1 to 1 of 1 Data-Driven Decision Making Jobs in Northwich

marketing channels across several brands within the group. The ideal candidate will have a background in hands-on paid advertising, will be data-driven and have a keen attention to detail. Responsibilities: Driving the performance of the brands PPC accounts (Google & Bing) Implementing the paid search … strategy Monitoring the PPC spend to ensure we stay within our budgets Collaborate with our European teams Analyse trends and make data-driven decisions across the accounts, including: Setting and changing target ROAS bid strategies. Incorporating business data into bid strategies. Running competitor analysis … and 404 error hygiene checks. Requirements: 2+ years of PPC experience with Google (and Bing ideally) Experience managing large accounts and budgets Data-driven Attention to detail Hands-on PPC experience (not just strategic) Understanding of first touch, last touch and DDA attribution. A self-starter more »