The table below looks at the statistics for SEO skills in IT contracts advertised for the Wiltshire region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 4 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
4 Dec 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank - 55 60
Contract jobs citing SEO 0 3 2
As % of all contract IT jobs located in Wiltshire - 0.41% 0.27%
As % of the Processes & Methodologies category - 0.53% 0.33%
Number of daily rates quoted 0 0 2
Median daily rate - - £425
UK excluding London median daily rate £363 £400 £320
% change year-on-year
-9.37% +25.00%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £21.00 £33.00 £29.25
% change year-on-year
-36.36% +12.82%
SEO
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Wiltshire region.

Processes & Methodologies Category
Wiltshire
Contract IT job ads with a match in the
Processes & Methodologies category
564 564 615
As % of all contract IT jobs located in Wiltshire 81.15% 77.69% 83.33%
Number of daily rates quoted 415 405 419
Median daily rate £413 £375 £450
Median daily rate % change year-on-year
+10.00% -16.66%
90% offered a daily rate of more than £283 £275 £300
10% offered a daily rate of more than £600 £523 £550
UK excluding London median daily rate £413 £400 £385
% change year-on-year
+3.12% +3.89%
Number of hourly rates quoted 20 14 37
Median hourly rate £41.00 £42.50 £28.50
Median hourly rate % change year-on-year
-3.52% +49.12%
90% offered a hourly rate of more than £22.95 £37.40 £13.00
10% offered a hourly rate of more than £45.00 £45.50 £42.50
UK excluding London median hourly rate £31.00 £34.95 £25.00
% change year-on-year
-11.30% +39.80%

SEO
Jobs Demand Trend in Wiltshire

The demand trend of contract jobs across the Wiltshire region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Wiltshire

SEO
Daily Rate Trend in Wiltshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Wiltshire region.

SEO Daily Rate Trend in Wiltshire

SEO
Top 15 Related IT Skills in Wiltshire

For the 6 months to 4 December 2016, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Wiltshire region with a requirement for SEO.

1 1 (100.00%) WebTrends
1 1 (100.00%) Project Management
1 1 (100.00%) Finance
1 1 (100.00%) Omniture
1 1 (100.00%) Google
1 1 (100.00%) Pay per click
1 1 (100.00%) Marketing
1 1 (100.00%) Degree
1 1 (100.00%) Google Analytics
1 1 (100.00%) Social Media
1 1 (100.00%) Digital Media
1 1 (100.00%) Analytics
1 1 (100.00%) Digital Analytics
1 1 (100.00%) Affiliate Network
1 1 (100.00%) Actionable Insight

SEO
Top Related IT Skills in Wiltshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 1 (100.00%) WebTrends
Cloud Services
1 1 (100.00%) Google Analytics
General
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Digital Project Manager
1 1 (100.00%) Project Manager
Miscellaneous
1 1 (100.00%) Digital Media
1 1 (100.00%) Social Media
Processes & Methodologies
1 1 (100.00%) Actionable Insight
1 1 (100.00%) Affiliate Network
1 1 (100.00%) Analytics
1 1 (100.00%) Digital Analytics
1 1 (100.00%) Pay per click
1 1 (100.00%) Project Management
Qualifications
1 1 (100.00%) Degree
Vendors
1 1 (100.00%) Google
1 1 (100.00%) Omniture