily rate (50th Percentile) £525 £550 £525
Median % change year-on-year -4.55% +4.76% +9.38%
75th Percentile £638 £650 £638
90th Percentile £750 £750 £738
UK excluding London median daily rate £500 £500 £475
% change year-on-year - +5.26% +10.47%
Number of hourly rates quoted 2,416 1,789 1,947
10th Percentile £12.75 £11.00 £12.50
25th Percentile £16.00 £16.38 £15.25
Median hourly rate £35.00 £36.31 £25.00
Median % change year-on-year -3.59% +45.22% -
75th Percentile £58.70 £65.00 £49.25
90th Percentile £71.88 £75.00 £63.75
UK excluding London median hourly rate £35.00 £36.00 £19.96
% change year-on-year -2.78% +80.41% -7.83%

Display Advertising
Job Vacancy Trend

Job postings citing Display Advertising as a proportion of all IT jobs advertised.

Job vacancy trend for Display Advertising in the UK

Display Advertising
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Display Advertising.

Daily rate trend for Display Advertising in the UK

Display Advertising
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Display Advertising.

Hourly rate trend for Display Advertising in the UK

Display Advertising
Top 4 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Display Advertising within the UK over the 6 months to 19 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +115 2 - - 12
London +107 1 - - 5
South West - 1 - -
UK excluding London - 1 - - 8

Display Advertising
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

General
1 2 (100.00%) Advertising
1 2 (100.00%) Marketing
2 1 (50.00%) Finance
2 1 (50.00%) Legal
2 1 (50.00%) Organisational Skills
2 1 (50.00%) Pharmaceutical
2 1 (50.00%) Social Skills
Job Titles
1 1 (50.00%) Digital Marketing Manager
1 1 (50.00%) Marketing Manager
1 1 (50.00%) Planning Manager
1 1 (50.00%) Strategy Manager
Miscellaneous
1 1 (50.00%) Social Media
Processes & Methodologies
1 1 (50.00%) Campaign Management
1 1 (50.00%) Conflict Resolution
1 1 (50.00%) Critical Thinking
1 1 (50.00%) Customer Engagement
1 1 (50.00%) Customer Insight
1 1 (50.00%) Decision-Making
1 1 (50.00%) Digital Marketing
1 1 (50.00%) Marketing Strategy
1 1 (50.00%) Pay per click
1 1 (50.00%) Performance Management
1 1 (50.00%) Performance Measurement
1 1 (50.00%) Process Improvement
1 1 (50.00%) Product Strategy
1 1 (50.00%) Programme Management
1 1 (50.00%) Project Management
1 1 (50.00%) Responsive Web Design
1 1 (50.00%) Search Engine Marketing
1 1 (50.00%) SEO
1 1 (50.00%) Stakeholder Management
1 1 (50.00%) Web Design