1 CRM Analyst Jobs in Glasgow

in Glasgow. You will be responsible for analysing consumer data across a broad range of touchpoints (both digital and physical), managing consumer relationship management (CRM) systems, and providing insights to enhance consumer engagement, recruitment and loyalty. You will be working with global and local brand market teams empowering them … engagement strategies and to drive execution supported by first class insights and analysis. The ideal candidate will have a strong analytical background, proficiency in CRM software, and a passion for leveraging data to drive business growth. The role Lead the on-going development of CRM platform (HUBSPOT) to … increased targeting of consumer with relevant engagement and communication strategies. Develop and implement strategies to improve data quality and enhance the overall effectiveness of CRM systems. Partner with Global Brand Teams (and external 3rd parties) to support the development and evolution of a CRM strategy and tactics to more »