The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 25 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the City of London region.

Location
3 months to
25 Jul 2014
Same period 2013 Same period 2012
Online Marketing
Rank 259 216 267
Rank change year-on-year
-43 +51
Permanent jobs citing Online Marketing 71 102 62
As % of all permanent IT jobs located in the City of London 0.57% 0.85% 0.48%
As % of the Processes & Methodologies category 0.70% 1.05% 0.60%
Number of salaries quoted 29 53 59
Average salary £45,000 £50,000 £39,000
Average salary % change year-on-year
-10.00% +28.20%
90% offered a salary of more than £30,000 £30,500 £28,700
10% offered a salary of more than £70,000 £65,000 £50,100
UK excluding London average salary £30,000 £32,500 £29,500
% change year-on-year
-7.69% +10.16%
Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
10089 9677 10257
As % of all permanent IT jobs located in the City of London 81.38% 80.84% 78.74%
Number of salaries quoted 8311 8455 9342
Average salary £55,000 £55,000 £57,000
Average salary % change year-on-year
- -3.50%
90% offered a salary of more than £37,500 £35,500 £36,500
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Online Marketing
London

Online Marketing
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the City of London

Online Marketing
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the City of London region.

Online Marketing Salary Trend in the City of London

Online Marketing
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Online Marketing across the City of London region over the 3 months to 25 July 2014.

Online Marketing Salary Histogram in the City of London

Online Marketing
Top 30 Related IT Skills in the City of London

For the 6 months to 25 July 2014, IT jobs across the City of London region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 149 (100.00%) Marketing
2 81 (54.36%) Social Media
3 59 (39.60%) HTML
4 57 (38.26%) Retail
5 56 (37.58%) E-Commerce
6 46 (30.87%) Analytics
7 43 (28.86%) Digital Marketing
8 36 (24.16%) CRM
8 36 (24.16%) Advertising
9 34 (22.82%) CSS
10 33 (22.15%) SEO
11 32 (21.48%) Project Management
12 30 (20.13%) Adobe
13 29 (19.46%) Google
13 29 (19.46%) Marketing Strategy
14 28 (18.79%) Pay per click
15 26 (17.45%) CMS
16 25 (16.78%) Search Engine Marketing
16 25 (16.78%) Web Analytics
17 24 (16.11%) Degree
18 23 (15.44%) Photoshop
18 23 (15.44%) Display Advertising
19 20 (13.42%) Content Management
20 18 (12.08%) Blog
20 18 (12.08%) JavaScript
20 18 (12.08%) New Media
21 17 (11.41%) Facebook
21 17 (11.41%) Google Analytics
22 14 (9.40%) Asset Management
22 14 (9.40%) Agile Software Development

Online Marketing
Top Related IT Skills in the City of London by Category

For the 6 months to 25 July 2014, IT jobs across the City of London region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 26 (17.45%) CMS
2 6 (4.03%) WordPress
3 5 (3.36%) IBM Notes
4 1 (0.67%) Drupal
Applications
1 23 (15.44%) Photoshop
2 13 (8.72%) Adobe Illustrator
3 9 (6.04%) InDesign
4 5 (3.36%) MS Excel
5 3 (2.01%) MS Office
5 3 (2.01%) MS PowerPoint
6 2 (1.34%) Fireworks
7 1 (0.67%) Maya
7 1 (0.67%) Adobe After Effects
Business Applications
1 17 (11.41%) Google Analytics
2 6 (4.03%) Magento
3 5 (3.36%) WebTrends
Cloud Services
1 2 (1.34%) Basecamp
2 1 (0.67%) Amazon EC2
2 1 (0.67%) Amazon S3
2 1 (0.67%) Amazon AWS
2 1 (0.67%) CloudFront
Communications & Networking
1 6 (4.03%) SMS
1 6 (4.03%) MVNO
2 2 (1.34%) Broadband
3 1 (0.67%) Internet
Database & Business Intelligence
1 5 (3.36%) MySQL
1 5 (3.36%) QlikView
2 2 (1.34%) SQL Server Analysis Services
2 2 (1.34%) SQL Server
2 2 (1.34%) MS Access
2 2 (1.34%) SQL Server Reporting Services
2 2 (1.34%) SQL Server Integration Services
3 1 (0.67%) Hadoop
3 1 (0.67%) NoSQL
3 1 (0.67%) Amazon RDS
Development Applications
1 9 (6.04%) Dreamweaver
2 5 (3.36%) Git (software)
3 4 (2.68%) Axure RP
4 1 (0.67%) Jenkins
4 1 (0.67%) PHPUnit
4 1 (0.67%) Maven
General
1 149 (100.00%) Marketing
2 57 (38.26%) Retail
3 36 (24.16%) Advertising
4 14 (9.40%) Publishing
5 10 (6.71%) Telecoms
6 9 (6.04%) Finance
6 9 (6.04%) Games
7 4 (2.68%) Billing
8 2 (1.34%) Legal
8 2 (1.34%) Danish Language
8 2 (1.34%) French Language
9 1 (0.67%) Russian Language
9 1 (0.67%) Turkish Language
9 1 (0.67%) iGaming
9 1 (0.67%) Banking
Job Titles
1 24 (16.11%) Marketing Manager
2 22 (14.77%) Designer
3 12 (8.05%) User Experience Designer
3 12 (8.05%) Lead Designer
4 11 (7.38%) PPC Specialist
4 11 (7.38%) PPC Manager
4 11 (7.38%) PPC Analyst
4 11 (7.38%) PPC Executive
5 10 (6.71%) E-Commerce Manager
5 10 (6.71%) Online Marketing Manager
6 9 (6.04%) Digital Designer
7 8 (5.37%) Developer
7 8 (5.37%) Analyst
8 7 (4.70%) Search Manager
9 6 (4.03%) Marketing Data Analyst
9 6 (4.03%) Email Marketing Manager
9 6 (4.03%) Data Analyst
9 6 (4.03%) Marketing Analyst
10 5 (3.36%) Web Developer
10 5 (3.36%) Coordinator
Libraries, Frameworks & Software Standards
1 59 (39.60%) HTML
2 34 (22.82%) CSS
3 7 (4.70%) HTML5
4 6 (4.03%) CSS3
4 6 (4.03%) jQuery
5 4 (2.68%) Flash
6 3 (2.01%) Ajax
7 2 (1.34%) Mason
7 2 (1.34%) Visualforce
8 1 (0.67%) WebCenter
8 1 (0.67%) Laravel
8 1 (0.67%) Twitter Bootstrap
8 1 (0.67%) Unity (Game Engine)
8 1 (0.67%) Zend Framework
8 1 (0.67%) CodeIgniter
8 1 (0.67%) XML Schema
8 1 (0.67%) Web Services
8 1 (0.67%) XML
Miscellaneous
1 81 (54.36%) Social Media
2 18 (12.08%) New Media
2 18 (12.08%) Blog
3 10 (6.71%) Animation
3 10 (6.71%) Copywriting
4 9 (6.04%) iPhone
5 6 (4.03%) Online Games
6 4 (2.68%) Photography
6 4 (2.68%) Digital Media
7 2 (1.34%) W3C
7 2 (1.34%) Management Information System
8 1 (0.67%) 3D Graphics
8 1 (0.67%) Mobile Games
8 1 (0.67%) Computer Science
8 1 (0.67%) Data Extraction
8 1 (0.67%) Mobile App
Operating Systems
1 2 (1.34%) Windows
1 2 (1.34%) Linux
1 2 (1.34%) Windows Server 2003
1 2 (1.34%) Windows Server 2008
Processes & Methodologies
1 56 (37.58%) E-Commerce
2 46 (30.87%) Analytics
3 43 (28.86%) Digital Marketing
4 36 (24.16%) CRM
5 33 (22.15%) SEO
6 32 (21.48%) Project Management
7 29 (19.46%) Marketing Strategy
8 28 (18.79%) Pay per click
9 25 (16.78%) Search Engine Marketing
9 25 (16.78%) Web Analytics
10 23 (15.44%) Display Advertising
11 20 (13.42%) Content Management
12 14 (9.40%) Agile Software Development
12 14 (9.40%) Asset Management
12 14 (9.40%) Email Marketing
13 13 (8.72%) Scrum
14 12 (8.05%) Agile Project Management
15 9 (6.04%) Campaign Management
15 9 (6.04%) B2C
16 8 (5.37%) Responsive Web Design
Programming Languages
1 18 (12.08%) JavaScript
2 6 (4.03%) PHP
2 6 (4.03%) SQL
3 2 (1.34%) T-SQL
3 2 (1.34%) Apex Code
3 2 (1.34%) Bash Shell
4 1 (0.67%) Korn
4 1 (0.67%) XPath
Qualifications
1 24 (16.11%) Degree
Quality Assurance & Compliance
1 10 (6.71%) QA
2 2 (1.34%) WAI
System Software
1 1 (0.67%) zsh
Systems Management
1 3 (2.01%) Plesk
2 2 (1.34%) BMC PATROL
3 1 (0.67%) Puppet
Vendors
1 30 (20.13%) Adobe
2 29 (19.46%) Google
3 17 (11.41%) Facebook
4 13 (8.72%) Coremetrics
5 11 (7.38%) Twitter
6 9 (6.04%) Demandware
7 8 (5.37%) Microsoft
8 6 (4.03%) Hitwise
9 5 (3.36%) Omniture
9 5 (3.36%) Lotus
10 2 (1.34%) Salesforce.com
10 2 (1.34%) Yahoo!
10 2 (1.34%) Zend
11 1 (0.67%) Eloqua
11 1 (0.67%) Oracle
11 1 (0.67%) BT
City, London
TLP Consultancy Ltd.
Salary: £28000 - £32000 per annum
Posted: 16 hours ago
City, London
Circle Recruitment
Salary: £24000 - £25000 per annum + bonus+bens
Posted: Yesterday
City, London
Ashdown IT
Salary: £45000 per annum
Posted: 2 days ago
City, London
Oscar Associates (UK) Ltd
Salary: £25000 - £35000 per annum
Posted: 2 days ago
City, London
House of Fraser
Posted: 4 days ago
City, London
OPM Response Ltd
Posted: 8 days ago
City of London
NuEPC Recruitment
Salary: £40000.00 - £45000.00 per annum
Posted: 22 days ago
City, London
RecruitmentRevolution.com
Posted: 23 days ago