The table below looks at the statistics for Campaign Analysis skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Campaign Analysis over the 3 months to 16 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
16 Sep 2014
Same period 2013 Same period 2012
Campaign Analysis
Rank 324 324 317
Rank change year-on-year
0 -7
Permanent jobs citing Campaign Analysis 5 2 6
As % of all permanent IT jobs located in the City of London 0.043% 0.017% 0.047%
As % of the Processes & Methodologies category 0.053% 0.021% 0.058%
Number of salaries quoted 3 2 6
Average salary £37,500 £37,000 £33,750
Average salary % change year-on-year
+1.35% +9.62%
UK excluding London average salary £32,500 £35,000 £32,500
% change year-on-year
-7.14% +7.69%
Campaign Analysis
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
9444 9693 10412
As % of all permanent IT jobs located in the City of London 81.96% 82.05% 80.77%
Number of salaries quoted 7888 8471 9498
Average salary £55,000 £55,000 £55,000
90% offered a salary of more than £37,500 £37,500 £35,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Campaign Analysis
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Campaign Analysis across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Campaign Analysis Jobs Demand Trend in the City of London

Campaign Analysis
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Campaign Analysis across the City of London region.

Campaign Analysis Salary Trend in the City of London

Campaign Analysis
Top 30 Related IT Skills in the City of London

For the 6 months to 16 September 2014, IT jobs across the City of London region citing Campaign Analysis also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Campaign Analysis.

1 18 (94.74%) Analytical Skills
2 17 (89.47%) Marketing
3 16 (84.21%) Analytics
4 12 (63.16%) SQL
5 9 (47.37%) SAS
6 8 (42.11%) CRM
7 7 (36.84%) SPSS
8 6 (31.58%) Advertising
8 6 (31.58%) Digital Marketing
9 5 (26.32%) Online Games
9 5 (26.32%) Degree
9 5 (26.32%) Web Analytics
9 5 (26.32%) Statistical Analysis
9 5 (26.32%) Pay per click
9 5 (26.32%) Games
9 5 (26.32%) Python
9 5 (26.32%) C#
9 5 (26.32%) Java
9 5 (26.32%) JavaScript
10 4 (21.05%) Data Mining
10 4 (21.05%) Customer Insight
10 4 (21.05%) Data Analysis
11 3 (15.79%) Time Management
11 3 (15.79%) Retail
12 2 (10.53%) Alterian
12 2 (10.53%) Business Analysis
12 2 (10.53%) Competitor Analysis
12 2 (10.53%) MATLAB
12 2 (10.53%) Project Management
12 2 (10.53%) Data Modelling

Campaign Analysis
Top Related IT Skills in the City of London by Category

For the 6 months to 16 September 2014, IT jobs across the City of London region citing Campaign Analysis also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Campaign Analysis. Up to 20 skills are shown per category.

Application Platforms
1 9 (47.37%) SAS
Applications
1 7 (36.84%) SPSS
2 2 (10.53%) MS PowerPoint
2 2 (10.53%) FastStats
3 1 (5.26%) Photoshop
Business Applications
1 1 (5.26%) Google Analytics
1 1 (5.26%) WebTrends
Database & Business Intelligence
1 4 (21.05%) Data Mining
2 1 (5.26%) QlikView
2 1 (5.26%) Base SAS
General
1 17 (89.47%) Marketing
2 6 (31.58%) Advertising
3 5 (26.32%) Games
4 3 (15.79%) Retail
5 1 (5.26%) Telecoms
Job Titles
1 12 (63.16%) Analyst
2 7 (36.84%) Data Analyst
3 5 (26.32%) PPC Specialist
3 5 (26.32%) PPC Executive
3 5 (26.32%) PPC Manager
3 5 (26.32%) PPC Analyst
3 5 (26.32%) Web Analyst
4 3 (15.79%) Customer Analyst
5 2 (10.53%) Senior Analyst
6 1 (5.26%) Designer
6 1 (5.26%) Campaign Manager
6 1 (5.26%) Digital Designer
6 1 (5.26%) CRM Analyst
6 1 (5.26%) Insight Analyst
6 1 (5.26%) Junior Analyst
6 1 (5.26%) Junior
6 1 (5.26%) Senior SAS Analyst
6 1 (5.26%) SAS Analyst
Libraries, Frameworks & Software Standards
1 2 (10.53%) HTML
2 1 (5.26%) CSS
Miscellaneous
1 18 (94.74%) Analytical Skills
2 5 (26.32%) Online Games
3 2 (10.53%) Mathematics
4 1 (5.26%) Statistics
4 1 (5.26%) FMCG
Processes & Methodologies
1 16 (84.21%) Analytics
2 8 (42.11%) CRM
3 6 (31.58%) Digital Marketing
4 5 (26.32%) Web Analytics
4 5 (26.32%) Statistical Analysis
4 5 (26.32%) Pay per click
5 4 (21.05%) Customer Insight
5 4 (21.05%) Data Analysis
6 3 (15.79%) Time Management
7 2 (10.53%) Business Analysis
7 2 (10.53%) Competitor Analysis
7 2 (10.53%) Project Management
7 2 (10.53%) Data Modelling
7 2 (10.53%) Customer Intelligence
7 2 (10.53%) CHAID
7 2 (10.53%) Operations Research
8 1 (5.26%) Customer Analytics
8 1 (5.26%) Propensity Modelling
8 1 (5.26%) Customer Segmentation
8 1 (5.26%) Performance Tuning
Programming Languages
1 12 (63.16%) SQL
2 5 (26.32%) Python
2 5 (26.32%) C#
2 5 (26.32%) Java
2 5 (26.32%) JavaScript
3 2 (10.53%) MATLAB
3 2 (10.53%) VB
Qualifications
1 5 (26.32%) Degree
Quality Assurance & Compliance
1 1 (5.26%) QA
Vendors
1 2 (10.53%) Alterian
1 2 (10.53%) Oracle
2 1 (5.26%) ExactTarget
2 1 (5.26%) Google