The table below looks at the statistics for Pay per click skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 31 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Aug 2015
Same period 2014 Same period 2013
Pay per click (PPC)
Rank 273 262 280
Rank change year-on-year
-11 +18
Permanent jobs citing Pay per click 38 67 45
As % of all permanent IT jobs located in the City of London 0.39% 0.57% 0.38%
As % of the Processes & Methodologies category 0.46% 0.69% 0.46%
Number of salaries quoted 25 33 20
Average salary £35,000 £40,000 £41,250
Average salary % change year-on-year
-12.50% -3.03%
90% offered a salary of more than £27,500 £30,000 £31,650
10% offered a salary of more than £48,000 £45,000 £50,000
UK excluding London average salary £27,500 £28,000 £30,000
% change year-on-year
-1.78% -6.66%
Pay per click
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
8286 9742 9775
As % of all permanent IT jobs located in the City of London 85.01% 83.04% 82.66%
Number of salaries quoted 7096 8091 8617
Average salary £60,000 £55,000 £55,000
Average salary % change year-on-year
+9.09% -
90% offered a salary of more than £39,000 £37,500 £37,500
10% offered a salary of more than £85,000 £80,000 £80,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Pay per click
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the City of London

Pay per click
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the City of London region.

Pay per click Salary Trend in the City of London

Pay per click
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Pay per click across the City of London region over the 3 months to 31 August 2015.

Pay per click Salary Histogram in the City of London

Pay per click
Top 30 Related IT Skills in the City of London

For the 6 months to 31 August 2015, IT jobs across the City of London region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 100 (96.15%) Marketing
2 74 (71.15%) SEO
3 65 (62.50%) Digital Marketing
4 58 (55.77%) Analytics
5 48 (46.15%) Google
6 38 (36.54%) Google Analytics
7 36 (34.62%) Social Media
8 34 (32.69%) Analytical Skills
9 28 (26.92%) E-Commerce
10 24 (23.08%) Degree
10 24 (23.08%) Advertising
11 23 (22.12%) Retail
12 20 (19.23%) Online Marketing
12 20 (19.23%) User Experience
13 19 (18.27%) HTML
14 14 (13.46%) CMS
14 14 (13.46%) Project Management
15 13 (12.50%) Finance
16 12 (11.54%) Marketing Strategy
17 11 (10.58%) Digital Media
17 11 (10.58%) Data Protection
18 10 (9.62%) Email Marketing
18 10 (9.62%) CRM
18 10 (9.62%) CSS
18 10 (9.62%) Adobe
19 9 (8.65%) Internet
19 9 (8.65%) Facebook
20 8 (7.69%) Statistics
20 8 (7.69%) Web Development
20 8 (7.69%) Web Analytics

Pay per click
Top Related IT Skills in the City of London by Category

For the 6 months to 31 August 2015, IT jobs across the City of London region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 14 (13.46%) CMS
2 6 (5.77%) WordPress
3 1 (0.96%) SAS
Applications
1 7 (6.73%) Photoshop
1 7 (6.73%) MS Excel
1 7 (6.73%) Adobe Illustrator
2 4 (3.85%) InDesign
2 4 (3.85%) Adobe After Effects
2 4 (3.85%) Adobe Creative Suite
3 3 (2.88%) MS PowerPoint
3 3 (2.88%) Fireworks
3 3 (2.88%) MS Office
Business Applications
1 4 (3.85%) Magento
2 1 (0.96%) WebTrends
Cloud Services
1 38 (36.54%) Google Analytics
2 2 (1.92%) SaaS
2 2 (1.92%) Adobe Analytics
3 1 (0.96%) MailChimp
Communications & Networking
1 9 (8.65%) Internet
2 3 (2.88%) FTP
3 1 (0.96%) DNS
3 1 (0.96%) SSL
Database & Business Intelligence
1 4 (3.85%) MySQL
2 1 (0.96%) BusinessObjects
Development Applications
1 3 (2.88%) Dreamweaver
General
1 100 (96.15%) Marketing
2 24 (23.08%) Advertising
3 23 (22.12%) Retail
4 13 (12.50%) Finance
5 3 (2.88%) Legal
5 3 (2.88%) Multimedia
6 2 (1.92%) Games
7 1 (0.96%) German Language
Job Titles
1 25 (24.04%) PPC Specialist
1 25 (24.04%) PPC Manager
1 25 (24.04%) PPC Analyst
1 25 (24.04%) PPC Executive
2 20 (19.23%) Marketing Manager
3 12 (11.54%) Account Manager
4 11 (10.58%) Analyst
5 10 (9.62%) Digital Marketing Manager
6 7 (6.73%) Online Marketing Manager
6 7 (6.73%) Marketing Executive
7 6 (5.77%) Digital Account Manager
7 6 (5.77%) Senior Manager
7 6 (5.77%) Digital Marketing Executive
8 5 (4.81%) Developer
8 5 (4.81%) Senior Account Manager
9 4 (3.85%) Project Manager
9 4 (3.85%) Digital Project Manager
9 4 (3.85%) Social Media Manager
10 3 (2.88%) Graduate Web Developer
10 3 (2.88%) Account Director
Libraries, Frameworks & Software Standards
1 19 (18.27%) HTML
2 10 (9.62%) CSS
3 4 (3.85%) XML
4 3 (2.88%) HTML5
4 3 (2.88%) CSS3
5 2 (1.92%) ATL
5 2 (1.92%) jQuery
6 1 (0.96%) Ext JS
6 1 (0.96%) XHTML
6 1 (0.96%) RSS
6 1 (0.96%) LAMP
6 1 (0.96%) Ajax
6 1 (0.96%) JSON
6 1 (0.96%) Zend Framework
Miscellaneous
1 36 (34.62%) Social Media
2 34 (32.69%) Analytical Skills
3 20 (19.23%) User Experience
4 11 (10.58%) Digital Media
5 8 (7.69%) Statistics
6 7 (6.73%) Mathematics
7 6 (5.77%) Social Network
7 6 (5.77%) Mobile App
8 5 (4.81%) Blog
8 5 (4.81%) Physics
9 4 (3.85%) Xbox
10 3 (2.88%) Kindle
10 3 (2.88%) Economics
10 3 (2.88%) Copywriting
11 2 (1.92%) Performance Metrics
12 1 (0.96%) Data Integration
12 1 (0.96%) Visualisation
12 1 (0.96%) Computer Science
Operating Systems
1 4 (3.85%) Android
1 4 (3.85%) Apple iOS
Processes & Methodologies
1 74 (71.15%) SEO
2 65 (62.50%) Digital Marketing
3 58 (55.77%) Analytics
4 28 (26.92%) E-Commerce
5 20 (19.23%) Online Marketing
6 14 (13.46%) Project Management
7 12 (11.54%) Marketing Strategy
8 11 (10.58%) Data Protection
9 10 (9.62%) Email Marketing
9 10 (9.62%) CRM
10 8 (7.69%) Web Analytics
10 8 (7.69%) Web Development
11 7 (6.73%) Data Analysis
11 7 (6.73%) Line Management
12 6 (5.77%) Mobile Marketing
12 6 (5.77%) Social Media Marketing
13 5 (4.81%) Multivariate Testing
13 5 (4.81%) Search Engine Marketing
13 5 (4.81%) Mobile Development
14 4 (3.85%) Channel Management
Programming Languages
1 7 (6.73%) SQL
2 5 (4.81%) PHP
3 3 (2.88%) JavaScript
4 1 (0.96%) Python
4 1 (0.96%) R
Qualifications
1 24 (23.08%) Degree
Quality Assurance & Compliance
1 3 (2.88%) ISO 9001
2 2 (1.92%) SLA
3 1 (0.96%) QA
Systems Management
1 1 (0.96%) cPanel
Vendors
1 48 (46.15%) Google
2 10 (9.62%) Adobe
3 9 (8.65%) Facebook
4 7 (6.73%) Twitter
5 4 (3.85%) Yahoo!
6 2 (1.92%) Maxymiser
7 1 (0.96%) Microsoft
7 1 (0.96%) Salesforce.com
7 1 (0.96%) Coremetrics
7 1 (0.96%) Zend
City, London
Kyna Associates
Salary: £21000 - £27000 Per Annum Benefits
Posted: 3 days ago
City, London
ANSON MCCADE
Salary: £75,000 - £110,000 plus excellent bonus and company package.
Posted: 4 days ago
City, London
Send
Salary: From £25,000 to £30,000 per annum + excellent benefits
Posted: 5 days ago
City, London
Profile 29 Limited
Salary: From £30,000 to £35,000 per annum (~£34k/pa + £1.5/pa bonus) + bens
Posted: 5 days ago
City, London
Propel London Ltd
Posted: 20 days ago