The table below looks at the statistics for SEO skills in IT contracts advertised for the Worcestershire region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 31 August 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
31 Aug 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank - 19 22
Contract jobs citing SEO 0 2 1
As % of all contract IT jobs located in Worcestershire - 1.90% 1.47%
As % of the Processes & Methodologies category - 2.63% 1.64%
Number of daily rates quoted 0 2 1
Median daily rate - £450 £425
Median daily rate % change year-on-year
- +5.88%
UK excluding London median daily rate £317 £350 £268
% change year-on-year
-9.35% +30.84%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £23.68 £38.34 £21.50
% change year-on-year
-38.22% +78.30%
SEO
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Worcestershire region.

Processes & Methodologies Category
Worcestershire
Contract IT job ads with a match in the
Processes & Methodologies category
50 76 61
As % of all contract IT jobs located in Worcestershire 78.13% 72.38% 89.71%
Number of daily rates quoted 29 50 36
Median daily rate £358 £375 £315
Median daily rate % change year-on-year
-4.66% +19.04%
90% offered a daily rate of more than £105 £140 £145
10% offered a daily rate of more than £475 £451 £475
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 9 5 6
Median hourly rate £13.50 £12.50 £35.00
Median hourly rate % change year-on-year
+8.00% -64.28%
90% offered a hourly rate of more than £12.36 £12.35 £9.50
10% offered a hourly rate of more than £30.75 £34.00 £55.55
UK excluding London median hourly rate £31.00 £32.50 £25.75
% change year-on-year
-4.61% +26.21%

SEO
Jobs Demand Trend in Worcestershire

The demand trend of contract jobs across the Worcestershire region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Worcestershire

SEO
Daily Rate Trend in Worcestershire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Worcestershire region.

SEO Daily Rate Trend in Worcestershire