The table below looks at the statistics for Direct Marketing skills in IT jobs advertised for the Berkshire region. Included is a guide to the salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 29 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
29 Jul 2016
Same period 2015 Same period 2014
Direct Marketing
Rank 212 206 218
Rank change year-on-year
-6 +12
Permanent jobs citing Direct Marketing 1 7 3
As % of all permanent IT jobs located in Berkshire 0.023% 0.14% 0.054%
As % of the Processes & Methodologies category 0.026% 0.17% 0.067%
Number of salaries quoted 0 5 1
Median salary - £48,000 £107,500
Median salary % change year-on-year
- -55.34%
UK excluding London median salary £36,000 £36,250 £35,000
% change year-on-year
-0.68% +3.57%
Direct Marketing
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
3904 4230 4472
As % of all permanent IT jobs located in Berkshire 88.19% 84.72% 80.43%
Number of salaries quoted 3087 3120 3057
Median salary £50,000 £52,500 £50,000
Median salary % change year-on-year
-4.76% +5.00%
90% offered a salary of more than £35,000 £35,000 £30,000
10% offered a salary of more than £72,500 £75,000 £70,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Direct Marketing
Jobs Demand Trend in Berkshire

The demand trend of job ads across the Berkshire region citing Direct Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in Berkshire

Direct Marketing
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing across the Berkshire region.

Direct Marketing Salary Trend in Berkshire

Direct Marketing
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Direct Marketing within the Berkshire region over the 3 months to 29 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Maidenhead -7 1 - -
Direct Marketing
South East

Direct Marketing
Top 30 Related IT Skills in Berkshire

For the 6 months to 29 July 2016, IT jobs citing Direct Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Berkshire region with a requirement for Direct Marketing.

1 11 (100.00%) CRM
1 11 (100.00%) Marketing
2 10 (90.91%) Unica
2 10 (90.91%) SQL
2 10 (90.91%) SMS
2 10 (90.91%) Campaign Management
3 7 (63.64%) Stakeholder Management
4 6 (54.55%) Data Warehouse
4 6 (54.55%) Project Management
4 6 (54.55%) C
4 6 (54.55%) Mentoring
5 5 (45.45%) Finance
6 4 (36.36%) Telecoms
6 4 (36.36%) Adobe
6 4 (36.36%) Chordiant
6 4 (36.36%) Banking
6 4 (36.36%) Aprimo
6 4 (36.36%) Adobe Campaign
6 4 (36.36%) Pega
7 1 (9.09%) Market Research
7 1 (9.09%) PowerPivot
7 1 (9.09%) Analytics
7 1 (9.09%) Data Analysis Expressions (DAX)
7 1 (9.09%) Power BI
7 1 (9.09%) AdWords
7 1 (9.09%) Data Protection Act
7 1 (9.09%) Digital Marketing
7 1 (9.09%) Data Protection
7 1 (9.09%) QlikView
7 1 (9.09%) Google Analytics

Direct Marketing
Top Related IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (9.09%) MS Excel
Business Applications
1 10 (90.91%) Unica
2 4 (36.36%) Adobe Campaign
Cloud Services
1 1 (9.09%) AdWords
1 1 (9.09%) Google Analytics
Communications & Networking
1 10 (90.91%) SMS
Database & Business Intelligence
1 6 (54.55%) Data Warehouse
2 1 (9.09%) Power BI
2 1 (9.09%) PowerPivot
2 1 (9.09%) QlikView
General
1 11 (100.00%) Marketing
2 5 (45.45%) Finance
3 4 (36.36%) Banking
3 4 (36.36%) Telecoms
Job Titles
1 10 (90.91%) Campaign Manager
2 7 (63.64%) CRM Campaign Manager
2 7 (63.64%) CRM Manager
3 6 (54.55%) Operations Manager
4 1 (9.09%) Analyst
4 1 (9.09%) Data Analyst
4 1 (9.09%) Excel Analyst
4 1 (9.09%) Market Analyst
4 1 (9.09%) Market Data Analyst
Miscellaneous
1 1 (9.09%) Data Protection Act
1 1 (9.09%) Statistics
Processes & Methodologies
1 11 (100.00%) CRM
2 10 (90.91%) Campaign Management
3 7 (63.64%) Stakeholder Management
4 6 (54.55%) Mentoring
4 6 (54.55%) Project Management
5 1 (9.09%) Analytics
5 1 (9.09%) B2B
5 1 (9.09%) B2C
5 1 (9.09%) Business Intelligence
5 1 (9.09%) Data Management
5 1 (9.09%) Data Protection
5 1 (9.09%) Digital Marketing
5 1 (9.09%) Market Research
5 1 (9.09%) Web Analytics
Programming Languages
1 10 (90.91%) SQL
2 6 (54.55%) C
3 1 (9.09%) Data Analysis Expressions (DAX)
Qualifications
1 1 (9.09%) Degree
Vendors
1 4 (36.36%) Adobe
1 4 (36.36%) Aprimo
1 4 (36.36%) Chordiant
1 4 (36.36%) Pega
2 1 (9.09%) Google
2 1 (9.09%) Microsoft
2 1 (9.09%) Salesforce.com