The table below looks at the statistics for Direct Marketing skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 30 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jul 2015
Same period 2014 Same period 2013
Direct Marketing
Rank 271 327 314
Rank change year-on-year
+56 -13
Permanent jobs citing Direct Marketing 35 16 13
As % of all permanent IT jobs located in the City of London 0.33% 0.13% 0.11%
As % of the Processes & Methodologies category 0.39% 0.15% 0.13%
Number of salaries quoted 35 11 6
Average salary £32,500 £34,500 £46,875
Average salary % change year-on-year
-5.79% -26.40%
90% offered a salary of more than £29,400 £30,500 £32,500
10% offered a salary of more than £41,000 £57,500 £55,000
UK excluding London average salary £36,250 £35,000 £37,500
% change year-on-year
+3.57% -6.66%
Direct Marketing
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
8935 10354 9938
As % of all permanent IT jobs located in the City of London 85.18% 83.56% 82.95%
Number of salaries quoted 7632 8540 8710
Average salary £60,000 £56,000 £55,000
Average salary % change year-on-year
+7.14% +1.81%
90% offered a salary of more than £38,500 £37,500 £36,500
10% offered a salary of more than £82,500 £80,000 £80,000
UK excluding London average salary £44,500 £42,500 £40,699
% change year-on-year
+4.70% +4.42%

Direct Marketing
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Direct Marketing across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in the City of London

Direct Marketing
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing across the City of London region.

Direct Marketing Salary Trend in the City of London

Direct Marketing
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Direct Marketing across the City of London region over the 3 months to 30 July 2015.

Direct Marketing Salary Histogram in the City of London

Direct Marketing
Top 30 Related IT Skills in the City of London

For the 6 months to 30 July 2015, IT jobs across the City of London region citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing.

1 55 (100.00%) Marketing
2 42 (76.36%) SQL
3 32 (58.18%) CRM
4 22 (40.00%) SAS
5 16 (29.09%) Analytical Skills
6 15 (27.27%) FastStats
7 11 (20.00%) Analytics
8 10 (18.18%) Campaign Analysis
9 7 (12.73%) Customer Analysis
9 7 (12.73%) Migration
9 7 (12.73%) MS Excel
10 6 (10.91%) SQL Server
10 6 (10.91%) Microsoft
10 6 (10.91%) Google
10 6 (10.91%) Google Analytics
11 5 (9.09%) Visualisation
11 5 (9.09%) Stakeholder Management
11 5 (9.09%) Business Intelligence
11 5 (9.09%) SPSS
12 4 (7.27%) SQL Server Integration Services
12 4 (7.27%) B2C
12 4 (7.27%) Omniture
12 4 (7.27%) Finance
12 4 (7.27%) Banking
12 4 (7.27%) Data Analysis
12 4 (7.27%) Statistics
12 4 (7.27%) Relational Database
13 3 (5.45%) Multivariate Testing
13 3 (5.45%) SQL Server Analysis Services
13 3 (5.45%) Degree

Direct Marketing
Top Related IT Skills in the City of London by Category

For the 6 months to 30 July 2015, IT jobs across the City of London region citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 22 (40.00%) SAS
2 1 (1.82%) CMS
2 1 (1.82%) Exchange Server 2013
2 1 (1.82%) SharePoint
Applications
1 15 (27.27%) FastStats
2 7 (12.73%) MS Excel
3 5 (9.09%) SPSS
4 2 (3.64%) MS PowerPoint
4 2 (3.64%) MS Office
Business Applications
1 2 (3.64%) Adobe Campaign
2 1 (1.82%) Dynamics CRM
Cloud Services
1 6 (10.91%) Google Analytics
2 1 (1.82%) Office 365
Communications & Networking
1 1 (1.82%) LAN
1 1 (1.82%) DHCP
1 1 (1.82%) TCP/IP
1 1 (1.82%) DNS
1 1 (1.82%) SAN
1 1 (1.82%) Firewall
1 1 (1.82%) VLAN
1 1 (1.82%) NAS
Database & Business Intelligence
1 6 (10.91%) SQL Server
2 4 (7.27%) SQL Server Integration Services
2 4 (7.27%) Relational Database
3 3 (5.45%) SQL Server Analysis Services
3 3 (5.45%) Data Mining
4 2 (3.64%) Hadoop
5 1 (1.82%) SQL Server 2012
5 1 (1.82%) BusinessObjects
5 1 (1.82%) SQL Server Reporting Services
5 1 (1.82%) Data Warehouse
Development Applications
1 1 (1.82%) Visual Studio
General
1 55 (100.00%) Marketing
2 4 (7.27%) Finance
2 4 (7.27%) Banking
3 3 (5.45%) Advertising
4 1 (1.82%) Retail
4 1 (1.82%) Telecoms
Job Titles
1 38 (69.09%) Analyst
2 25 (45.45%) Data Analyst
3 16 (29.09%) Insight Analyst
4 15 (27.27%) Marketing Analyst
5 12 (21.82%) Marketing Data Analyst
6 7 (12.73%) Data Insight Analyst
7 5 (9.09%) Marketing Manager
7 5 (9.09%) Senior Analyst
7 5 (9.09%) Senior Insight Analyst
8 4 (7.27%) Campaign Analyst
8 4 (7.27%) Campaign Executive
8 4 (7.27%) Database Analyst
9 3 (5.45%) Marketing Executive
10 2 (3.64%) Database Marketing Executive
10 2 (3.64%) Developer
10 2 (3.64%) Report Analyst
11 1 (1.82%) Support Engineer
11 1 (1.82%) Senior Manager
11 1 (1.82%) Senior Developer
11 1 (1.82%) Technical Support
Libraries, Frameworks & Software Standards
1 3 (5.45%) HTML
2 2 (3.64%) .NET
3 1 (1.82%) CSS
3 1 (1.82%) Ajax
3 1 (1.82%) jQuery
3 1 (1.82%) ASP.NET Web Forms
Miscellaneous
1 16 (29.09%) Analytical Skills
2 5 (9.09%) Visualisation
3 4 (7.27%) Statistics
4 2 (3.64%) Mathematics
4 2 (3.64%) Computer Science
4 2 (3.64%) Economics
5 1 (1.82%) Performance Metrics
5 1 (1.82%) Social Media
5 1 (1.82%) Digital Media
5 1 (1.82%) User Experience
Operating Systems
1 1 (1.82%) Windows
1 1 (1.82%) Windows Server 2008
1 1 (1.82%) Windows 7
1 1 (1.82%) Windows Server 2012
Processes & Methodologies
1 32 (58.18%) CRM
2 11 (20.00%) Analytics
3 10 (18.18%) Campaign Analysis
4 7 (12.73%) Customer Analysis
4 7 (12.73%) Migration
5 5 (9.09%) Stakeholder Management
5 5 (9.09%) Business Intelligence
6 4 (7.27%) B2C
6 4 (7.27%) Data Analysis
7 3 (5.45%) Strategic Planning
7 3 (5.45%) Logistic Regression
7 3 (5.45%) B2B
7 3 (5.45%) Multivariate Testing
8 2 (3.64%) Project Management
8 2 (3.64%) Marketing Strategy
8 2 (3.64%) Data-Driven Marketing
8 2 (3.64%) Campaign Management
8 2 (3.64%) E-Commerce
8 2 (3.64%) Database Marketing
8 2 (3.64%) Email Marketing
Programming Languages
1 42 (76.36%) SQL
2 2 (3.64%) C#
2 2 (3.64%) Java
2 2 (3.64%) VBA
2 2 (3.64%) R
3 1 (1.82%) JavaScript
3 1 (1.82%) T-SQL
Qualifications
1 3 (5.45%) Degree
2 1 (1.82%) MCSE
2 1 (1.82%) MCSA
2 1 (1.82%) CCNA
2 1 (1.82%) Cisco Certification
2 1 (1.82%) Microsoft Certification
Quality Assurance & Compliance
1 1 (1.82%) QA
System Software
1 1 (1.82%) Active Directory
1 1 (1.82%) VMware ESX
1 1 (1.82%) VMware Infrastructure
1 1 (1.82%) Hyper-V
Systems Management
1 1 (1.82%) Systems Management Server (SMS)
1 1 (1.82%) Backup Exec
Vendors
1 6 (10.91%) Microsoft
1 6 (10.91%) Google
2 4 (7.27%) Omniture
3 2 (3.64%) Tableau
3 2 (3.64%) Siebel
3 2 (3.64%) Alterian
3 2 (3.64%) Adobe
4 1 (1.82%) Citrix
4 1 (1.82%) VMware
4 1 (1.82%) ExactTarget
City, London
Engage PSG
Salary: £30000 - £50000 per annum + Company Benefits Scheme
Posted: 1 hour ago
City, London
ANSON MCCADE
Salary: £45k - £55k plus excellent benefits and extensive career progression
Posted: 2 days ago
City, London
Experis Ltd
Salary: £30000 - £45000 per annum
Posted: 3 days ago
City, London
Understanding Recruitment
Salary: £42000 - £47000 per annum + Execllent Benefits
Posted: 4 days ago
City of London
First Point
Salary: £25000 - £35000 per annum
Posted: 27 days ago