The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Brighton region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
Google Analytics
Rank 82 72 87
Rank change year-on-year
-10 +15
Permanent jobs citing Google Analytics 10 12 6
As % of all permanent IT jobs located in Brighton 1.06% 1.52% 0.69%
As % of the Business Applications category 62.50% 46.15% 46.15%
Number of salaries quoted 8 12 2
Average salary £33,750 £37,500 £30,000
Average salary % change year-on-year
-10.00% +25.00%
UK excluding London average salary £31,750 £32,500 £35,000
% change year-on-year
-2.30% -7.14%
Google Analytics
East Sussex

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Brighton region.

Business Applications Category
Brighton
Permanent IT job ads with a match in the
Business Applications category
16 26 13
As % of all permanent IT jobs located in Brighton 1.69% 3.30% 1.49%
Number of salaries quoted 14 23 9
Average salary £37,500 £41,500 £37,500
Average salary % change year-on-year
-9.63% +10.66%
90% offered a salary of more than £32,500 £34,750 £30,000
10% offered a salary of more than £52,500 £45,000 £50,000
UK excluding London average salary £50,000 £50,000 £48,000
% change year-on-year
- +4.16%

Google Analytics
Jobs Demand Trend in Brighton

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Brighton region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Brighton

Google Analytics
Salary Trend in Brighton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Brighton region.

Google Analytics Salary Trend in Brighton

Google Analytics
Salary Histogram in Brighton

This chart provides a salary histogram for IT jobs citing Google Analytics across the Brighton region over the 3 months to 19 December 2014.

Google Analytics Salary Histogram in Brighton

Google Analytics
Top 30 Related IT Skills in Brighton

For the 6 months to 19 December 2014, IT jobs across the Brighton region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 12 (100.00%) Google
1 12 (100.00%) Analytics
2 10 (83.33%) Marketing
3 9 (75.00%) Digital Marketing
4 7 (58.33%) SEO
5 6 (50.00%) JavaScript
5 6 (50.00%) CSS
5 6 (50.00%) HTML
6 5 (41.67%) User Experience
6 5 (41.67%) HTML5
6 5 (41.67%) CSS3
6 5 (41.67%) CMS
6 5 (41.67%) PHP
6 5 (41.67%) Responsive Web Design
7 3 (25.00%) MS Excel
7 3 (25.00%) Microsoft
7 3 (25.00%) Social Media
7 3 (25.00%) Publishing
8 2 (16.67%) Search Engine Marketing
8 2 (16.67%) Pay per click
8 2 (16.67%) Crystal Reports
8 2 (16.67%) Mentoring
8 2 (16.67%) SQL
8 2 (16.67%) Algorithms
8 2 (16.67%) .NET
9 1 (8.33%) Finance
9 1 (8.33%) Blog
9 1 (8.33%) Online Gambling
9 1 (8.33%) HTTP
9 1 (8.33%) Campaign Management

Google Analytics
Top Related IT Skills in Brighton by Category

For the 6 months to 19 December 2014, IT jobs across the Brighton region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 5 (41.67%) CMS
Applications
1 3 (25.00%) MS Excel
2 1 (8.33%) MS PowerPoint
Communications & Networking
1 1 (8.33%) HTTP
Database & Business Intelligence
1 2 (16.67%) Crystal Reports
General
1 10 (83.33%) Marketing
2 3 (25.00%) Publishing
3 1 (8.33%) Retail
3 1 (8.33%) Finance
Job Titles
1 5 (41.67%) Developer
1 5 (41.67%) Front-End Developer
2 3 (25.00%) Analyst
3 2 (16.67%) Database Analyst
3 2 (16.67%) Database Manager
3 2 (16.67%) Search Manager
4 1 (8.33%) SEO Manager
4 1 (8.33%) Marketing Analyst
Libraries, Frameworks & Software Standards
1 6 (50.00%) HTML
1 6 (50.00%) CSS
2 5 (41.67%) HTML5
2 5 (41.67%) CSS3
3 2 (16.67%) .NET
Miscellaneous
1 5 (41.67%) User Experience
2 3 (25.00%) Social Media
3 2 (16.67%) Algorithms
4 1 (8.33%) Blog
4 1 (8.33%) Online Gambling
Processes & Methodologies
1 12 (100.00%) Analytics
2 9 (75.00%) Digital Marketing
3 7 (58.33%) SEO
4 5 (41.67%) Responsive Web Design
5 2 (16.67%) Search Engine Marketing
5 2 (16.67%) Pay per click
5 2 (16.67%) Mentoring
6 1 (8.33%) Campaign Management
6 1 (8.33%) Web Development
6 1 (8.33%) Migration
6 1 (8.33%) Web Analytics
6 1 (8.33%) E-Commerce
6 1 (8.33%) B2B
6 1 (8.33%) Quality Management
6 1 (8.33%) Online Marketing
6 1 (8.33%) Information Architecture
6 1 (8.33%) Continuous Improvement
Programming Languages
1 6 (50.00%) JavaScript
2 5 (41.67%) PHP
3 2 (16.67%) SQL
Vendors
1 12 (100.00%) Google
2 3 (25.00%) Microsoft