The statistics below represent IT contracts advertised across the UK that had Web Marketing Analyst featuring in the job title. Included is a guide to the contractor rates offered over the 3 months to 2 May 2016 with a comparison to same period over 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
2 May 2016
Same period 2015 Same period 2014
Web Marketing Analyst
Rank 640 634 -
Rank change year-on-year
-6 -
Contract jobs requiring a Web Marketing Analyst 1 1 0
As % of all contract IT jobs located in the UK 0.002% 0.002% -
As % of the Job Titles category 0.002% 0.002% -
Number of daily rates quoted 1 1 0
Median daily rate £295 £450 -
Median daily rate % change year-on-year
-34.44% -
UK excluding London median daily rate £295 - -
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Job Titles category in contract jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of contract jobs in the overall sample.

Job Titles Category
UK
Contract IT job ads with a match in the
Job Titles category
52905 53749 52268
As % of all contract IT jobs located in the UK 94.91% 94.76% 94.33%
Number of daily rates quoted 34482 32631 31888
Median daily rate £425 £400 £390
Median daily rate % change year-on-year
+6.25% +2.56%
90% offered a daily rate of more than £263 £240 £225
10% offered a daily rate of more than £600 £550 £550
UK excluding London median daily rate £390 £375 £350
% change year-on-year
+4.00% +7.14%
Number of hourly rates quoted 1534 2150 2151
Median hourly rate £17.56 £17.50 £17.50
Median hourly rate % change year-on-year
+0.34% -
90% offered a hourly rate of more than £11.00 £11.00 £11.00
10% offered a hourly rate of more than £44.50 £42.50 £42.50
UK excluding London median hourly rate £18.00 £16.83 £17.00
% change year-on-year
+6.98% -1.02%

Web Marketing Analyst
Jobs Demand Trend

The demand trend of IT contracts that featured Web Marketing Analyst in the job title.

Web Marketing Analyst Jobs Demand Trend in the UK

Web Marketing Analyst
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Web Marketing Analyst within the UK.

Web Marketing Analyst Daily Rate Trend in the UK

Web Marketing Analyst
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Web Marketing Analyst within the UK.

Web Marketing Analyst Hourly Rate Trend in the UK

Web Marketing Analyst
Top 2 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Web Marketing Analyst within the UK over the 3 months to 2 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +1 1 £295 -34.44% 1
East Midlands - 1 £295 -

Web Marketing Analyst Skill Set
Top 30 Related IT Skills

For the 6 months to 2 May 2016, Web Marketing Analyst contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads featuring Web Marketing Analyst in the job title.

1 4 (100.00%) Marketing
2 3 (75.00%) Analytics
3 2 (50.00%) Web Analytics
3 2 (50.00%) Google
3 2 (50.00%) Google Analytics
3 2 (50.00%) Digital Marketing
3 2 (50.00%) Adobe
3 2 (50.00%) SEO
3 2 (50.00%) Retail
4 1 (25.00%) Data Workbench
4 1 (25.00%) Finance
4 1 (25.00%) Manufacturing
4 1 (25.00%) Teradata
4 1 (25.00%) Programme Management
4 1 (25.00%) WebTrends
4 1 (25.00%) SAP Oil and Gas
4 1 (25.00%) Management Information System
4 1 (25.00%) Electronics
4 1 (25.00%) Telecoms
4 1 (25.00%) SQL
4 1 (25.00%) SAP
4 1 (25.00%) MS Excel
4 1 (25.00%) E-Commerce
4 1 (25.00%) Business Intelligence
4 1 (25.00%) Web Testing
4 1 (25.00%) System Testing
4 1 (25.00%) WebSphere
4 1 (25.00%) Adobe Analytics
4 1 (25.00%) Splunk
4 1 (25.00%) Tableau

Web Marketing Analyst Skill Set
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (25.00%) WebSphere
Applications
1 1 (25.00%) MS Excel
Business Applications
1 1 (25.00%) Data Workbench
1 1 (25.00%) SAP Oil and Gas
1 1 (25.00%) WebTrends
Cloud Services
1 2 (50.00%) Google Analytics
2 1 (25.00%) Adobe Analytics
2 1 (25.00%) Google Cloud Platform
Database & Business Intelligence
1 1 (25.00%) BigQuery
General
1 4 (100.00%) Marketing
2 2 (50.00%) Retail
3 1 (25.00%) Electronics
3 1 (25.00%) Finance
3 1 (25.00%) Manufacturing
3 1 (25.00%) Telecoms
Miscellaneous
1 1 (25.00%) Management Information System
Processes & Methodologies
1 3 (75.00%) Analytics
2 2 (50.00%) Digital Marketing
2 2 (50.00%) SEO
2 2 (50.00%) Web Analytics
3 1 (25.00%) Business Intelligence
3 1 (25.00%) E-Commerce
3 1 (25.00%) Programme Management
3 1 (25.00%) System Testing
3 1 (25.00%) Web Testing
Programming Languages
1 1 (25.00%) SQL
Vendors
1 2 (50.00%) Adobe
1 2 (50.00%) Google
2 1 (25.00%) New Relic
2 1 (25.00%) SAP
2 1 (25.00%) Splunk
2 1 (25.00%) Tableau
2 1 (25.00%) Teradata