The first table below looks at the demand for Google Analytics skills in IT jobs advertised for the Brighton region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 23 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Business Applications category for the Brighton region.

Location
3 months to
23 May 2013
Same period 2012 Same period 2011
Google Analytics
Rank 78 84 67
Rank change year-on-year
+6 -17
Permanent jobs citing Google Analytics 9 2 5
As % of all permanent IT jobs located in Brighton 1.151% 0.262% 1.012%
As % of the Business Applications category 25.71% 25.00% 83.33%
Number of salaries quoted 9 2 5
Average salary £26,000 £28,000 £29,000
Average salary % change year-on-year
-7.14% -3.44%
90% offered a salary of more than £25,000 £28,000 £27,900
10% offered a salary of more than £30,000 £28,000 £29,600
UK excluding London average salary £30,000 £30,000 £30,000
All Business Applications
Brighton
Permanent IT job ads with a match in the
Business Applications category
35 8 6
As % of all permanent IT jobs located in Brighton 4.476% 1.050% 1.215%
Number of salaries quoted 25 8 6
Average salary £37,500 £40,000 £29,000
Average salary % change year-on-year
-6.25% +37.93%
90% offered a salary of more than £26,450 £28,000 £28,400
10% offered a salary of more than £45,000 £30,950 £42,500
UK excluding London average salary £47,500 £50,000 £50,000
% change year-on-year
-5.00% -
Google Analytics
East Sussex

Google Analytics
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Brighton region as a proportion of the total demand within the Business Applications category.

Brighton Google Analytics Jobs Demand Trend

Google Analytics
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Brighton region.

Brighton Google Analytics Salary Trend

Google Analytics
Top 30 Related IT Skills

For the 6 months to 23 May 2013, IT jobs across the Brighton region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 23 (100.00%) Google
1 23 (100.00%) Analytics
2 15 (65.22%) Social Media
3 10 (43.48%) Facebook
3 10 (43.48%) Twitter
3 10 (43.48%) Pay per click
4 8 (34.78%) Marketing
5 6 (26.09%) SEO
6 5 (21.74%) CSS
6 5 (21.74%) HTML
6 5 (21.74%) Digital Marketing
6 5 (21.74%) Online Marketing
7 4 (17.39%) JavaScript
7 4 (17.39%) PHP
7 4 (17.39%) Validation
8 3 (13.04%) Photoshop
8 3 (13.04%) B2B
8 3 (13.04%) B2C
8 3 (13.04%) Open Source
8 3 (13.04%) Web Marketing
8 3 (13.04%) Marketing Strategy
8 3 (13.04%) Copywriting
8 3 (13.04%) Competitor Analysis
9 2 (8.696%) Web Analytics
9 2 (8.696%) MS PowerPoint
9 2 (8.696%) Degree
9 2 (8.696%) Graphic Design
9 2 (8.696%) Zend
9 2 (8.696%) Coremetrics
9 2 (8.696%) jQuery

Google Analytics
Top Related IT Skills by Category

For the 6 months to 23 May 2013, IT jobs across the Brighton region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Development
1 5 (21.74%) CSS
1 5 (21.74%) HTML
2 2 (8.696%) jQuery
2 2 (8.696%) SOAP
2 2 (8.696%) XML
2 2 (8.696%) Flash
2 2 (8.696%) XHTML
2 2 (8.696%) LAMP
Application Platforms
1 2 (8.696%) osCommerce
1 2 (8.696%) Magento
1 2 (8.696%) CMS
Applications
1 3 (13.04%) Photoshop
2 2 (8.696%) MS PowerPoint
2 2 (8.696%) Fireworks
3 1 (4.348%) Adobe Illustrator
Business Applications
1 2 (8.696%) SiteCatalyst
1 2 (8.696%) WebTrends
Communications & Networking
1 2 (8.696%) SMTP
1 2 (8.696%) FTP
Database & Business Intelligence
1 2 (8.696%) MySQL
Development Applications
1 2 (8.696%) Dreamweaver
General
1 8 (34.78%) Marketing
2 2 (8.696%) Electronics
2 2 (8.696%) Finance
Job Titles
1 15 (65.22%) Analyst
2 11 (47.83%) Senior Analyst
3 10 (43.48%) PPC Manager
3 10 (43.48%) PPC Analyst
3 10 (43.48%) PPC Executive
3 10 (43.48%) PPC Specialist
4 5 (21.74%) Web Developer
4 5 (21.74%) Developer
5 2 (8.696%) Web Applications Developer
5 2 (8.696%) Web Analyst
5 2 (8.696%) Applications Developer
6 1 (4.348%) Web Designer
6 1 (4.348%) Senior Web Developer
6 1 (4.348%) Senior Developer
6 1 (4.348%) Designer
6 1 (4.348%) Senior Designer
6 1 (4.348%) Senior Web Designer
Miscellaneous
1 15 (65.22%) Social Media
2 3 (13.04%) Open Source
2 3 (13.04%) Copywriting
3 2 (8.696%) Graphic Design
4 1 (4.348%) Mobile App
Processes & Methodologies
1 23 (100.00%) Analytics
2 10 (43.48%) Pay per click
3 6 (26.09%) SEO
4 5 (21.74%) Digital Marketing
4 5 (21.74%) Online Marketing
5 4 (17.39%) Validation
6 3 (13.04%) B2B
6 3 (13.04%) B2C
6 3 (13.04%) Web Marketing
6 3 (13.04%) Marketing Strategy
6 3 (13.04%) Competitor Analysis
7 2 (8.696%) Web Analytics
7 2 (8.696%) Data Validation
7 2 (8.696%) E-Commerce
7 2 (8.696%) MVC
Programming Languages
1 4 (17.39%) JavaScript
1 4 (17.39%) PHP
2 2 (8.696%) SQL
Qualifications
1 2 (8.696%) Degree
Vendors
1 23 (100.00%) Google
2 10 (43.48%) Facebook
2 10 (43.48%) Twitter
3 2 (8.696%) Zend
3 2 (8.696%) Coremetrics
4 1 (4.348%) Adobe