The table below looks at the statistics for Marketing Strategy skills in IT jobs advertised for the Berkshire region. Included is a guide to the salaries offered in IT jobs that have cited Marketing Strategy over the 3 months to 25 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
25 Feb 2017
Same period 2016 Same period 2015
Marketing Strategy
South East / Berkshire
Rank 158 217 229
Rank change year-on-year
+59 +12
Permanent jobs citing Marketing Strategy 23 16 8
As % of all permanent IT jobs located in Berkshire 0.68% 0.31% 0.14%
As % of the Processes & Methodologies category 0.79% 0.36% 0.17%
Number of salaries quoted 5 11 4
Median salary £70,000 £80,000 £27,500
Median salary % change year-on-year
-12.50% +190.90%
UK excluding London median salary £36,000 £52,500 £32,500
% change year-on-year
-31.42% +61.53%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
2899 4446 4721
As % of all permanent IT jobs located in Berkshire 85.59% 86.94% 85.56%
Number of salaries quoted 2264 3612 3449
Median salary £52,500 £52,500 £50,000
Median salary % change year-on-year
- +5.00%
90% offered a salary of more than £32,500 £35,000 £35,000
10% offered a salary of more than £75,000 £73,000 £72,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Marketing Strategy
Jobs Demand Trend in Berkshire

The demand trend of job ads across the Berkshire region citing Marketing Strategy as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in Berkshire

Marketing Strategy
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy across the Berkshire region.

Marketing Strategy Salary Trend in Berkshire

Marketing Strategy
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the Berkshire region over the 3 months to 25 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +53 16 - -
Newbury +7 5 £70,000 -12.50%
Marketing Strategy
South East

Marketing Strategy
Top 30 Related IT Skills in Berkshire

For the 6 months to 25 February 2017, IT jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Berkshire region with a requirement for Marketing Strategy.

1 53 (100.00%) Marketing
2 40 (75.47%) Telecoms
3 22 (41.51%) Product Marketing
4 18 (33.96%) STB
4 18 (33.96%) Middleware
4 18 (33.96%) DRM
5 17 (32.08%) Android
6 16 (30.19%) HbbTV
6 16 (30.19%) DVB
6 16 (30.19%) DOCSIS
6 16 (30.19%) Linux
6 16 (30.19%) Degree
6 16 (30.19%) IPTV
6 16 (30.19%) MBA
7 14 (26.42%) Google
8 13 (24.53%) Roku
8 13 (24.53%) Over-the-Top Content
8 13 (24.53%) Apple
9 12 (22.64%) HTML
9 12 (22.64%) HTML5
10 11 (20.75%) Amazon AWS
10 11 (20.75%) Customer Engagement
10 11 (20.75%) PlayReady
10 11 (20.75%) DLNA
10 11 (20.75%) HEVC
10 11 (20.75%) Presales
10 11 (20.75%) MPEG
10 11 (20.75%) Nagra
10 11 (20.75%) Verimatrix
11 9 (16.98%) Humax

Marketing Strategy
Top Related IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (1.89%) MS Office
Business Applications
1 4 (7.55%) Data Workbench
Cloud Services
1 11 (20.75%) Amazon AWS
2 6 (11.32%) Cloud Computing
3 1 (1.89%) Adobe Analytics
3 1 (1.89%) Google Analytics
3 1 (1.89%) Google Tag Manager
Communications & Networking
1 16 (30.19%) DOCSIS
1 16 (30.19%) DVB
1 16 (30.19%) HbbTV
2 11 (20.75%) DLNA
3 5 (9.43%) DWDM
3 5 (9.43%) MPLS
4 4 (7.55%) Internet
5 1 (1.89%) PPP
5 1 (1.89%) SMS
5 1 (1.89%) Wireless
Database & Business Intelligence
1 5 (9.43%) Spotfire
2 4 (7.55%) Big Data
3 1 (1.89%) QlikView
General
1 53 (100.00%) Marketing
2 40 (75.47%) Telecoms
3 8 (15.09%) Retail
4 6 (11.32%) Finance
5 5 (9.43%) Electronics
6 4 (7.55%) Games
6 4 (7.55%) Pharmaceutical
Job Titles
1 19 (35.85%) Marketing Manager
2 7 (13.21%) Insight Manager
2 7 (13.21%) Product Manager
2 7 (13.21%) Senior Manager
2 7 (13.21%) Senior Marketing Manager
3 6 (11.32%) Sales Manager
4 5 (9.43%) Customer Insight Manager
4 5 (9.43%) Telecoms Manager
5 4 (7.55%) Consultant
5 4 (7.55%) Presales Consultant
6 3 (5.66%) Operations Manager
7 2 (3.77%) EMC Consultant
7 2 (3.77%) IT Consultant
7 2 (3.77%) Research Manager
7 2 (3.77%) Service Manager
7 2 (3.77%) Service Operations Manager
8 1 (1.89%) IBM Technical Consultant
8 1 (1.89%) Mobile Product Manager
8 1 (1.89%) Online Sales Manager
8 1 (1.89%) Telecoms Account Manager
Libraries, Frameworks & Software Standards
1 18 (33.96%) Middleware
2 12 (22.64%) HTML
2 12 (22.64%) HTML5
3 11 (20.75%) HEVC
3 11 (20.75%) PlayReady
4 1 (1.89%) AngularJS
4 1 (1.89%) CSS
4 1 (1.89%) jQuery
4 1 (1.89%) React
Miscellaneous
1 18 (33.96%) STB
2 16 (30.19%) IPTV
3 13 (24.53%) Over-the-Top Content
4 11 (20.75%) MPEG
5 8 (15.09%) Analytical Skills
6 5 (9.43%) Computer Science
7 4 (7.55%) Mobile Games
7 4 (7.55%) User Experience
8 2 (3.77%) Handset
9 1 (1.89%) Blog
9 1 (1.89%) Smartphone
9 1 (1.89%) Social Media
Operating Systems
1 17 (32.08%) Android
2 16 (30.19%) Linux
3 1 (1.89%) Apple iOS
Processes & Methodologies
1 22 (41.51%) Product Marketing
2 18 (33.96%) DRM
3 11 (20.75%) Customer Engagement
3 11 (20.75%) Presales
4 7 (13.21%) Digital Marketing
5 5 (9.43%) Cluster Analysis
5 5 (9.43%) Data Extraction
5 5 (9.43%) Decision Tree
5 5 (9.43%) Predictive Modelling
5 5 (9.43%) Regression Analysis
5 5 (9.43%) Time Series Analysis
6 4 (7.55%) Analytics
6 4 (7.55%) Customer Insight
6 4 (7.55%) Statistical Analysis
7 3 (5.66%) E-Commerce
7 3 (5.66%) Network Planning
7 3 (5.66%) Project Management
8 2 (3.77%) Business Intelligence
8 2 (3.77%) Customer Segmentation
8 2 (3.77%) Marketing Analytics
Programming Languages
1 5 (9.43%) R
1 5 (9.43%) SQL
2 1 (1.89%) JavaScript
Qualifications
1 16 (30.19%) Degree
1 16 (30.19%) MBA
2 1 (1.89%) Analytics IQ
Vendors
1 14 (26.42%) Google
2 13 (24.53%) Apple
2 13 (24.53%) Roku
3 11 (20.75%) Nagra
3 11 (20.75%) Verimatrix
4 9 (16.98%) Humax
5 5 (9.43%) Adobe
6 4 (7.55%) Dell
6 4 (7.55%) EMC
6 4 (7.55%) HP
6 4 (7.55%) IBM
6 4 (7.55%) TIBCO
7 3 (5.66%) Huawei
8 2 (3.77%) BT
9 1 (1.89%) Microsoft
9 1 (1.89%) Optimizely
9 1 (1.89%) Tableau