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This section looks at the demand for Database Marketing skills within the Bath region with a comparison to our Database & Business Intelligence category. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 20 August 2008 with a comparison to the same period last year.
 Database Marketing |
| 3 months to
20 Aug 2008 | Same period last year |
| Rank | 66 | 50 |
| Rank change on same period last year |  -16 |
| Matching permanent IT job ads | 5 | 1 |
| As % of all UK permanent IT job ads sampled | 0.003 % | 0.000 % |
| As % of the category below | 1.799 % | 0.926 % |
| Salaries quoted | 5 | 1 |
| Average minimum salary | £34,800 | £40,000 |
| Average salary | £38,000 | £45,000 |
| % change on same period last year | -15.55 % |
| Average maximum salary | £41,200 | £50,000 |
| UK excluding London average salary | £43,342 | £35,909 |
| % change on same period last year | +20.70 % |
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| Matching permanent IT job ads | 278 | 108 |
| As % of all UK permanent IT job ads sampled | 0.150 % | 0.045 % |
| Salaries quoted | 240 | 88 |
| Average minimum salary | £29,441 | £31,871 |
| Average salary | £32,123 | £34,402 |
| % change on same period last year | -6.62 % |
| Average maximum salary | £34,804 | £36,932 |
| UK excluding London average salary | £37,227 | £38,311 |
| % change on same period last year | -2.82 % |
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Database Marketing
Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing Database Marketing across the Bath region as a proportion of the total demand within the Database & Business Intelligence category.
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