The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the Brighton region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Brighton region.

Location
3 months to
24 May 2013
Same period 2012 Same period 2011
Online Marketing
Rank 79 - 53
Rank change year-on-year
- 0
Permanent jobs citing Online Marketing 6 0 18
As % of all permanent IT jobs located in Brighton 0.765% - 3.651%
As % of the Processes & Methodologies category 0.968% - 5.573%
Number of salaries quoted 5 0 18
Average salary £27,500 - £30,000
90% offered a salary of more than £25,100 - £27,000
10% offered a salary of more than £29,900 - £32,950
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
All Processes & Methodologies
Brighton
Permanent IT job ads with a match in the
Processes & Methodologies category
620 531 323
As % of all permanent IT jobs located in Brighton 79.08% 69.41% 65.52%
Number of salaries quoted 554 466 310
Average salary £39,500 £40,000 £35,000
Average salary % change year-on-year
-1.25% +14.28%
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £55,000 £47,500 £50,000
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Online Marketing
East Sussex

Online Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Brighton region as a proportion of the total demand within the Processes & Methodologies category.

Brighton Online Marketing Jobs Demand Trend

Online Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Brighton region.

Brighton Online Marketing Salary Trend

Online Marketing
Top 30 Related IT Skills

For the 6 months to 24 May 2013, IT jobs across the Brighton region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 8 (100.00%) Marketing
2 7 (87.50%) Analytics
3 5 (62.50%) Google
3 5 (62.50%) Google Analytics
4 4 (50.00%) Digital Marketing
4 4 (50.00%) Web Analytics
4 4 (50.00%) MS PowerPoint
4 4 (50.00%) HTML
4 4 (50.00%) SEO
5 3 (37.50%) Competitor Analysis
5 3 (37.50%) Validation
5 3 (37.50%) JavaScript
5 3 (37.50%) B2B
5 3 (37.50%) B2C
5 3 (37.50%) WebTrends
5 3 (37.50%) Coremetrics
5 3 (37.50%) Copywriting
5 3 (37.50%) Data Validation
5 3 (37.50%) Open Source
5 3 (37.50%) SiteCatalyst
5 3 (37.50%) Marketing Strategy
5 3 (37.50%) Web Marketing
5 3 (37.50%) Social Media
6 2 (25.00%) Electronics
7 1 (12.50%) Time Management
7 1 (12.50%) Information Architecture
7 1 (12.50%) Pay per click
7 1 (12.50%) Web Development
7 1 (12.50%) Business Development
7 1 (12.50%) Taxonomies

Online Marketing
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT jobs across the Brighton region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Development
1 4 (50.00%) HTML
2 1 (12.50%) CSS
Application Platforms
1 1 (12.50%) CMS
Applications
1 4 (50.00%) MS PowerPoint
2 1 (12.50%) MS Excel
Business Applications
1 5 (62.50%) Google Analytics
2 3 (37.50%) WebTrends
2 3 (37.50%) SiteCatalyst
General
1 8 (100.00%) Marketing
2 2 (25.00%) Electronics
3 1 (12.50%) Finance
Job Titles
1 3 (37.50%) Web Analyst
1 3 (37.50%) Analyst
2 1 (12.50%) SEO Manager
2 1 (12.50%) SEO Executive
2 1 (12.50%) PPC Specialist
2 1 (12.50%) Development Manager
2 1 (12.50%) Business Development Manager
2 1 (12.50%) Business Manager
2 1 (12.50%) PPC Manager
2 1 (12.50%) PPC Analyst
2 1 (12.50%) PPC Executive
Miscellaneous
1 3 (37.50%) Copywriting
1 3 (37.50%) Open Source
1 3 (37.50%) Social Media
2 1 (12.50%) Taxonomies
2 1 (12.50%) W3C
Processes & Methodologies
1 7 (87.50%) Analytics
2 4 (50.00%) Digital Marketing
2 4 (50.00%) Web Analytics
2 4 (50.00%) SEO
3 3 (37.50%) Competitor Analysis
3 3 (37.50%) Validation
3 3 (37.50%) B2B
3 3 (37.50%) B2C
3 3 (37.50%) Data Validation
3 3 (37.50%) Marketing Strategy
3 3 (37.50%) Web Marketing
4 1 (12.50%) Time Management
4 1 (12.50%) Information Architecture
4 1 (12.50%) Pay per click
4 1 (12.50%) Web Development
4 1 (12.50%) Business Development
Programming Languages
1 3 (37.50%) JavaScript
Vendors
1 5 (62.50%) Google
2 3 (37.50%) Coremetrics