Marketing Analyst
- Hiring Organisation
- Harnham - Data & Analytics Recruitment
- Location
- Swindon, Wiltshire, England, United Kingdom
- Employment Type
- Full-Time
- Salary
- £45,000 - £50,000 per annum
Growth function, acting as the dedicated Marketing Analyst supporting CRM, customer growth and wider marketing optimisation. Key responsibilities include: Analysing CRM performance across email, SMS and direct mail campaigns Supporting customer acquisition and paid media performance analysis Building and refining customer segments and audience strategies Identifying opportunities to improve retention … customer or digital analytics Advanced SQL skills and confidence working with large customer and marketing datasets Experience analysing CRM channels such as email, SMS or direct mail Understanding of customer segmentation, retention and lifetime value Experience supporting campaign performance and marketing optimisation Python or R experience is beneficial Power ...