The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 21 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Apr 2015
Same period 2014 Same period 2013
Online Marketing
Rank 278 263 259
Rank change year-on-year
-15 -4
Permanent jobs citing Online Marketing 37 78 61
As % of all permanent IT jobs located in the City of London 0.35% 0.62% 0.52%
As % of the Processes & Methodologies category 0.41% 0.75% 0.64%
Number of salaries quoted 24 26 38
Average salary £38,750 £50,000 £45,000
Average salary % change year-on-year
-22.50% +11.11%
90% offered a salary of more than £22,250 £33,750 £27,500
10% offered a salary of more than £53,500 £62,500 £57,500
UK excluding London average salary £27,500 £32,500 £31,000
% change year-on-year
-15.38% +4.83%
Online Marketing
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
9036 10459 9506
As % of all permanent IT jobs located in the City of London 85.08% 82.83% 80.80%
Number of salaries quoted 7602 8729 8306
Average salary £57,500 £55,000 £55,000
Average salary % change year-on-year
+4.54% -
90% offered a salary of more than £38,483 £37,500 £37,500
10% offered a salary of more than £82,500 £80,000 £80,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Online Marketing
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the City of London

Online Marketing
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the City of London region.

Online Marketing Salary Trend in the City of London

Online Marketing
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Online Marketing across the City of London region over the 3 months to 21 April 2015.

Online Marketing Salary Histogram in the City of London

Online Marketing
Top 30 Related IT Skills in the City of London

For the 6 months to 21 April 2015, IT jobs across the City of London region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 74 (100.00%) Marketing
2 32 (43.24%) Analytics
3 31 (41.89%) Social Media
4 30 (40.54%) SEO
5 27 (36.49%) Pay per click
5 27 (36.49%) Digital Marketing
6 26 (35.14%) User Experience
7 25 (33.78%) Analytical Skills
8 23 (31.08%) Advertising
9 22 (29.73%) Google
10 20 (27.03%) Google Analytics
11 15 (20.27%) E-Commerce
12 12 (16.22%) MS Office
12 12 (16.22%) Time Management
13 11 (14.86%) HTML
13 11 (14.86%) Marketing Strategy
14 10 (13.51%) Degree
15 8 (10.81%) CSS
15 8 (10.81%) Mobile Marketing
16 7 (9.46%) Mentoring
16 7 (9.46%) Microsoft
16 7 (9.46%) Agile Software Development
16 7 (9.46%) Mathematics
17 6 (8.11%) Omniture
17 6 (8.11%) Online Games
17 6 (8.11%) CMS
17 6 (8.11%) Games
17 6 (8.11%) Systems Management Server (SMS)
17 6 (8.11%) Project Management
17 6 (8.11%) Photoshop

Online Marketing
Top Related IT Skills in the City of London by Category

For the 6 months to 21 April 2015, IT jobs across the City of London region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 6 (8.11%) CMS
2 3 (4.05%) WordPress
2 3 (4.05%) Elasticsearch
3 2 (2.70%) Sitefinity
Applications
1 12 (16.22%) MS Office
2 6 (8.11%) Photoshop
3 3 (4.05%) MS Excel
3 3 (4.05%) Fireworks
3 3 (4.05%) Adobe Illustrator
3 3 (4.05%) Adobe Creative Suite
Business Applications
1 20 (27.03%) Google Analytics
2 1 (1.35%) Magento
Cloud Services
1 3 (4.05%) Basecamp
Communications & Networking
1 3 (4.05%) FTP
1 3 (4.05%) Internet
2 1 (1.35%) Intranet
Database & Business Intelligence
1 3 (4.05%) MySQL
1 3 (4.05%) Hadoop
1 3 (4.05%) Big Data
2 1 (1.35%) Relational Database
2 1 (1.35%) NoSQL
Development Applications
1 3 (4.05%) Dreamweaver
General
1 74 (100.00%) Marketing
2 23 (31.08%) Advertising
3 6 (8.11%) Games
4 5 (6.76%) Finance
5 4 (5.41%) Banking
6 3 (4.05%) Retail
6 3 (4.05%) Telecoms
7 2 (2.70%) Publishing
7 2 (2.70%) Multimedia
8 1 (1.35%) Corporate Banking
8 1 (1.35%) Pharmaceutical
Job Titles
1 13 (17.57%) Marketing Manager
2 10 (13.51%) Designer
2 10 (13.51%) Senior Designer
3 7 (9.46%) Digital Marketing Manager
4 6 (8.11%) Developer
4 6 (8.11%) Web Developer
4 6 (8.11%) Account Manager
5 5 (6.76%) Digital Designer
5 5 (6.76%) Online Marketing Manager
5 5 (6.76%) SEO Account Manager
5 5 (6.76%) Senior Digital Designer
6 4 (5.41%) Analyst
6 4 (5.41%) Project Manager
7 3 (4.05%) Senior Manager
7 3 (4.05%) Senior Project Manager
7 3 (4.05%) Business Development Executive
7 3 (4.05%) Graduate Developer
7 3 (4.05%) Graduate
7 3 (4.05%) PPC Specialist
7 3 (4.05%) Graduate Web Developer
Libraries, Frameworks & Software Standards
1 11 (14.86%) HTML
2 8 (10.81%) CSS
3 3 (4.05%) .NET
3 3 (4.05%) HTML5
3 3 (4.05%) CSS3
4 1 (1.35%) REST
4 1 (1.35%) ASP.NET
4 1 (1.35%) ASP.NET MVC
Miscellaneous
1 31 (41.89%) Social Media
2 26 (35.14%) User Experience
3 25 (33.78%) Analytical Skills
4 7 (9.46%) Mathematics
5 6 (8.11%) Online Games
6 4 (5.41%) Copywriting
6 4 (5.41%) Mobile App
7 3 (4.05%) Kindle
7 3 (4.05%) Digital Media
8 2 (2.70%) Computer Science
8 2 (2.70%) Blog
8 2 (2.70%) Photography
9 1 (1.35%) Derivative
9 1 (1.35%) Psychology
9 1 (1.35%) Open Source
9 1 (1.35%) New Media
9 1 (1.35%) iPad
Processes & Methodologies
1 32 (43.24%) Analytics
2 30 (40.54%) SEO
3 27 (36.49%) Pay per click
3 27 (36.49%) Digital Marketing
4 15 (20.27%) E-Commerce
5 12 (16.22%) Time Management
6 11 (14.86%) Marketing Strategy
7 8 (10.81%) Mobile Marketing
8 7 (9.46%) Mentoring
8 7 (9.46%) Agile Software Development
9 6 (8.11%) CRM
9 6 (8.11%) Project Management
10 5 (6.76%) Display Advertising
10 5 (6.76%) Web Development
11 4 (5.41%) Requirements Analysis
11 4 (5.41%) Product Marketing
12 3 (4.05%) Web Marketing
12 3 (4.05%) Waterfall
12 3 (4.05%) Business Development
12 3 (4.05%) Email Marketing
Programming Languages
1 4 (5.41%) PHP
1 4 (5.41%) SQL
2 3 (4.05%) Python
2 3 (4.05%) C
2 3 (4.05%) JavaScript
3 1 (1.35%) C#
Qualifications
1 10 (13.51%) Degree
2 3 (4.05%) Chartered Engineer
2 3 (4.05%) HND
Quality Assurance & Compliance
1 3 (4.05%) ISO 9001
2 2 (2.70%) QA
Systems Management
1 6 (8.11%) Systems Management Server (SMS)
2 2 (2.70%) EMC NetWorker
Vendors
1 22 (29.73%) Google
2 7 (9.46%) Microsoft
3 6 (8.11%) Omniture
4 5 (6.76%) Coremetrics
5 3 (4.05%) Adobe
6 2 (2.70%) Facebook
7 1 (1.35%) Zend
7 1 (1.35%) DoubleClick
7 1 (1.35%) Yahoo!
City, London
Red Sofa London
Salary: £50000.00 per annum + Benefits
Posted: 22 hours ago
City, London
ARC IT Recruitment Ltd
Salary: £40000 Per Annum Plus benefits
Posted: 3 days ago
City, London
Senitor Associates
Salary: £25000 - £30000 per annum + Excellent Prospects
Posted: 6 days ago