The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the West Midlands region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 20 February 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
20 Feb 2017
Same period 2016 Same period 2015
Digital Marketing
England / West Midlands
Rank 116 118 99
Rank change year-on-year
+2 -19
Contract jobs citing Digital Marketing 5 7 15
As % of all contract IT jobs located in the West Midlands 0.21% 0.27% 0.67%
As % of the Processes & Methodologies category 0.26% 0.33% 0.93%
Number of daily rates quoted 5 4 13
Median daily rate £275 £435 £325
Median daily rate % change year-on-year
-36.78% +33.84%
90% offered a daily rate of more than £245 £288 £272
10% offered a daily rate of more than £481 £516 £445
UK excluding London median daily rate £420 £350 £375
% change year-on-year
+20.00% -6.66%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £21.50 £37.50 £18.00
% change year-on-year
-42.66% +108.33%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Contract IT job ads with a match in the
Processes & Methodologies category
1918 2120 1615
As % of all contract IT jobs located in the West Midlands 79.68% 81.85% 72.42%
Number of daily rates quoted 1226 1204 935
Median daily rate £425 £410 £375
Median daily rate % change year-on-year
+3.65% +9.33%
90% offered a daily rate of more than £280 £275 £250
10% offered a daily rate of more than £525 £550 £525
UK excluding London median daily rate £408 £400 £400
% change year-on-year
+2.00% -
Number of hourly rates quoted 67 47 104
Median hourly rate £26.00 £20.00 £26.00
Median hourly rate % change year-on-year
+30.00% -23.07%
90% offered a hourly rate of more than £16.00 £11.00 £12.50
10% offered a hourly rate of more than £58.00 £39.00 £37.89
UK excluding London median hourly rate £35.88 £40.00 £27.50
% change year-on-year
-10.31% +45.45%

Digital Marketing
Jobs Demand Trend in the West Midlands

The demand trend of contract jobs across the West Midlands region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the West Midlands

Digital Marketing
Daily Rate Trend in the West Midlands

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the West Midlands region.

Digital Marketing Daily Rate Trend in the West Midlands

Digital Marketing
Daily Rate Histogram in the West Midlands

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the West Midlands region over the 3 months to 20 February 2017.

Digital Marketing Daily Rate Histogram in the West Midlands

Digital Marketing
Hourly Rate Trend in the West Midlands

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the West Midlands region.

Digital Marketing Hourly Rate Trend in the West Midlands

Digital Marketing
Contract Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the West Midlands region over the 3 months to 20 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Staffordshire +2 2 £275 +22.22% 3
Coventry -11 2 £370 - 5
Birmingham -3 1 £430 -1.14% 4
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the West Midlands

For the 6 months to 20 February 2017, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the West Midlands region with a requirement for Digital Marketing.

1 11 (100.00%) Marketing
2 7 (63.64%) Finance
3 6 (54.55%) Manufacturing
3 6 (54.55%) Business Intelligence
3 6 (54.55%) Electronics
3 6 (54.55%) Telecoms
3 6 (54.55%) Programme Management
3 6 (54.55%) SAP Oil and Gas
3 6 (54.55%) JavaScript
3 6 (54.55%) SAP
4 5 (45.45%) HTML
4 5 (45.45%) CSS
5 4 (36.36%) MVC
6 3 (27.27%) Agile Software Development
6 3 (27.27%) C#
6 3 (27.27%) .NET
6 3 (27.27%) .NET Framework
6 3 (27.27%) Entity Framework
7 2 (18.18%) HTML5
7 2 (18.18%) AngularJS
7 2 (18.18%) BDD
7 2 (18.18%) React
7 2 (18.18%) Front End Development
7 2 (18.18%) SOLID
7 2 (18.18%) Ajax
7 2 (18.18%) MySQL
7 2 (18.18%) Java
7 2 (18.18%) PHP
7 2 (18.18%) ASP.NET
7 2 (18.18%) Linux

Digital Marketing
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (18.18%) Apache
2 1 (9.09%) ColdFusion
Business Applications
1 6 (54.55%) SAP Oil and Gas
Cloud Services
1 1 (9.09%) IaaS
1 1 (9.09%) Microsoft Azure
1 1 (9.09%) PaaS
1 1 (9.09%) SaaS
Communications & Networking
1 1 (9.09%) DHCP
1 1 (9.09%) DNS
1 1 (9.09%) LDAP
Database & Business Intelligence
1 2 (18.18%) MySQL
2 1 (9.09%) Relational Database
Development Applications
1 1 (9.09%) Moq
1 1 (9.09%) NUnit
1 1 (9.09%) Subversion
1 1 (9.09%) Team Foundation Server
1 1 (9.09%) Visual Studio
1 1 (9.09%) Visual Studio Team System
General
1 11 (100.00%) Marketing
2 7 (63.64%) Finance
3 6 (54.55%) Electronics
3 6 (54.55%) Manufacturing
3 6 (54.55%) Telecoms
Job Titles
1 8 (72.73%) Developer
2 2 (18.18%) .NET Developer
2 2 (18.18%) ASP.NET MVC Developer
2 2 (18.18%) C# .NET Developer
2 2 (18.18%) C# Developer
2 2 (18.18%) Front End Developer (Client-Side Developer)
2 2 (18.18%) PHP Developer
3 1 (9.09%) 3rd Line Engineer
3 1 (9.09%) 3rd Line Support Engineer
3 1 (9.09%) C# Architect
3 1 (9.09%) C# ASP.NET Developer
3 1 (9.09%) C# WCF Developer
3 1 (9.09%) Campaign Manager
3 1 (9.09%) Ruby on Rails Developer
3 1 (9.09%) Senior ASP.NET MVC Developer
3 1 (9.09%) Senior C# .NET Developer
3 1 (9.09%) Senior C# ASP.NET Developer
3 1 (9.09%) UI Developer
3 1 (9.09%) WCF Developer
3 1 (9.09%) XML Developer
Libraries, Frameworks & Software Standards
1 5 (45.45%) CSS
1 5 (45.45%) HTML
2 3 (27.27%) .NET
2 3 (27.27%) .NET Framework
2 3 (27.27%) Entity Framework
3 2 (18.18%) Ajax
3 2 (18.18%) AngularJS
3 2 (18.18%) ASP.NET
3 2 (18.18%) HTML5
3 2 (18.18%) LAMP
3 2 (18.18%) React
3 2 (18.18%) Web Services
4 1 (9.09%) ADO.NET
4 1 (9.09%) Laravel
4 1 (9.09%) LESS
4 1 (9.09%) NHibernate
4 1 (9.09%) Ruby on Rails
4 1 (9.09%) Sass
4 1 (9.09%) Twitter Bootstrap
4 1 (9.09%) XML
Miscellaneous
1 1 (9.09%) CMDB
1 1 (9.09%) Computer Science
1 1 (9.09%) N-Tier
1 1 (9.09%) Social Media
Operating Systems
1 2 (18.18%) Linux
2 1 (9.09%) Windows
2 1 (9.09%) Windows Server
Processes & Methodologies
1 6 (54.55%) Business Intelligence
1 6 (54.55%) Programme Management
2 4 (36.36%) MVC
3 3 (27.27%) Agile Software Development
4 2 (18.18%) BDD
4 2 (18.18%) Front End Development
4 2 (18.18%) OO
4 2 (18.18%) Scrum
4 2 (18.18%) SOLID
4 2 (18.18%) TDD
4 2 (18.18%) Web Design
5 1 (9.09%) Continuous Integration
5 1 (9.09%) Copywriting
5 1 (9.09%) Cross-Browser Testing
5 1 (9.09%) Direct Marketing
5 1 (9.09%) Domain-Driven Design
5 1 (9.09%) Kanban
5 1 (9.09%) Memory Management
5 1 (9.09%) Technical Architecture
5 1 (9.09%) Waterfall
Programming Languages
1 6 (54.55%) JavaScript
2 3 (27.27%) C#
3 2 (18.18%) Java
3 2 (18.18%) PHP
4 1 (9.09%) Go
4 1 (9.09%) Python
4 1 (9.09%) Ruby
Qualifications
1 1 (9.09%) SC Cleared
1 1 (9.09%) Security Cleared
Quality Assurance & Compliance
1 1 (9.09%) SLA
System Software
1 1 (9.09%) Active Directory
1 1 (9.09%) VMware ESX
Vendors
1 6 (54.55%) SAP
2 2 (18.18%) Microsoft
3 1 (9.09%) ServiceNow
3 1 (9.09%) VMware