The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the Birmingham region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 27 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Aug 2014
Same period 2013 Same period 2012
Online Marketing
Rank 128 125 109
Rank change year-on-year
-3 -16
Permanent jobs citing Online Marketing 1 2 1
As % of all permanent IT jobs located in Birmingham 0.047% 0.093% 0.058%
As % of the Processes & Methodologies category 0.060% 0.12% 0.082%
Number of salaries quoted 1 2 1
Average salary £24,000 £33,000 £50,000
Average salary % change year-on-year
-27.27% -34.00%
UK excluding London average salary £30,000 £30,000 £27,500
% change year-on-year
- +9.09%
Online Marketing
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Birmingham region.

Processes & Methodologies Category
Birmingham
Permanent IT job ads with a match in the
Processes & Methodologies category
1656 1705 1214
As % of all permanent IT jobs located in Birmingham 77.49% 79.12% 70.75%
Number of salaries quoted 1424 1518 1035
Average salary £50,000 £45,000 £42,500
Average salary % change year-on-year
+11.11% +5.88%
90% offered a salary of more than £30,500 £28,500 £28,500
10% offered a salary of more than £70,000 £70,000 £67,500
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

Online Marketing
Jobs Demand Trend in Birmingham

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Birmingham region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Birmingham

Online Marketing
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Birmingham region.

Online Marketing Salary Trend in Birmingham

Online Marketing
Top 14 Related IT Skills in Birmingham

For the 6 months to 27 August 2014, IT jobs across the Birmingham region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 2 (100.00%) Marketing
2 1 (50.00%) Graphic Design
2 1 (50.00%) Blog
2 1 (50.00%) Google Analytics
2 1 (50.00%) Digital Marketing
2 1 (50.00%) iPhone
2 1 (50.00%) Social Media
2 1 (50.00%) Link Building
2 1 (50.00%) Twitter
2 1 (50.00%) Analytics
2 1 (50.00%) SEO
2 1 (50.00%) Google
2 1 (50.00%) Statistical Analysis
2 1 (50.00%) Pay per click

Online Marketing
Top Related IT Skills in Birmingham by Category

For the 6 months to 27 August 2014, IT jobs across the Birmingham region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Business Applications
1 1 (50.00%) Google Analytics
General
1 2 (100.00%) Marketing
Job Titles
1 1 (50.00%) SEO Executive
1 1 (50.00%) Marketing Executive
Miscellaneous
1 1 (50.00%) Graphic Design
1 1 (50.00%) Blog
1 1 (50.00%) iPhone
1 1 (50.00%) Social Media
Processes & Methodologies
1 1 (50.00%) SEO
1 1 (50.00%) Statistical Analysis
1 1 (50.00%) Pay per click
1 1 (50.00%) Digital Marketing
1 1 (50.00%) Link Building
1 1 (50.00%) Analytics
Vendors
1 1 (50.00%) Google
1 1 (50.00%) Twitter