The table below looks at the statistics for Direct Marketing skills in IT jobs advertised for the Bath region. Included is a guide to the average salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Direct Marketing
Rank 50 42 42
Rank change year-on-year
-8 0
Permanent jobs citing Direct Marketing 2 1 7
As % of all permanent IT jobs located in Bath 0.76% 0.38% 2.16%
As % of the Processes & Methodologies category 0.90% 0.45% 2.49%
Number of salaries quoted 2 1 6
Average salary £42,500 £65,000 £36,250
Average salary % change year-on-year
-34.61% +79.31%
UK excluding London average salary £41,250 £35,000 £37,800
% change year-on-year
+17.85% -7.40%
Direct Marketing
Somerset

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Bath region.

Processes & Methodologies Category
Bath
Permanent IT job ads with a match in the
Processes & Methodologies category
223 222 281
As % of all permanent IT jobs located in Bath 85.11% 84.73% 86.73%
Number of salaries quoted 192 211 232
Average salary £40,000 £35,000 £37,500
Average salary % change year-on-year
+14.28% -6.66%
90% offered a salary of more than £32,500 £27,500 £23,000
10% offered a salary of more than £52,500 £55,000 £47,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Direct Marketing
Jobs Demand Trend in Bath

This chart provides a 3-month moving total of permanent IT jobs citing Direct Marketing across the Bath region as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in Bath

Direct Marketing
Salary Trend in Bath

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing across the Bath region.

Direct Marketing Salary Trend in Bath

Direct Marketing
Top 19 Related IT Skills in Bath

For the 6 months to 5 February 2016, IT jobs across the Bath region citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing.

1 3 (100.00%) Marketing
2 2 (66.67%) Service Delivery
2 2 (66.67%) Finance
2 2 (66.67%) CRM
2 2 (66.67%) SLA
2 2 (66.67%) Time Management
2 2 (66.67%) Analytics
2 2 (66.67%) Campaign Management
3 1 (33.33%) Data Protection
3 1 (33.33%) SQL Server 2008
3 1 (33.33%) Capacity Planning
3 1 (33.33%) Data Modelling
3 1 (33.33%) SQL
3 1 (33.33%) T-SQL
3 1 (33.33%) SQL Server
3 1 (33.33%) Multimedia
3 1 (33.33%) SQL Server Reporting Services
3 1 (33.33%) SQL Server Integration Services
3 1 (33.33%) Data Protection Act

Direct Marketing
Top Related IT Skills in Bath by Category

For the 6 months to 5 February 2016, IT jobs across the Bath region citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Database & Business Intelligence
1 1 (33.33%) SQL Server
1 1 (33.33%) SQL Server 2008
1 1 (33.33%) SQL Server Integration Services
1 1 (33.33%) SQL Server Reporting Services
General
1 3 (100.00%) Marketing
2 2 (66.67%) Finance
3 1 (33.33%) Multimedia
Job Titles
1 2 (66.67%) Account Director
1 2 (66.67%) Account Manager
1 2 (66.67%) CRM Manager
1 2 (66.67%) Insight Director
1 2 (66.67%) Insight Manager
1 2 (66.67%) Senior Account Manager
1 2 (66.67%) Senior Manager
2 1 (33.33%) Administrator
2 1 (33.33%) DBA
Miscellaneous
1 1 (33.33%) Data Protection Act
Processes & Methodologies
1 2 (66.67%) Analytics
1 2 (66.67%) Campaign Management
1 2 (66.67%) CRM
1 2 (66.67%) Service Delivery
1 2 (66.67%) Time Management
2 1 (33.33%) Capacity Planning
2 1 (33.33%) Data Modelling
2 1 (33.33%) Data Protection
Programming Languages
1 1 (33.33%) SQL
1 1 (33.33%) T-SQL
Quality Assurance & Compliance
1 2 (66.67%) SLA