The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Bournemouth region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 22 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 Sep 2014
Same period 2013 Same period 2012
Google Analytics
Rank - 51 46
Permanent jobs citing Google Analytics 0 8 3
As % of all permanent IT jobs located in Bournemouth - 2.20% 1.09%
As % of the Business Applications category - 11.43% 6.82%
Number of salaries quoted 0 8 3
Average salary - £32,500 £45,500
Average salary % change year-on-year
- -28.57%
UK excluding London average salary £32,500 £30,000 £32,500
% change year-on-year
+8.33% -7.69%
Google Analytics
Dorset

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Bournemouth region.

Business Applications Category
Bournemouth
Permanent IT job ads with a match in the
Business Applications category
33 70 44
As % of all permanent IT jobs located in Bournemouth 7.67% 19.23% 15.94%
Number of salaries quoted 21 65 18
Average salary £52,000 £32,500 £30,000
Average salary % change year-on-year
+60.00% +8.33%
90% offered a salary of more than £28,500 £32,500 £25,400
10% offered a salary of more than £57,500 £41,650 £40,000
UK excluding London average salary £50,000 £47,500 £47,500
% change year-on-year
+5.26% -

Google Analytics
Jobs Demand Trend in Bournemouth

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Bournemouth region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Bournemouth

Google Analytics
Salary Trend in Bournemouth

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Bournemouth region.

Google Analytics Salary Trend in Bournemouth

Google Analytics
Top 30 Related IT Skills in Bournemouth

For the 6 months to 22 September 2014, IT jobs across the Bournemouth region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 5 (100.00%) SEO
1 5 (100.00%) Marketing
1 5 (100.00%) Google
1 5 (100.00%) Digital Marketing
1 5 (100.00%) Analytics
2 4 (80.00%) Mobile App
2 4 (80.00%) ASP.NET MVC
2 4 (80.00%) HTML5
2 4 (80.00%) Dynamics CRM
2 4 (80.00%) .NET Framework
2 4 (80.00%) JSON
2 4 (80.00%) Android
2 4 (80.00%) Sitecore
2 4 (80.00%) Amazon AWS
2 4 (80.00%) Apple iOS
2 4 (80.00%) REST
2 4 (80.00%) WebSockets
2 4 (80.00%) Facebook
2 4 (80.00%) Twitter
2 4 (80.00%) HTML
2 4 (80.00%) .NET
2 4 (80.00%) SQL Server
2 4 (80.00%) IIS
2 4 (80.00%) ASP.NET
2 4 (80.00%) SOAP
2 4 (80.00%) CRM
2 4 (80.00%) JMS
2 4 (80.00%) SOA
2 4 (80.00%) Business Intelligence
2 4 (80.00%) B2B

Google Analytics
Top Related IT Skills in Bournemouth by Category

For the 6 months to 22 September 2014, IT jobs across the Bournemouth region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 4 (80.00%) IIS
2 1 (20.00%) Joomla!
2 1 (20.00%) WordPress
Business Applications
1 4 (80.00%) Dynamics CRM
Cloud Services
1 4 (80.00%) Amazon AWS
Database & Business Intelligence
1 4 (80.00%) SQL Server
General
1 5 (100.00%) Marketing
Job Titles
1 4 (80.00%) Digital Architect
1 4 (80.00%) Architect
2 1 (20.00%) Website Manager
2 1 (20.00%) Marketing Manager
2 1 (20.00%) Marketing Assistant
2 1 (20.00%) Digital Marketing Manager
Libraries, Frameworks & Software Standards
1 4 (80.00%) ASP.NET MVC
1 4 (80.00%) HTML5
1 4 (80.00%) .NET Framework
1 4 (80.00%) JSON
1 4 (80.00%) REST
1 4 (80.00%) WebSockets
1 4 (80.00%) HTML
1 4 (80.00%) .NET
1 4 (80.00%) ASP.NET
1 4 (80.00%) SOAP
1 4 (80.00%) JMS
1 4 (80.00%) Middleware
2 1 (20.00%) CSS
Miscellaneous
1 4 (80.00%) Mobile App
2 1 (20.00%) Copywriting
2 1 (20.00%) Social Media
Operating Systems
1 4 (80.00%) Android
1 4 (80.00%) Apple iOS
Processes & Methodologies
1 5 (100.00%) SEO
1 5 (100.00%) Digital Marketing
1 5 (100.00%) Analytics
2 4 (80.00%) CRM
2 4 (80.00%) SOA
2 4 (80.00%) Business Intelligence
2 4 (80.00%) B2B
2 4 (80.00%) MVC
3 1 (20.00%) Content Management
3 1 (20.00%) Online Marketing
3 1 (20.00%) Email Marketing
Vendors
1 5 (100.00%) Google
2 4 (80.00%) Sitecore
2 4 (80.00%) Facebook
2 4 (80.00%) Twitter
2 4 (80.00%) TIBCO