The table below looks at the statistics for SEO skills in IT jobs advertised for the Altrincham region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 22 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 Aug 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 24 25 22
Rank change year-on-year
+1 -3
Permanent jobs citing SEO 3 9 5
As % of all permanent IT jobs located in Altrincham 2.63% 6.12% 6.25%
As % of the Processes & Methodologies category 3.30% 10.00% 8.20%
Number of salaries quoted 3 9 5
Average salary £21,000 £24,000 £25,000
Average salary % change year-on-year
-12.50% -4.00%
UK excluding London average salary £30,000 £31,000 £31,500
% change year-on-year
-3.22% -1.58%
SEO
Manchester

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Altrincham region.

Processes & Methodologies Category
Altrincham
Permanent IT job ads with a match in the
Processes & Methodologies category
91 90 61
As % of all permanent IT jobs located in Altrincham 79.82% 61.22% 76.25%
Number of salaries quoted 86 82 59
Average salary £42,500 £34,000 £35,000
Average salary % change year-on-year
+25.00% -2.85%
90% offered a salary of more than £20,000 £21,500 £25,000
10% offered a salary of more than £50,000 £40,000 £45,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

SEO
Jobs Demand Trend in Altrincham

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Altrincham region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Altrincham

SEO
Salary Trend in Altrincham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Altrincham region.

SEO Salary Trend in Altrincham

SEO
Top 22 Related IT Skills in Altrincham

For the 6 months to 22 August 2014, IT jobs across the Altrincham region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 6 (75.00%) Google
1 6 (75.00%) Marketing
2 5 (62.50%) MS Excel
2 5 (62.50%) Google Analytics
2 5 (62.50%) Analytics
3 4 (50.00%) Pay per click
4 3 (37.50%) Copywriting
4 3 (37.50%) Internet
4 3 (37.50%) CMS
4 3 (37.50%) Link Building
4 3 (37.50%) Internet Marketing
5 2 (25.00%) Email Marketing
5 2 (25.00%) Social Media
5 2 (25.00%) Retail
5 2 (25.00%) Content Management
5 2 (25.00%) Microsoft
5 2 (25.00%) MS Office
5 2 (25.00%) MS PowerPoint
6 1 (12.50%) Data Analysis
6 1 (12.50%) Competitor Analysis
6 1 (12.50%) Twitter
6 1 (12.50%) Time Management

SEO
Top Related IT Skills in Altrincham by Category

For the 6 months to 22 August 2014, IT jobs across the Altrincham region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 3 (37.50%) CMS
Applications
1 5 (62.50%) MS Excel
2 2 (25.00%) MS Office
2 2 (25.00%) MS PowerPoint
Business Applications
1 5 (62.50%) Google Analytics
Communications & Networking
1 3 (37.50%) Internet
General
1 6 (75.00%) Marketing
2 2 (25.00%) Retail
Job Titles
1 3 (37.50%) SEO Executive
2 2 (25.00%) PPC Manager
2 2 (25.00%) PPC Analyst
2 2 (25.00%) PPC Executive
2 2 (25.00%) PPC Specialist
3 1 (12.50%) Web Content Manager
3 1 (12.50%) SEO Specialist
3 1 (12.50%) Web Manager
3 1 (12.50%) SEO Manager
3 1 (12.50%) Content Manager
Miscellaneous
1 3 (37.50%) Copywriting
2 2 (25.00%) Social Media
Processes & Methodologies
1 5 (62.50%) Analytics
2 4 (50.00%) Pay per click
3 3 (37.50%) Link Building
3 3 (37.50%) Internet Marketing
4 2 (25.00%) Email Marketing
4 2 (25.00%) Content Management
5 1 (12.50%) Data Analysis
5 1 (12.50%) Competitor Analysis
5 1 (12.50%) Time Management
Vendors
1 6 (75.00%) Google
2 2 (25.00%) Microsoft
3 1 (12.50%) Twitter