The first table below looks at the demand for SEO skills in IT jobs advertised for the Bradford region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 23 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Bradford region.

Location
3 months to
23 Apr 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 35 33 47
Rank change year-on-year
-2 +14
Permanent jobs citing SEO 13 15 4
As % of all permanent IT jobs located in Bradford 3.82% 3.91% 0.86%
As % of the Processes & Methodologies category 4.76% 4.95% 1.20%
Number of salaries quoted 12 7 4
Average salary £31,750 £28,500 £32,500
Average salary % change year-on-year
+11.40% -12.30%
90% offered a salary of more than £27,500 £23,200 £29,700
10% offered a salary of more than £36,000 £28,500 £37,750
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
Processes & Methodologies Category
Bradford
Permanent IT job ads with a match in the
Processes & Methodologies category
273 303 332
As % of all permanent IT jobs located in Bradford 80.29% 78.91% 71.55%
Number of salaries quoted 208 201 203
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £30,000 £27,000 £30,000
10% offered a salary of more than £50,000 £48,500 £50,000
UK excluding London average salary £42,500 £40,000 £41,000
% change year-on-year
+6.25% -2.43%
SEO
West Yorkshire

SEO
Jobs Demand Trend in Bradford

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Bradford region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Bradford

SEO
Salary Trend in Bradford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Bradford region.

SEO Salary Trend in Bradford

SEO
Top 28 Related IT Skills in Bradford

For the 6 months to 23 April 2014, IT jobs across the Bradford region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 13 (65.00%) Web Analytics
1 13 (65.00%) Analytics
2 7 (35.00%) Time Management
2 7 (35.00%) Digital Marketing
2 7 (35.00%) Content Management
2 7 (35.00%) Marketing
2 7 (35.00%) Publishing
2 7 (35.00%) HTML
2 7 (35.00%) B2B
2 7 (35.00%) B2C
3 6 (30.00%) MVC
3 6 (30.00%) Finance
3 6 (30.00%) PHP
3 6 (30.00%) Photoshop
3 6 (30.00%) CSS
3 6 (30.00%) Linux
3 6 (30.00%) E-Commerce
3 6 (30.00%) CMS
3 6 (30.00%) Sass
3 6 (30.00%) Git (software)
4 1 (5.00%) Online Marketing
4 1 (5.00%) Social Media
4 1 (5.00%) Mobile Marketing
4 1 (5.00%) Copywriting
4 1 (5.00%) Search Engine Marketing
4 1 (5.00%) Email Marketing
4 1 (5.00%) Automotive
4 1 (5.00%) Advertising

SEO
Top Related IT Skills in Bradford by Category

For the 6 months to 23 April 2014, IT jobs across the Bradford region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 6 (30.00%) CMS
Applications
1 6 (30.00%) Photoshop
Development Applications
1 6 (30.00%) Git (software)
General
1 7 (35.00%) Publishing
1 7 (35.00%) Marketing
2 6 (30.00%) Finance
3 1 (5.00%) Automotive
3 1 (5.00%) Advertising
Job Titles
1 7 (35.00%) Web Manager
2 6 (30.00%) Digital Marketing Manager
2 6 (30.00%) Developer
2 6 (30.00%) Website Manager
2 6 (30.00%) PHP Developer
2 6 (30.00%) Marketing Manager
3 1 (5.00%) Marketing Assistant
Libraries, Frameworks & Software Standards
1 7 (35.00%) HTML
2 6 (30.00%) CSS
2 6 (30.00%) Sass
Miscellaneous
1 1 (5.00%) Copywriting
1 1 (5.00%) Social Media
Operating Systems
1 6 (30.00%) Linux
Processes & Methodologies
1 13 (65.00%) Web Analytics
1 13 (65.00%) Analytics
2 7 (35.00%) Digital Marketing
2 7 (35.00%) Time Management
2 7 (35.00%) B2B
2 7 (35.00%) B2C
2 7 (35.00%) Content Management
3 6 (30.00%) E-Commerce
3 6 (30.00%) MVC
4 1 (5.00%) Online Marketing
4 1 (5.00%) Search Engine Marketing
4 1 (5.00%) Email Marketing
4 1 (5.00%) Mobile Marketing
Programming Languages
1 6 (30.00%) PHP