The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the Basingstoke region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Basingstoke region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Online Marketing
Rank 61 77 -
Rank change year-on-year
+16 -
Permanent jobs citing Online Marketing 20 9 0
As % of all permanent IT jobs located in Basingstoke 2.83% 1.05% -
As % of the Processes & Methodologies category 3.84% 1.38% -
Number of salaries quoted 20 9 0
Average salary £35,000 £22,500 -
Average salary % change year-on-year
+55.55% -
UK excluding London average salary £32,500 £31,000 £30,000
% change year-on-year
+4.83% +3.33%
Processes & Methodologies Category
Basingstoke
Permanent IT job ads with a match in the
Processes & Methodologies category
521 653 490
As % of all permanent IT jobs located in Basingstoke 73.80% 76.29% 76.80%
Number of salaries quoted 420 459 382
Average salary £40,000 £40,000 £43,000
Average salary % change year-on-year
- -6.97%
90% offered a salary of more than £27,500 £25,000 £32,500
10% offered a salary of more than £57,500 £62,500 £60,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
Online Marketing
Hampshire

Online Marketing
Jobs Demand Trend in Basingstoke

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Basingstoke region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Basingstoke

Online Marketing
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Basingstoke region.

Online Marketing Salary Trend in Basingstoke

Online Marketing
Salary Histogram in Basingstoke

This chart provides a salary histogram for IT jobs citing Online Marketing across the Basingstoke region over the 3 months to 18 April 2014.

Online Marketing Salary Histogram in Basingstoke

Online Marketing
Top 30 Related IT Skills in Basingstoke

For the 6 months to 18 April 2014, IT jobs across the Basingstoke region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 26 (100.00%) Marketing
2 22 (84.62%) Photoshop
3 20 (76.92%) HTML
3 20 (76.92%) CMS
4 19 (73.08%) Adobe Illustrator
4 19 (73.08%) JavaScript
4 19 (73.08%) PHP
4 19 (73.08%) MySQL
4 19 (73.08%) CSS
4 19 (73.08%) CodeIgniter
4 19 (73.08%) ExpressionEngine
4 19 (73.08%) CSS3
5 18 (69.23%) Web Development
5 18 (69.23%) Content Management
5 18 (69.23%) Windows
5 18 (69.23%) Linux
5 18 (69.23%) OO
5 18 (69.23%) W3C
5 18 (69.23%) Fireworks
6 17 (65.38%) MVC
6 17 (65.38%) HTML5
7 16 (61.54%) OO PHP
7 16 (61.54%) XHTML
7 16 (61.54%) Adobe
7 16 (61.54%) OOP
7 16 (61.54%) PHP5
8 15 (57.69%) jQuery
8 15 (57.69%) Analytics
9 14 (53.85%) SEO
9 14 (53.85%) Internet

Online Marketing
Top Related IT Skills in Basingstoke by Category

For the 6 months to 18 April 2014, IT jobs across the Basingstoke region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 20 (76.92%) CMS
2 19 (73.08%) ExpressionEngine
3 12 (46.15%) Apache
4 1 (3.85%) TeamSite
Applications
1 22 (84.62%) Photoshop
2 19 (73.08%) Adobe Illustrator
3 18 (69.23%) Fireworks
4 2 (7.69%) MS Excel
Business Applications
1 12 (46.15%) Google Analytics
Communications & Networking
1 14 (53.85%) Internet
Database & Business Intelligence
1 19 (73.08%) MySQL
Development Applications
1 2 (7.69%) Git (software)
1 2 (7.69%) Subversion
General
1 26 (100.00%) Marketing
2 3 (11.54%) Legal
2 3 (11.54%) Telecoms
Job Titles
1 18 (69.23%) Developer
2 17 (65.38%) PHP Developer
3 11 (42.31%) Web Developer
3 11 (42.31%) Senior Developer
3 11 (42.31%) Senior Web Developer
4 10 (38.46%) PHP Web Developer
4 10 (38.46%) Senior PHP Developer
4 10 (38.46%) Senior PHP Web Developer
5 6 (23.08%) PHP MySQL Developer
6 3 (11.54%) Web Editor
6 3 (11.54%) Marketing Executive
7 2 (7.69%) Programmer
8 1 (3.85%) Graduate PHP Developer
8 1 (3.85%) Marketing Manager
8 1 (3.85%) Senior Programmer
8 1 (3.85%) Web Programmer
8 1 (3.85%) Copywriter
8 1 (3.85%) Marketing Campaign Manager
8 1 (3.85%) PHP Programmer
8 1 (3.85%) User Experience Designer
Libraries, Frameworks & Software Standards
1 20 (76.92%) HTML
2 19 (73.08%) CSS
2 19 (73.08%) CodeIgniter
2 19 (73.08%) CSS3
3 17 (65.38%) HTML5
4 16 (61.54%) XHTML
5 15 (57.69%) jQuery
6 2 (7.69%) FBML
6 2 (7.69%) Google Maps API
7 1 (3.85%) LAMP
Miscellaneous
1 18 (69.23%) W3C
2 6 (23.08%) Mobile App
3 3 (11.54%) New Media
3 3 (11.54%) Computer Science
3 3 (11.54%) Copywriting
3 3 (11.54%) Smart Meter
4 2 (7.69%) Cybernetics
5 1 (3.85%) Social Media
Operating Systems
1 18 (69.23%) Windows
1 18 (69.23%) Linux
Processes & Methodologies
1 18 (69.23%) Web Development
1 18 (69.23%) Content Management
1 18 (69.23%) OO
2 17 (65.38%) MVC
3 16 (61.54%) OO PHP
3 16 (61.54%) OOP
4 15 (57.69%) Analytics
5 14 (53.85%) SEO
6 12 (46.15%) OOD
7 6 (23.08%) Mobile Application Development
8 5 (19.23%) Customer Segmentation
9 3 (11.54%) E-Commerce
9 3 (11.54%) Product Management
9 3 (11.54%) B2B
10 2 (7.69%) Usability Testing
10 2 (7.69%) Data Protection
10 2 (7.69%) Website Architecture
11 1 (3.85%) Information Architecture
Programming Languages
1 19 (73.08%) JavaScript
1 19 (73.08%) PHP
2 16 (61.54%) PHP5
Qualifications
1 3 (11.54%) Degree
Quality Assurance & Compliance
1 12 (46.15%) WAI
Vendors
1 16 (61.54%) Adobe
2 12 (46.15%) Google
3 2 (7.69%) Facebook
3 2 (7.69%) Twitter