The table below looks at the statistics for Pay per click skills in IT contracts advertised for the Yorkshire region. Included is a guide to the contractor rates offered in IT contracts that have cited Pay per click over the 3 months to 27 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
27 Sep 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank - 154 121
Contract jobs citing Pay per click 0 1 2
As % of all contract IT jobs located in Yorkshire - 0.032% 0.083%
As % of the Processes & Methodologies category - 0.039% 0.11%
Number of daily rates quoted 0 0 0
Median daily rate - - -
UK excluding London median daily rate £195 £213 £244
% change year-on-year
-8.23% -12.82%
Number of hourly rates quoted 0 0 2
Median hourly rate - - £30.00
UK excluding London median hourly rate £14.50 £40.00 £28.75
% change year-on-year
-63.75% +39.13%
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Yorkshire region.

Processes & Methodologies Category
Yorkshire
Contract IT job ads with a match in the
Processes & Methodologies category
2315 2561 1867
As % of all contract IT jobs located in Yorkshire 81.57% 81.59% 77.37%
Number of daily rates quoted 1487 1787 1144
Median daily rate £420 £383 £350
Median daily rate % change year-on-year
+9.80% +9.28%
90% offered a daily rate of more than £300 £275 £225
10% offered a daily rate of more than £525 £525 £500
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 73 78 57
Median hourly rate £15.13 £15.00 £15.00
Median hourly rate % change year-on-year
+0.83% -
90% offered a hourly rate of more than £12.00 £10.76 £10.50
10% offered a hourly rate of more than £40.25 £37.04 £30.00
UK excluding London median hourly rate £32.50 £33.64 £26.25
% change year-on-year
-3.38% +28.15%

Pay per click
Jobs Demand Trend in Yorkshire

The demand trend of contract jobs across the Yorkshire region citing Pay per click as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Yorkshire

Pay per click
Daily Rate Trend in Yorkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Pay per click across the Yorkshire region.

Pay per click Daily Rate Trend in Yorkshire

Pay per click
Hourly Rate Trend in Yorkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Pay per click across the Yorkshire region.

Pay per click Hourly Rate Trend in Yorkshire

Pay per click
Top 10 Related IT Skills in Yorkshire

For the 6 months to 27 September 2016, IT contractor jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Yorkshire region with a requirement for Pay per click.

1 2 (100.00%) SEO
2 1 (50.00%) Marketing
2 1 (50.00%) Business Development
2 1 (50.00%) Digital Marketing
2 1 (50.00%) Social Media
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Digital Media
2 1 (50.00%) Analytics
2 1 (50.00%) User Experience
2 1 (50.00%) B2C

Pay per click
Top Related IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

General
1 1 (50.00%) Marketing
Job Titles
1 1 (50.00%) Business Development Executive
1 1 (50.00%) Digital Executive
1 1 (50.00%) Head of Digital
1 1 (50.00%) Head of Digital Marketing
1 1 (50.00%) Head of Marketing
1 1 (50.00%) PPC Executive
1 1 (50.00%) SEO Executive
Miscellaneous
1 1 (50.00%) Digital Media
1 1 (50.00%) Social Media
1 1 (50.00%) User Experience
Processes & Methodologies
1 2 (100.00%) SEO
2 1 (50.00%) Analytics
2 1 (50.00%) B2C
2 1 (50.00%) Business Development
2 1 (50.00%) Digital Marketing
2 1 (50.00%) Marketing Strategy