The first table below looks at the demand for Web Marketing skills in IT jobs advertised for the Berkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 24 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Berkshire region.

Location
3 months to
24 Apr 2014
Same period 2013 Same period 2012
Web Marketing
Rank 221 222 217
Rank change year-on-year
+1 -5
Permanent jobs citing Web Marketing 1 7 9
As % of all permanent IT jobs located in Berkshire 0.017% 0.13% 0.15%
As % of the Processes & Methodologies category 0.024% 0.18% 0.20%
Number of salaries quoted 1 7 9
Average salary £35,250 £30,000 £37,500
Average salary % change year-on-year
+17.50% -20.00%
UK excluding London average salary £40,125 £30,000 £29,500
% change year-on-year
+33.75% +1.69%
Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4247 3853 4420
As % of all permanent IT jobs located in Berkshire 74.30% 72.38% 71.49%
Number of salaries quoted 3019 2903 3756
Average salary £48,500 £45,600 £45,000
Average salary % change year-on-year
+6.35% +1.33%
90% offered a salary of more than £32,750 £32,000 £31,000
10% offered a salary of more than £70,000 £65,000 £65,000
UK excluding London average salary £42,500 £40,000 £41,000
% change year-on-year
+6.25% -2.43%
Web Marketing
South East

Web Marketing
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of permanent IT jobs citing Web Marketing across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in Berkshire

Web Marketing
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing across the Berkshire region.

Web Marketing Salary Trend in Berkshire

Web Marketing
Top 13 Related IT Skills in Berkshire

For the 6 months to 24 April 2014, IT jobs across the Berkshire region citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 3 (100.00%) SEO
1 3 (100.00%) Advertising
1 3 (100.00%) CMS
1 3 (100.00%) Web Analytics
1 3 (100.00%) Pay per click
1 3 (100.00%) Marketing
1 3 (100.00%) Digital Marketing
1 3 (100.00%) Data Protection
1 3 (100.00%) SharePoint
1 3 (100.00%) Analytics
2 2 (66.67%) Marketing Management
2 2 (66.67%) Web Development
3 1 (33.33%) B2B

Web Marketing
Top Related IT Skills in Berkshire by Category

For the 6 months to 24 April 2014, IT jobs across the Berkshire region citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 3 (100.00%) CMS
1 3 (100.00%) SharePoint
General
1 3 (100.00%) Advertising
1 3 (100.00%) Marketing
Job Titles
1 3 (100.00%) Marketing Manager
1 3 (100.00%) Digital Marketing Manager
Processes & Methodologies
1 3 (100.00%) SEO
1 3 (100.00%) Web Analytics
1 3 (100.00%) Pay per click
1 3 (100.00%) Digital Marketing
1 3 (100.00%) Data Protection
1 3 (100.00%) Analytics
2 2 (66.67%) Marketing Management
2 2 (66.67%) Web Development
3 1 (33.33%) B2B