The table below looks at the statistics for Direct Marketing skills in IT jobs advertised for the Bath region. Included is a guide to the average salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 21 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Apr 2015
Same period 2014 Same period 2013
Direct Marketing
Rank - 53 42
Permanent jobs citing Direct Marketing 0 2 7
As % of all permanent IT jobs located in Bath - 0.58% 1.75%
As % of the Processes & Methodologies category - 0.66% 2.16%
Number of salaries quoted 0 2 7
Average salary - £34,750 £37,500
Average salary % change year-on-year
- -7.33%
UK excluding London average salary £36,380 £37,500 £42,063
% change year-on-year
-2.98% -10.84%
Direct Marketing
Somerset

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Bath region.

Processes & Methodologies Category
Bath
Permanent IT job ads with a match in the
Processes & Methodologies category
257 301 324
As % of all permanent IT jobs located in Bath 82.90% 87.50% 80.80%
Number of salaries quoted 239 263 303
Average salary £35,000 £35,000 £37,500
Average salary % change year-on-year
- -6.66%
90% offered a salary of more than £25,000 £28,500 £27,500
10% offered a salary of more than £47,500 £50,000 £52,500
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Direct Marketing
Jobs Demand Trend in Bath

This chart provides a 3-month moving total of permanent IT jobs citing Direct Marketing across the Bath region as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in Bath

Direct Marketing
Salary Trend in Bath

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing across the Bath region.

Direct Marketing Salary Trend in Bath

Direct Marketing
Top 10 Related IT Skills in Bath

For the 6 months to 21 April 2015, IT jobs across the Bath region citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing.

1 2 (100.00%) Marketing
2 1 (50.00%) FastStats
2 1 (50.00%) Analytics
2 1 (50.00%) SQL Server
2 1 (50.00%) IIS
2 1 (50.00%) Web Services
2 1 (50.00%) SAS
2 1 (50.00%) SPSS
2 1 (50.00%) Alterian
2 1 (50.00%) SQL Server Integration Services

Direct Marketing
Top Related IT Skills in Bath by Category

For the 6 months to 21 April 2015, IT jobs across the Bath region citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (50.00%) IIS
1 1 (50.00%) SAS
Applications
1 1 (50.00%) SPSS
1 1 (50.00%) FastStats
Database & Business Intelligence
1 1 (50.00%) SQL Server
1 1 (50.00%) SQL Server Integration Services
General
1 2 (100.00%) Marketing
Job Titles
1 1 (50.00%) Data Manager
Libraries, Frameworks & Software Standards
1 1 (50.00%) Web Services
Processes & Methodologies
1 1 (50.00%) Analytics
Vendors
1 1 (50.00%) Alterian