The first table below looks at the demand for Google Analytics skills in IT jobs advertised for the Brighton region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 23 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Business Applications category for the Brighton region.

Location
3 months to
23 Apr 2014
Same period 2013 Same period 2012
Google Analytics
Rank 83 65 75
Rank change year-on-year
-18 +10
Permanent jobs citing Google Analytics 17 14 5
As % of all permanent IT jobs located in Brighton 1.68% 1.87% 0.67%
As % of the Business Applications category 48.57% 24.14% 45.45%
Number of salaries quoted 7 14 5
Average salary £32,500 £27,500 £28,000
Average salary % change year-on-year
+18.18% -1.78%
UK excluding London average salary £32,000 £30,000 £30,000
% change year-on-year
+6.66% -
Business Applications Category
Brighton
Permanent IT job ads with a match in the
Business Applications category
35 58 11
As % of all permanent IT jobs located in Brighton 3.47% 7.75% 1.48%
Number of salaries quoted 24 55 11
Average salary £40,000 £37,500 £32,750
Average salary % change year-on-year
+6.66% +14.50%
90% offered a salary of more than £32,500 £27,500 £27,300
10% offered a salary of more than £67,500 £40,000 £54,000
UK excluding London average salary £50,000 £47,500 £50,000
% change year-on-year
+5.26% -5.00%
Google Analytics
East Sussex

Google Analytics
Jobs Demand Trend in Brighton

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Brighton region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Brighton

Google Analytics
Salary Trend in Brighton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Brighton region.

Google Analytics Salary Trend in Brighton

Google Analytics
Top 30 Related IT Skills in Brighton

For the 6 months to 23 April 2014, IT jobs across the Brighton region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 28 (100.00%) Google
1 28 (100.00%) Marketing
1 28 (100.00%) Analytics
2 26 (92.86%) Digital Marketing
3 23 (82.14%) Social Media
3 23 (82.14%) Statistics
4 19 (67.86%) SEO
5 18 (64.29%) Web Development
6 14 (50.00%) Mathematics
7 11 (39.29%) Web Analytics
7 11 (39.29%) MS Excel
8 9 (32.14%) E-Commerce
8 9 (32.14%) Data Modelling
8 9 (32.14%) Java
8 9 (32.14%) SQL
8 9 (32.14%) VBA
8 9 (32.14%) Python
8 9 (32.14%) Electronics
8 9 (32.14%) WebTrends
8 9 (32.14%) Omniture
8 9 (32.14%) Business Development
8 9 (32.14%) Degree
8 9 (32.14%) Coremetrics
8 9 (32.14%) Advertising
8 9 (32.14%) Agile Software Development
8 9 (32.14%) Computer Science
8 9 (32.14%) Use Case
8 9 (32.14%) R
8 9 (32.14%) User Acceptance Testing
8 9 (32.14%) Time Management

Google Analytics
Top Related IT Skills in Brighton by Category

For the 6 months to 23 April 2014, IT jobs across the Brighton region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 3 (10.71%) CMS
Applications
1 11 (39.29%) MS Excel
Business Applications
1 9 (32.14%) WebTrends
Communications & Networking
1 5 (17.86%) Internet
General
1 28 (100.00%) Marketing
2 9 (32.14%) Advertising
2 9 (32.14%) Electronics
3 5 (17.86%) Finance
Job Titles
1 18 (64.29%) Analyst
2 9 (32.14%) Research Analyst
2 9 (32.14%) Insight Analyst
2 9 (32.14%) Business Analyst
2 9 (32.14%) Product Owner
3 5 (17.86%) Copywriter
4 3 (10.71%) Digital Marketing Manager
4 3 (10.71%) Marketing Manager
5 2 (7.14%) PPC Specialist
5 2 (7.14%) PPC Manager
5 2 (7.14%) PPC Analyst
5 2 (7.14%) PPC Executive
Libraries, Frameworks & Software Standards
1 8 (28.57%) HTML
Miscellaneous
1 23 (82.14%) Statistics
1 23 (82.14%) Social Media
2 14 (50.00%) Mathematics
3 9 (32.14%) Computer Science
4 8 (28.57%) Copywriting
5 5 (17.86%) Blog
Processes & Methodologies
1 28 (100.00%) Analytics
2 26 (92.86%) Digital Marketing
3 19 (67.86%) SEO
4 18 (64.29%) Web Development
5 11 (39.29%) Web Analytics
6 9 (32.14%) User Stories
6 9 (32.14%) User Acceptance Testing
6 9 (32.14%) Time Management
6 9 (32.14%) Product Management
6 9 (32.14%) Information Architecture
6 9 (32.14%) Business Development
6 9 (32.14%) Use Case
6 9 (32.14%) Agile Software Development
6 9 (32.14%) E-Commerce
6 9 (32.14%) Data Modelling
7 5 (17.86%) Email Marketing
7 5 (17.86%) Marketing Strategy
8 3 (10.71%) CRM
9 2 (7.14%) Pay per click
Programming Languages
1 9 (32.14%) Java
1 9 (32.14%) SQL
1 9 (32.14%) VBA
1 9 (32.14%) Python
1 9 (32.14%) R
Qualifications
1 9 (32.14%) Degree
Vendors
1 28 (100.00%) Google
2 9 (32.14%) Coremetrics
2 9 (32.14%) Omniture
3 3 (10.71%) Salesforce.com
Brighton, Sussex
iCrossing UK Ltd
Posted: 22 days ago