Paid Media Executive
Crewe, Cheshire, England, United Kingdom
Radius
leads and achieving a strong ROI. Work to identify and target key audience segments to maximise our campaign efficiencies and effectiveness. Manage our budget allocation across various platforms, including Google, Microsoft, Meta and more. Lead Generation: Design and execute lead generation campaigns that drive qualified leads into the sales funnel. Work closely with our CRO & UX teams to optimise … campaigns, including ad creation, targeting, bidding strategies, and performance monitoring. Conduct A/B testing on ad creatives, landing pages, and audience segments to continually improve campaign performance. Use analytics tools to track, report, and analyse the effectiveness of paid media campaigns against lead generation goals. ROI Optimisation: Continuously optimise campaigns to maximize ROI, focusing on key buying metrics. … Experience : 1+ years of experience in managing paid media campaigns, with a proven track record in lead generation and ROI optimisation. Technical Skills : Proficiency in digital advertising platforms, including Google Ads, Meta Ads, MS Ad. Strong knowledge of analytics tools like Google Analytics, SEMrush, and other relevant software. Analytical Mindset : Strong analytical skills with the ability More ❯
Employment Type: Full-Time
Salary: £25,000 - £35,000 per annum
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