The table below looks at the statistics for SEO skills in IT contracts advertised for the Wiltshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 27 April 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
27 Apr 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank - 64 46
Contract jobs citing SEO 0 4 3
As % of all contract IT jobs located in Wiltshire - 0.58% 0.66%
As % of the Processes & Methodologies category - 0.78% 0.84%
Number of daily rates quoted 0 4 2
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
- £265 £300
Average daily rate % change year-on-year
- -11.66%
UK excluding London average daily rate £270 £325 £260
% change year-on-year
-16.92% +25.00%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £14.00 £46.00 £13.50
% change year-on-year
-69.56% +240.74%
SEO
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Wiltshire region.

Processes & Methodologies Category
Wiltshire
Contract IT job ads with a match in the
Processes & Methodologies category
539 514 359
As % of all contract IT jobs located in Wiltshire 77.67% 74.49% 78.38%
Number of daily rates quoted 370 342 252
Average daily rate £425 £400 £420
Average daily rate % change year-on-year
+6.25% -4.76%
90% offered a daily rate of more than £275 £250 £289
10% offered a daily rate of more than £550 £500 £500
UK excluding London average daily rate £390 £375 £362
% change year-on-year
+4.00% +3.73%
Number of hourly rates quoted 12 12 10
Average hourly rate £20.22 £42.50 £32.50
Average hourly rate % change year-on-year
-52.42% +30.76%
90% offered a hourly rate of more than £13.90 £22.50 £13.73
10% offered a hourly rate of more than £30.80 £55.00 £37.50
UK excluding London average hourly rate £30.20 £31.00 £32.00
% change year-on-year
-2.58% -3.12%

SEO
Jobs Demand Trend in Wiltshire

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the Wiltshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Wiltshire

SEO
Daily Rate Trend in Wiltshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Wiltshire region.

SEO Daily Rate Trend in Wiltshire

SEO
Top 10 Related IT Skills in Wiltshire

For the 6 months to 27 April 2015, IT contractor jobs across the Wiltshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 1 (100.00%) WebTrends
1 1 (100.00%) Project Management
1 1 (100.00%) Finance
1 1 (100.00%) Omniture
1 1 (100.00%) Google
1 1 (100.00%) Pay per click
1 1 (100.00%) Google Analytics
1 1 (100.00%) Social Media
1 1 (100.00%) Analytics
1 1 (100.00%) User Experience

SEO
Top Related IT Skills in Wiltshire by Category

For the 6 months to 27 April 2015, IT contractor jobs across the Wiltshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Business Applications
1 1 (100.00%) WebTrends
Cloud Services
1 1 (100.00%) Google Analytics
General
1 1 (100.00%) Finance
Job Titles
1 1 (100.00%) Senior Producer
1 1 (100.00%) Digital Producer
1 1 (100.00%) Senior Digital Producer
Miscellaneous
1 1 (100.00%) Social Media
1 1 (100.00%) User Experience
Processes & Methodologies
1 1 (100.00%) Project Management
1 1 (100.00%) Pay per click
1 1 (100.00%) Analytics
Vendors
1 1 (100.00%) Omniture
1 1 (100.00%) Google