The table below looks at the statistics for the PPC Specialist role in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited PPC Specialist in their job title over the 3 months to 2 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
2 Sep 2014
Same period 2013 Same period 2012
Pay per click Specialist
Rank 295 308 325
Rank change year-on-year
+13 +17
Permanent jobs requiring a PPC Specialist 17 13 9
As % of all permanent IT jobs located in the City of London 0.14% 0.11% 0.070%
As % of the Job Titles category 0.16% 0.12% 0.074%
Number of salaries quoted 9 7 9
Average salary £33,000 £35,000 £40,000
Average salary % change year-on-year
-5.71% -12.50%
90% offered a salary of more than £27,500 £32,500 £32,000
10% offered a salary of more than £40,500 £40,500 £83,000
UK excluding London average salary £27,500 £26,000 £25,000
% change year-on-year
+5.76% +4.00%
PPC Specialist
London

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised in the City of London region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
City of London
Permanent IT job ads with a match in the
Job Titles category
10870 11149 12128
As % of all permanent IT jobs located in the City of London 92.64% 93.16% 94.01%
Number of salaries quoted 9152 9865 11083
Average salary £52,500 £55,000 £55,000
Average salary % change year-on-year
-4.54% -
90% offered a salary of more than £32,500 £32,500 £32,500
10% offered a salary of more than £75,000 £77,500 £80,000
UK excluding London average salary £40,000 £39,000 £38,500
% change year-on-year
+2.56% +1.29%

PPC Specialist
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing PPC Specialist in the job title across the City of London region as a proportion of the total demand within the Job Titles category.

PPC Specialist Jobs Demand Trend in the City of London

PPC Specialist
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing PPC Specialist across the City of London region.

PPC Specialist Salary Trend in the City of London

PPC Specialist
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing PPC Specialist across the City of London region over the 3 months to 2 September 2014.

PPC Specialist Salary Histogram in the City of London

PPC Specialist
Top 30 Related IT Skills in the City of London

For the 6 months to 2 September 2014, IT jobs across the City of London region that cited PPC Specialist in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with PPC Specialist in their job title.

1 37 (100.00%) Pay per click
2 36 (97.30%) Marketing
3 24 (64.86%) Analytics
4 19 (51.35%) Google
5 18 (48.65%) Digital Marketing
6 17 (45.95%) Advertising
7 14 (37.84%) Campaign Management
8 13 (35.14%) Google Analytics
9 10 (27.03%) Social Media
10 9 (24.32%) Degree
10 9 (24.32%) MS PowerPoint
11 8 (21.62%) SEO
11 8 (21.62%) Social Media Marketing
12 7 (18.92%) Online Marketing
13 6 (16.22%) MS Excel
14 5 (13.51%) E-Commerce
14 5 (13.51%) Web Analytics
14 5 (13.51%) Resource Management
14 5 (13.51%) Digital Media
14 5 (13.51%) Facebook
14 5 (13.51%) Twitter
14 5 (13.51%) Campaign Analysis
14 5 (13.51%) Mentoring
15 4 (10.81%) DoubleClick
15 4 (10.81%) Blog
15 4 (10.81%) Retail
16 3 (8.11%) Omniture
16 3 (8.11%) WebTrends
16 3 (8.11%) German Language
16 3 (8.11%) Italian Language

PPC Specialist
Top Related IT Skills in the City of London by Category

For the 6 months to 2 September 2014, IT jobs across the City of London region that cited PPC Specialist in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with PPC Specialist in their job title. Up to 20 skills are shown per category.

Applications
1 9 (24.32%) MS PowerPoint
2 6 (16.22%) MS Excel
Business Applications
1 13 (35.14%) Google Analytics
2 3 (8.11%) WebTrends
General
1 36 (97.30%) Marketing
2 17 (45.95%) Advertising
3 4 (10.81%) Retail
4 3 (8.11%) German Language
4 3 (8.11%) Italian Language
4 3 (8.11%) Spanish Language
5 2 (5.41%) Finance
6 1 (2.70%) Billing
6 1 (2.70%) Games
6 1 (2.70%) Banking
Libraries, Frameworks & Software Standards
1 3 (8.11%) HTML
2 2 (5.41%) Velocity
Miscellaneous
1 10 (27.03%) Social Media
2 5 (13.51%) Digital Media
3 4 (10.81%) Blog
4 3 (8.11%) Copywriting
5 1 (2.70%) Mathematics
Processes & Methodologies
1 37 (100.00%) Pay per click
2 24 (64.86%) Analytics
3 18 (48.65%) Digital Marketing
4 14 (37.84%) Campaign Management
5 8 (21.62%) Social Media Marketing
5 8 (21.62%) SEO
6 7 (18.92%) Online Marketing
7 5 (13.51%) Mentoring
7 5 (13.51%) Campaign Analysis
7 5 (13.51%) Web Analytics
7 5 (13.51%) E-Commerce
7 5 (13.51%) Resource Management
8 2 (5.41%) Marketing Strategy
9 1 (2.70%) Performance Analysis
9 1 (2.70%) Search Engine Marketing
9 1 (2.70%) Business Development
9 1 (2.70%) Project Management
Qualifications
1 9 (24.32%) Degree
Vendors
1 19 (51.35%) Google
2 5 (13.51%) Facebook
2 5 (13.51%) Twitter
3 4 (10.81%) DoubleClick
4 3 (8.11%) Omniture
5 2 (5.41%) Yahoo!
6 1 (2.70%) Microsoft