The table below looks at the statistics for knowledge and experience of Marketo products and/or services in IT jobs advertised for the Berkshire region. Included is a guide to the salaries offered in IT jobs that have cited Marketo over the 3 months to 18 January 2017 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Marketo, Inc.

3 months to
18 Jan 2017
Same period 2016 Same period 2015
Marketo
South East / Berkshire
Rank 186 221 224
Rank change year-on-year
+35 +3
Permanent jobs citing Marketo 5 8 2
As % of all permanent IT jobs located in Berkshire 0.14% 0.15% 0.038%
As % of the Vendors category 0.26% 0.28% 0.071%
Number of salaries quoted 3 7 2
Median salary £45,000 £40,000 £30,500
Median salary % change year-on-year
+12.50% +31.14%
UK excluding London median salary £45,000 £40,000 £40,000
% change year-on-year
+12.50% -

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the Berkshire region.

Vendors Category
Berkshire
Permanent IT job ads with a match in the
Vendors category
1894 2849 2805
As % of all permanent IT jobs located in Berkshire 51.47% 53.23% 53.02%
Number of salaries quoted 1462 2315 1981
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £29,500 £34,500 £30,000
10% offered a salary of more than £75,000 £65,000 £67,500
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Marketo
Jobs Demand Trend in Berkshire

The demand trend of job ads across the Berkshire region citing Marketo as a proportion of all IT jobs with a match in the Vendors category.

Marketo Jobs Demand Trend in Berkshire

Marketo
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketo across the Berkshire region.

Marketo Salary Trend in Berkshire

Marketo
Salary Histogram in Berkshire

This chart provides a salary histogram for IT jobs citing Marketo across the Berkshire region over the 3 months to 18 January 2017.

Marketo Salary Histogram in Berkshire

Marketo
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketo within the Berkshire region over the 3 months to 18 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading - 1 £70,000 -
Marketo
South East

Marketo
Top 30 Related IT Skills in Berkshire

For the 6 months to 18 January 2017, IT jobs citing Marketo also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Berkshire region with a requirement for Marketo.

1 10 (100.00%) CRM
1 10 (100.00%) Marketing
2 8 (80.00%) Marketing Automation
3 7 (70.00%) MS Office
3 7 (70.00%) Salesforce.com
4 6 (60.00%) Finance
4 6 (60.00%) Business Development
5 5 (50.00%) Analytics
6 4 (40.00%) Data Analysis
6 4 (40.00%) Data Management
7 3 (30.00%) Project Management
7 3 (30.00%) MS Excel
7 3 (30.00%) Programme Management
7 3 (30.00%) Statistics
7 3 (30.00%) Degree
7 3 (30.00%) Visualisation
7 3 (30.00%) Predictive Modelling
7 3 (30.00%) Data Visualisation
7 3 (30.00%) Analytical Skills
8 2 (20.00%) Mentoring
8 2 (20.00%) Coaching
8 2 (20.00%) Marketing Management
8 2 (20.00%) Eloqua
8 2 (20.00%) Knowledge Management
8 2 (20.00%) Banking
8 2 (20.00%) Management Information System
8 2 (20.00%) Telecoms
8 2 (20.00%) B2B
8 2 (20.00%) Microsoft
8 2 (20.00%) E-Commerce

Marketo
Top Related IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 7 (70.00%) MS Office
2 3 (30.00%) MS Excel
Business Applications
1 2 (20.00%) Eloqua
2 1 (10.00%) Dynamics CRM
Database & Business Intelligence
1 1 (10.00%) Data Mining
1 1 (10.00%) Data Warehouse
General
1 10 (100.00%) Marketing
2 6 (60.00%) Finance
3 2 (20.00%) Banking
3 2 (20.00%) Telecoms
4 1 (10.00%) Publishing
Job Titles
1 4 (40.00%) Analyst
2 3 (30.00%) Data Analyst
2 3 (30.00%) Software Analyst
3 2 (20.00%) Account Manager
3 2 (20.00%) Development Manager
3 2 (20.00%) Marketing Manager
3 2 (20.00%) Sales Manager
3 2 (20.00%) Software Sales Manager
4 1 (10.00%) Automation Analyst
4 1 (10.00%) Client Account Manager
4 1 (10.00%) Client Services Manager
4 1 (10.00%) Consultant
4 1 (10.00%) Head of CRM
4 1 (10.00%) Head of Delivery
4 1 (10.00%) Marketing Analyst
4 1 (10.00%) Sales Consultant
4 1 (10.00%) Service Manager
4 1 (10.00%) Telemarketer
Libraries, Frameworks & Software Standards
1 1 (10.00%) COM
Miscellaneous
1 3 (30.00%) Analytical Skills
1 3 (30.00%) Statistics
1 3 (30.00%) Visualisation
2 2 (20.00%) Management Information System
3 1 (10.00%) Performance Metrics
Processes & Methodologies
1 10 (100.00%) CRM
2 8 (80.00%) Marketing Automation
3 6 (60.00%) Business Development
4 5 (50.00%) Analytics
5 4 (40.00%) Data Analysis
5 4 (40.00%) Data Management
6 3 (30.00%) Data Visualisation
6 3 (30.00%) Predictive Modelling
6 3 (30.00%) Programme Management
6 3 (30.00%) Project Management
7 2 (20.00%) B2B
7 2 (20.00%) Coaching
7 2 (20.00%) E-Commerce
7 2 (20.00%) Knowledge Management
7 2 (20.00%) Marketing Management
7 2 (20.00%) Mentoring
8 1 (10.00%) Configure, Price, Quote (CPQ)
8 1 (10.00%) Data Validation
8 1 (10.00%) Market Research
8 1 (10.00%) Telemarketing
Programming Languages
1 1 (10.00%) C
1 1 (10.00%) SQL
Qualifications
1 3 (30.00%) Degree
Vendors
1 7 (70.00%) Salesforce.com
2 2 (20.00%) Microsoft
3 1 (10.00%) HubSpot
3 1 (10.00%) Pardot