The table below looks at the statistics for SEO skills in IT jobs advertised for the Bolton region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 31 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Jul 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 28 34 28
Rank change year-on-year
+6 -6
Permanent jobs citing SEO 3 5 12
As % of all permanent IT jobs located in Bolton 2.52% 3.21% 7.19%
As % of the Processes & Methodologies category 3.06% 4.13% 10.34%
Number of salaries quoted 3 3 12
Average salary £31,500 £45,000 £22,000
Average salary % change year-on-year
-30.00% +104.54%
UK excluding London average salary £32,500 £30,000 £31,000
% change year-on-year
+8.33% -3.22%
SEO
Manchester

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Bolton region.

Processes & Methodologies Category
Bolton
Permanent IT job ads with a match in the
Processes & Methodologies category
98 121 116
As % of all permanent IT jobs located in Bolton 82.35% 77.56% 69.46%
Number of salaries quoted 92 102 107
Average salary £42,500 £40,000 £37,500
Average salary % change year-on-year
+6.25% +6.66%
90% offered a salary of more than £29,000 £27,500 £19,000
10% offered a salary of more than £45,000 £40,000 £50,000
UK excluding London average salary £45,000 £42,500 £40,995
% change year-on-year
+5.88% +3.67%

SEO
Jobs Demand Trend in Bolton

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Bolton region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Bolton

SEO
Salary Trend in Bolton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Bolton region.

SEO Salary Trend in Bolton

SEO
Salary Histogram in Bolton

This chart provides a salary histogram for IT jobs citing SEO across the Bolton region over the 3 months to 31 July 2015.

SEO Salary Histogram in Bolton

SEO
Top 30 Related IT Skills in Bolton

For the 6 months to 31 July 2015, IT jobs across the Bolton region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 11 (91.67%) Web Development
2 9 (75.00%) HTML
2 9 (75.00%) JavaScript
2 9 (75.00%) CSS
2 9 (75.00%) jQuery
3 7 (58.33%) Unit Testing
3 7 (58.33%) .NET Framework
3 7 (58.33%) Entity Framework
3 7 (58.33%) C#
3 7 (58.33%) VB.NET
3 7 (58.33%) .NET
3 7 (58.33%) SQL Server
3 7 (58.33%) ASP.NET
3 7 (58.33%) Agile Software Development
3 7 (58.33%) TDD
3 7 (58.33%) MVC
4 5 (41.67%) Google
4 5 (41.67%) Analytics
4 5 (41.67%) Google Analytics
5 4 (33.33%) Mentoring
5 4 (33.33%) Responsive Web Design
5 4 (33.33%) GitHub
5 4 (33.33%) Finance
5 4 (33.33%) Objective-C
5 4 (33.33%) Web Design
5 4 (33.33%) Java
5 4 (33.33%) E-Commerce
6 3 (25.00%) Pay per click
6 3 (25.00%) Marketing
6 3 (25.00%) Social Media

SEO
Top Related IT Skills in Bolton by Category

For the 6 months to 31 July 2015, IT jobs across the Bolton region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Applications
1 1 (8.33%) MS Excel
1 1 (8.33%) MS PowerPoint
Cloud Services
1 5 (41.67%) Google Analytics
2 4 (33.33%) GitHub
Database & Business Intelligence
1 7 (58.33%) SQL Server
2 2 (16.67%) MySQL
General
1 4 (33.33%) Finance
2 3 (25.00%) Marketing
3 2 (16.67%) Retail
4 1 (8.33%) Law
4 1 (8.33%) Legal
Job Titles
1 9 (75.00%) Developer
2 4 (33.33%) .NET Developer
2 4 (33.33%) C# Developer
2 4 (33.33%) ASP.NET Developer
2 4 (33.33%) C# ASP.NET Developer
2 4 (33.33%) C# .NET Developer
3 3 (25.00%) Software Developer
3 3 (25.00%) Marketing Manager
4 2 (16.67%) PHP Developer
Libraries, Frameworks & Software Standards
1 9 (75.00%) HTML
1 9 (75.00%) CSS
1 9 (75.00%) jQuery
2 7 (58.33%) Entity Framework
2 7 (58.33%) .NET Framework
2 7 (58.33%) .NET
2 7 (58.33%) ASP.NET
Miscellaneous
1 3 (25.00%) Social Media
2 1 (8.33%) New Media
2 1 (8.33%) Analytical Skills
Processes & Methodologies
1 11 (91.67%) Web Development
2 7 (58.33%) Agile Software Development
2 7 (58.33%) TDD
2 7 (58.33%) MVC
2 7 (58.33%) Unit Testing
3 5 (41.67%) Analytics
4 4 (33.33%) Mentoring
4 4 (33.33%) Responsive Web Design
4 4 (33.33%) Web Design
4 4 (33.33%) E-Commerce
5 3 (25.00%) Pay per click
6 2 (16.67%) Service Delivery
7 1 (8.33%) Content Management
7 1 (8.33%) Business Development
7 1 (8.33%) Digital Marketing
7 1 (8.33%) Marketing Strategy
7 1 (8.33%) Campaign Analysis
Programming Languages
1 9 (75.00%) JavaScript
2 7 (58.33%) C#
2 7 (58.33%) VB.NET
3 4 (33.33%) Objective-C
3 4 (33.33%) Java
4 2 (16.67%) PHP
Qualifications
1 3 (25.00%) Degree
Systems Management
1 1 (8.33%) Systems Management Server (SMS)
Vendors
1 5 (41.67%) Google