2 of 2 CRM Analyst Jobs in the East of England

Senior CRM Analyst - Watford Junction (Hybrid, 3 days in office)Up to £60,000 + 10% bonusPermanent We're hiring a Senior CRM Analyst to join a growing Decisioning & Analytics team within a leading entertainment brand undergoing a major digital transformation. With one of the largest marketing spends in the UK, this is a … chance to shape CRM strategy, work on exciting campaigns, and play a key role in personalisation and targeting. What You'll Do: - Build and segment audiences for multi-channel campaigns (email, app, web, push, paid social, personalisation)- Analyse campaign performance to measure impact, ROI, and engagement- Develop dashboards and reports in Power BI to track KPIs and optimise performance … Partner with operations teams to deliver end-to-end campaigns- Contribute to automation and personalisation strategies- Support new product launches and high-profile campaign streams- Be part of CRM transformation projects, including new platforms and advanced analytics Tech & Tools: - SQL (core skill, essential)- Salesforce Marketing Cloud (SFMC) - or similar CRM platforms- Power BI for reporting and dashboards What More ❯

SENIOR CRM ANALYST UP TO £60,000 + BONUS WATFORD - HYBRID, 3 DAYS A WEEK IN OFFICE Please note, sponsorship is not available. Applicants must be UK residents. Company A leading name in the gaming and entertainment sector is undergoing a major digital transformation, investing heavily in CRM and marketing technology to deliver more personalised, data … a mission-driven approach, the organisation donates over £30 million each week to good causes and has bold ambitions to double this impact in the coming decade. Analytics and CRM are central to this journey, shaping strategy across customer engagement and retention. The Role This is a key role within the CRM analytics function, focused on both decisioning … responsible for building and segmenting audiences across multiple channels, as well as measuring and optimising campaign impact. Working within a collaborative team of six, you'll partner with the CRM operations team to deliver end-to-end campaigns, from targeting to reporting. The role offers a balance between hands-on SQL-driven audience builds and deeper campaign analytics, with More ❯