The table below looks at the prevalence of the term Social Media in IT contracts advertised for the Wales region. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media over the 3 months to 28 April 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Apr 2016
Same period 2015 Same period 2014
Social Media
Rank - 73 -
Contract jobs citing Social Media 0 2 0
As % of all contract IT jobs located in Wales - 0.26% -
As % of the Miscellaneous category - 0.95% -
Number of daily rates quoted 0 1 0
Average daily rate - £475 -
UK excluding London average daily rate £375 £350 £275
% change year-on-year
+7.14% +27.27%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £19.00 £12.50 £9.00
% change year-on-year
+52.00% +38.88%
Social Media
UK

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the Wales region.

Miscellaneous Category
Wales
Contract IT job ads with a match in the
Miscellaneous category
164 210 134
As % of all contract IT jobs located in Wales 25.39% 27.42% 18.66%
Number of daily rates quoted 113 125 74
Average daily rate £350 £350 £353
Average daily rate % change year-on-year
- -0.70%
90% offered a daily rate of more than £230 £185 £200
10% offered a daily rate of more than £513 £491 £500
UK excluding London average daily rate £388 £375 £350
% change year-on-year
+3.33% +7.14%
Number of hourly rates quoted 14 11 11
Average hourly rate £13.50 £18.18 £21.03
Average hourly rate % change year-on-year
-25.74% -13.55%
90% offered a hourly rate of more than £13.00 £12.63 £14.50
10% offered a hourly rate of more than £19.85 £34.50 £25.00
UK excluding London average hourly rate £22.00 £18.75 £20.00
% change year-on-year
+17.33% -6.25%

Social Media
Jobs Demand Trend in Wales

This chart provides a 3-month moving total of IT contractor jobs citing Social Media across the Wales region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Wales

Social Media
Daily Rate Trend in Wales

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the Wales region.

Social Media Daily Rate Trend in Wales

Social Media
Hourly Rate Trend in Wales

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media across the Wales region.

Social Media Hourly Rate Trend in Wales

Social Media
Top 9 Related IT Skills in Wales

For the 6 months to 28 April 2016, IT contractor jobs across the Wales region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media.

1 6 (100.00%) Statistics
1 6 (100.00%) Analytics
2 5 (83.33%) comScore
3 4 (66.67%) Digital Analytics
4 3 (50.00%) Facebook
4 3 (50.00%) Twitter
5 2 (33.33%) Stakeholder Management
5 2 (33.33%) Analytical Skills
5 2 (33.33%) Marketing

Social Media
Top Related IT Skills in Wales by Category

For the 6 months to 28 April 2016, IT contractor jobs across the Wales region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

General
1 2 (33.33%) Marketing
Job Titles
1 6 (100.00%) Analyst
2 4 (66.67%) Business Analyst
3 2 (33.33%) Digital Analyst
4 1 (16.67%) Data Business Analyst
4 1 (16.67%) Data Scientist
4 1 (16.67%) Online Business Analyst
4 1 (16.67%) Technical Analyst
4 1 (16.67%) Technical Business Analyst
Miscellaneous
1 6 (100.00%) Statistics
2 2 (33.33%) Analytical Skills
Processes & Methodologies
1 6 (100.00%) Analytics
2 4 (66.67%) Digital Analytics
3 2 (33.33%) Stakeholder Management
Vendors
1 5 (83.33%) comScore
2 3 (50.00%) Facebook
2 3 (50.00%) Twitter