The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the City of London region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Online Marketing
Rank 252 254 280
Rank change year-on-year
+2 +26
Permanent jobs citing Online Marketing 80 61 61
As % of all permanent IT jobs located in the City of London 0.63% 0.52% 0.44%
As % of the Processes & Methodologies category 0.78% 0.65% 0.56%
Number of salaries quoted 26 38 61
Average salary £50,000 £45,000 £37,500
Average salary % change year-on-year
+11.11% +20.00%
90% offered a salary of more than £33,750 £27,500 £24,000
10% offered a salary of more than £62,500 £57,500 £52,500
UK excluding London average salary £32,500 £31,000 £30,000
% change year-on-year
+4.83% +3.33%
Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
10299 9379 10943
As % of all permanent IT jobs located in the City of London 81.36% 79.75% 78.60%
Number of salaries quoted 8594 8195 9932
Average salary £55,000 £55,000 £57,500
Average salary % change year-on-year
- -4.34%
90% offered a salary of more than £37,500 £37,500 £36,500
10% offered a salary of more than £80,000 £82,500 £80,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
Online Marketing
London

Online Marketing
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the City of London

Online Marketing
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the City of London region.

Online Marketing Salary Trend in the City of London

Online Marketing
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Online Marketing across the City of London region over the 3 months to 18 April 2014.

Online Marketing Salary Histogram in the City of London

Online Marketing
Top 30 Related IT Skills in the City of London

For the 6 months to 18 April 2014, IT jobs across the City of London region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 125 (100.00%) Marketing
2 60 (48.00%) Social Media
3 48 (38.40%) E-Commerce
4 47 (37.60%) HTML
5 38 (30.40%) Retail
6 37 (29.60%) SEO
7 35 (28.00%) CSS
7 35 (28.00%) Advertising
8 33 (26.40%) Digital Marketing
9 32 (25.60%) Analytics
9 32 (25.60%) Pay per click
10 26 (20.80%) Google
11 24 (19.20%) JavaScript
12 23 (18.40%) Degree
13 21 (16.80%) Photoshop
13 21 (16.80%) Project Management
14 20 (16.00%) CMS
14 20 (16.00%) Marketing Strategy
15 19 (15.20%) Content Management
15 19 (15.20%) CRM
15 19 (15.20%) Adobe
16 18 (14.40%) Web Analytics
17 17 (13.60%) Google Analytics
18 15 (12.00%) Display Advertising
19 14 (11.20%) Business Development
20 13 (10.40%) jQuery
21 12 (9.60%) Adobe Illustrator
22 11 (8.80%) Web Development
22 11 (8.80%) Finance
22 11 (8.80%) HTML5

Online Marketing
Top Related IT Skills in the City of London by Category

For the 6 months to 18 April 2014, IT jobs across the City of London region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 20 (16.00%) CMS
2 7 (5.60%) WordPress
3 2 (1.60%) Apache
4 1 (0.80%) Oracle Workflow
4 1 (0.80%) SAS
4 1 (0.80%) Drupal
Applications
1 21 (16.80%) Photoshop
2 12 (9.60%) Adobe Illustrator
3 5 (4.00%) InDesign
4 4 (3.20%) Fireworks
5 3 (2.40%) MS Office
5 3 (2.40%) MS Excel
6 2 (1.60%) MS PowerPoint
Business Applications
1 17 (13.60%) Google Analytics
2 6 (4.80%) Magento
3 1 (0.80%) WebTrends
3 1 (0.80%) SiteCatalyst
Cloud Services
1 2 (1.60%) Amazon AWS
2 1 (0.80%) CloudFront
2 1 (0.80%) Amazon EC2
2 1 (0.80%) Amazon S3
2 1 (0.80%) SaaS
Communications & Networking
1 7 (5.60%) Broadband
2 4 (3.20%) MVNO
3 2 (1.60%) Internet
4 1 (0.80%) Intranet
Database & Business Intelligence
1 9 (7.20%) MySQL
2 2 (1.60%) MS Access
3 1 (0.80%) SQL Server Reporting Services
3 1 (0.80%) SQL Server Integration Services
3 1 (0.80%) SQL Server
3 1 (0.80%) Amazon RDS
3 1 (0.80%) SQL Server Analysis Services
3 1 (0.80%) Base SAS
Development Applications
1 6 (4.80%) Git (software)
2 5 (4.00%) Dreamweaver
3 2 (1.60%) Axure RP
4 1 (0.80%) PHPUnit
General
1 125 (100.00%) Marketing
2 38 (30.40%) Retail
3 35 (28.00%) Advertising
4 11 (8.80%) Finance
5 6 (4.80%) Games
5 6 (4.80%) Publishing
5 6 (4.80%) Billing
6 5 (4.00%) Telecoms
7 1 (0.80%) Legal
7 1 (0.80%) Dutch Language
7 1 (0.80%) French Language
7 1 (0.80%) German Language
7 1 (0.80%) Italian Language
7 1 (0.80%) Portuguese Language
7 1 (0.80%) Spanish Language
Job Titles
1 18 (14.40%) Developer
1 18 (14.40%) Designer
2 14 (11.20%) Marketing Manager
3 12 (9.60%) PPC Manager
3 12 (9.60%) PPC Analyst
3 12 (9.60%) PPC Executive
3 12 (9.60%) PPC Specialist
3 12 (9.60%) Web Developer
4 10 (8.00%) Analyst
5 9 (7.20%) Account Director
6 8 (6.40%) Front-End Developer
6 8 (6.40%) Front-End Web Developer
6 8 (6.40%) Marketing Analyst
7 7 (5.60%) Data Analyst
7 7 (5.60%) Lead Designer
7 7 (5.60%) User Experience Designer
7 7 (5.60%) Marketing Data Analyst
8 6 (4.80%) E-Commerce Manager
9 5 (4.00%) Digital Designer
9 5 (4.00%) Online Marketing Specialist
Libraries, Frameworks & Software Standards
1 47 (37.60%) HTML
2 35 (28.00%) CSS
3 13 (10.40%) jQuery
4 11 (8.80%) HTML5
4 11 (8.80%) CSS3
5 4 (3.20%) Mason
5 4 (3.20%) Visualforce
5 4 (3.20%) Twitter Bootstrap
5 4 (3.20%) Flash
5 4 (3.20%) XML
6 3 (2.40%) Ajax
7 2 (1.60%) Web Services
7 2 (1.60%) XSL
8 1 (0.80%) XML Schema
8 1 (0.80%) Laravel
8 1 (0.80%) Zend Framework
8 1 (0.80%) CodeIgniter
8 1 (0.80%) WebCenter
Miscellaneous
1 60 (48.00%) Social Media
2 11 (8.80%) Blog
3 9 (7.20%) Digital Media
4 8 (6.40%) Copywriting
5 7 (5.60%) New Media
6 5 (4.00%) Animation
6 5 (4.00%) Computer Science
6 5 (4.00%) W3C
6 5 (4.00%) iPhone
7 4 (3.20%) Photography
8 2 (1.60%) Online Games
8 2 (1.60%) Mobile App
8 2 (1.60%) Management Information System
8 2 (1.60%) Statistics
8 2 (1.60%) Graphic Design
9 1 (0.80%) Smartphone
9 1 (0.80%) Data Extraction
9 1 (0.80%) FMCG
9 1 (0.80%) Mathematics
Operating Systems
1 3 (2.40%) Linux
2 1 (0.80%) Windows
2 1 (0.80%) Windows Server 2003
2 1 (0.80%) Apple iOS
2 1 (0.80%) Windows Server 2008
2 1 (0.80%) Android
Processes & Methodologies
1 48 (38.40%) E-Commerce
2 37 (29.60%) SEO
3 33 (26.40%) Digital Marketing
4 32 (25.60%) Analytics
4 32 (25.60%) Pay per click
5 21 (16.80%) Project Management
6 20 (16.00%) Marketing Strategy
7 19 (15.20%) Content Management
7 19 (15.20%) CRM
8 18 (14.40%) Web Analytics
9 15 (12.00%) Display Advertising
10 14 (11.20%) Business Development
11 11 (8.80%) Web Development
12 10 (8.00%) Search Engine Marketing
12 10 (8.00%) Asset Management
12 10 (8.00%) Agile Software Development
13 9 (7.20%) Responsive Web Design
14 8 (6.40%) Scrum
15 7 (5.60%) Web Design
15 7 (5.60%) Agile Project Management
Programming Languages
1 24 (19.20%) JavaScript
2 9 (7.20%) PHP
3 6 (4.80%) SQL
4 4 (3.20%) Apex Code
5 2 (1.60%) PHP5
6 1 (0.80%) XPath
6 1 (0.80%) Java
6 1 (0.80%) T-SQL
6 1 (0.80%) ActionScript
6 1 (0.80%) C++
6 1 (0.80%) ActionScript 3.0
6 1 (0.80%) Bash Shell
Qualifications
1 23 (18.40%) Degree
Quality Assurance & Compliance
1 5 (4.00%) WAI
2 2 (1.60%) QA
Systems Management
1 3 (2.40%) Plesk
Vendors
1 26 (20.80%) Google
2 19 (15.20%) Adobe
3 8 (6.40%) Facebook
3 8 (6.40%) Hitwise
3 8 (6.40%) Coremetrics
4 6 (4.80%) Demandware
5 5 (4.00%) Salesforce.com
6 4 (3.20%) Zend
7 3 (2.40%) Omniture
7 3 (2.40%) Oracle
7 3 (2.40%) Microsoft
8 2 (1.60%) Eloqua
8 2 (1.60%) Twitter
8 2 (1.60%) Yahoo!
8 2 (1.60%) Netezza
City, London
House of Fraser
Posted: Yesterday
City, London
Harnham
Salary: £80000 per annum
Posted: 2 days ago
City, London
Harnham
Salary: £50000 - £60000 per annum
Posted: 2 days ago
City, London
Greywood Associates Limited
Salary: £35000 - £40000 per annum + bens
Posted: 3 days ago
City, London
Computer People
Salary: £40000.00 - £45000.00 per annum
Posted: 4 days ago
City, London
Propel London Ltd
Posted: 4 days ago
City of London
Argyll Scott
Salary: £60000 - £65000 per annum + Benefits
Posted: 5 days ago
City, London
Net Talent
Posted: 5 days ago
City, London
Understanding Recruitment
Salary: £30000 - £50000 per annum + benefits
Posted: 5 days ago
City of London
Amoria Bond - UK
Salary: £36000 - £45000 per annum + Pension, Healthcare, Bonus, Car
Posted: 7 days ago
City of London
Mason Frank
Salary: £30 - £45 per annum + Bonus + Benefits
Posted: 15 days ago
City of London
Deerfoot IT
Salary: £50000 per annum + Bonus
Posted: 24 days ago
City of London
Premier Group
Salary: £40000 - £60000 per annum + excellent benefits
Posted: 26 days ago