The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Brighton region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 10 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
10 Dec 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 66 95 91
Rank change year-on-year
+29 -4
Permanent jobs citing Pay per click 6 1 7
As % of all permanent IT jobs located in Brighton 0.86% 0.10% 0.75%
As % of the Processes & Methodologies category 0.98% 0.12% 0.88%
Number of salaries quoted 6 1 6
Median salary £40,000 £35,000 £32,750
Median salary % change year-on-year
+14.28% +6.87%
UK excluding London median salary £33,250 £26,000 £30,000
% change year-on-year
+27.88% -13.33%
Pay per click
East Sussex

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Brighton region.

Processes & Methodologies Category
Brighton
Permanent IT job ads with a match in the
Processes & Methodologies category
611 835 800
As % of all permanent IT jobs located in Brighton 87.41% 87.62% 85.29%
Number of salaries quoted 558 722 691
Median salary £45,000 £45,000 £42,500
Median salary % change year-on-year
- +5.88%
90% offered a salary of more than £32,500 £30,000 £30,000
10% offered a salary of more than £62,500 £57,500 £62,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Pay per click
Jobs Demand Trend in Brighton

The demand trend of job ads across the Brighton region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Brighton

Pay per click
Salary Trend in Brighton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Brighton region.

Pay per click Salary Trend in Brighton

Pay per click
Top 15 Related IT Skills in Brighton

For the 6 months to 10 December 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Brighton region with a requirement for Pay per click.

1 9 (64.29%) Analytical Skills
2 8 (57.14%) Social Media
2 8 (57.14%) SEO
3 6 (42.86%) Google
3 6 (42.86%) Analytics
3 6 (42.86%) Google Analytics
4 5 (35.71%) Digital Marketing
4 5 (35.71%) Marketing
4 5 (35.71%) MS Excel
4 5 (35.71%) Microsoft
4 5 (35.71%) Advertising
4 5 (35.71%) Web Analytics
4 5 (35.71%) MS PowerPoint
4 5 (35.71%) DoubleClick
5 1 (7.14%) Copywriting

Pay per click
Top Related IT Skills in Brighton by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 5 (35.71%) MS Excel
1 5 (35.71%) MS PowerPoint
Cloud Services
1 6 (42.86%) Google Analytics
General
1 5 (35.71%) Advertising
1 5 (35.71%) Marketing
Job Titles
1 9 (64.29%) PPC Specialist
2 8 (57.14%) SEO Specialist
3 6 (42.86%) PPC Manager
4 1 (7.14%) PPC Executive
Miscellaneous
1 9 (64.29%) Analytical Skills
2 8 (57.14%) Social Media
3 1 (7.14%) Copywriting
Processes & Methodologies
1 8 (57.14%) SEO
2 6 (42.86%) Analytics
3 5 (35.71%) Digital Marketing
3 5 (35.71%) Web Analytics
Vendors
1 6 (42.86%) Google
2 5 (35.71%) DoubleClick
2 5 (35.71%) Microsoft