The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 22 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 Aug 2014
Same period 2013 Same period 2012
Web Analytics
Rank 239 274 258
Rank change year-on-year
+35 -16
Permanent jobs citing Web Analytics 87 46 77
As % of all permanent IT jobs located in the City of London 0.72% 0.38% 0.60%
As % of the Processes & Methodologies category 0.89% 0.47% 0.76%
Number of salaries quoted 46 28 75
Average salary £41,250 £50,000 £40,000
Average salary % change year-on-year
-17.50% +25.00%
90% offered a salary of more than £34,750 £31,450 £25,500
10% offered a salary of more than £71,250 £70,750 £60,000
UK excluding London average salary £39,250 £35,000 £37,500
% change year-on-year
+12.14% -6.66%
Web Analytics
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
9776 9807 10158
As % of all permanent IT jobs located in the City of London 81.18% 80.92% 79.00%
Number of salaries quoted 8086 8640 9280
Average salary £55,000 £55,000 £55,000
90% offered a salary of more than £37,500 £37,000 £36,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

Web Analytics
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the City of London

Web Analytics
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the City of London region.

Web Analytics Salary Trend in the City of London

Web Analytics
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Web Analytics across the City of London region over the 3 months to 22 August 2014.

Web Analytics Salary Histogram in the City of London

Web Analytics
Top 30 Related IT Skills in the City of London

For the 6 months to 22 August 2014, IT jobs across the City of London region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 154 (100.00%) Analytics
2 122 (79.22%) Marketing
3 66 (42.86%) HTML
4 62 (40.26%) JavaScript
5 60 (38.96%) Google
6 50 (32.47%) E-Commerce
7 44 (28.57%) CRM
7 44 (28.57%) Google Analytics
8 38 (24.68%) CSS
9 37 (24.03%) Digital Marketing
10 34 (22.08%) Adobe
11 31 (20.13%) SQL
12 29 (18.83%) Advertising
13 27 (17.53%) SEO
13 27 (17.53%) Retail
13 27 (17.53%) Email Marketing
14 25 (16.23%) MS Excel
15 24 (15.58%) Photoshop
16 23 (14.94%) Content Management
16 23 (14.94%) Degree
17 20 (12.99%) W3C
17 20 (12.99%) WebTrends
17 20 (12.99%) Social Media
18 19 (12.34%) Pay per click
18 19 (12.34%) jQuery
18 19 (12.34%) Project Management
18 19 (12.34%) CMS
19 18 (11.69%) Online Marketing
19 18 (11.69%) SaaS
19 18 (11.69%) HTML5

Web Analytics
Top Related IT Skills in the City of London by Category

For the 6 months to 22 August 2014, IT jobs across the City of London region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 19 (12.34%) CMS
2 13 (8.44%) SAS
3 9 (5.84%) Adobe CQ
3 9 (5.84%) TeamSite
4 3 (1.95%) WordPress
4 3 (1.95%) SharePoint
5 2 (1.30%) Drupal
5 2 (1.30%) WorkSite
6 1 (0.65%) WebSphere
6 1 (0.65%) Tomcat
6 1 (0.65%) Apache
6 1 (0.65%) WebSphere Application Server
6 1 (0.65%) IIS
6 1 (0.65%) Apache Pig
Applications
1 25 (16.23%) MS Excel
2 24 (15.58%) Photoshop
3 17 (11.04%) MS Office
4 11 (7.14%) MS PowerPoint
4 11 (7.14%) Adobe Illustrator
5 7 (4.55%) SPSS
6 2 (1.30%) MS Visio
7 1 (0.65%) OmniGraffle
Business Applications
1 44 (28.57%) Google Analytics
2 20 (12.99%) WebTrends
3 7 (4.55%) SiteCatalyst
4 6 (3.90%) Dynamics CRM
5 1 (0.65%) Magento
Cloud Services
1 18 (11.69%) SaaS
2 1 (0.65%) Pure360
Communications & Networking
1 6 (3.90%) SMS
2 3 (1.95%) Internet
2 3 (1.95%) Firewall
3 2 (1.30%) Broadband
3 2 (1.30%) Extranet
3 2 (1.30%) Intranet
4 1 (0.65%) DNS
4 1 (0.65%) HTTP
Database & Business Intelligence
1 8 (5.19%) Big Data
2 6 (3.90%) MySQL
3 3 (1.95%) SQL Server Integration Services
3 3 (1.95%) Data Warehouse
4 2 (1.30%) CloverETL
4 2 (1.30%) IDOL
4 2 (1.30%) SQL Server
4 2 (1.30%) Pentaho
4 2 (1.30%) Hadoop
5 1 (0.65%) QlikView
5 1 (0.65%) SQL Server Analysis Services
5 1 (0.65%) SQL Server 2005
5 1 (0.65%) Apache Hive
5 1 (0.65%) OLAP
5 1 (0.65%) Data Mining
5 1 (0.65%) SQL Server Reporting Services
5 1 (0.65%) SQL Server 2012
5 1 (0.65%) Relational Database
Development Applications
1 6 (3.90%) Dreamweaver
2 2 (1.30%) Talend Open Studio
3 1 (0.65%) Balsamiq Mockups
3 1 (0.65%) Axure RP
3 1 (0.65%) Visual Studio
General
1 122 (79.22%) Marketing
2 29 (18.83%) Advertising
3 27 (17.53%) Retail
4 16 (10.39%) Finance
5 7 (4.55%) Publishing
6 6 (3.90%) Games
7 4 (2.60%) French Language
8 3 (1.95%) Russian Language
8 3 (1.95%) Telecoms
8 3 (1.95%) Banking
9 2 (1.30%) Billing
10 1 (0.65%) German Language
10 1 (0.65%) Italian Language
10 1 (0.65%) Law
10 1 (0.65%) Legal
Job Titles
1 45 (29.22%) Analyst
2 22 (14.29%) Developer
3 18 (11.69%) Web Analyst
4 13 (8.44%) Senior Analyst
5 12 (7.79%) Designer
6 11 (7.14%) Data Analyst
6 11 (7.14%) Account Manager
7 9 (5.84%) Search Manager
7 9 (5.84%) User Experience Designer
7 9 (5.84%) Consultant
8 8 (5.19%) Business Analyst
8 8 (5.19%) Marketing Analyst
9 7 (4.55%) Marketing Manager
9 7 (4.55%) User Experience Manager
9 7 (4.55%) Web Developer
9 7 (4.55%) Technical Account Manager
9 7 (4.55%) Technical Manager
10 6 (3.90%) Lead Designer
10 6 (3.90%) Front-End Developer
10 6 (3.90%) Web Analytics Manager
Libraries, Frameworks & Software Standards
1 66 (42.86%) HTML
2 38 (24.68%) CSS
3 19 (12.34%) jQuery
4 18 (11.69%) HTML5
5 17 (11.04%) CSS3
6 12 (7.79%) Flash
7 11 (7.14%) XHTML
8 9 (5.84%) LESS
9 6 (3.90%) Web Services
10 5 (3.25%) REST
10 5 (3.25%) Ajax
11 4 (2.60%) WebCenter
12 3 (1.95%) XML
12 3 (1.95%) .NET
13 2 (1.30%) JSF
13 2 (1.30%) Middleware
13 2 (1.30%) J2EE
13 2 (1.30%) ASP.NET
13 2 (1.30%) JSP
13 2 (1.30%) SOAP
Miscellaneous
1 20 (12.99%) W3C
1 20 (12.99%) Social Media
2 14 (9.09%) Graphic Design
3 10 (6.49%) Mathematics
4 9 (5.84%) Copywriting
4 9 (5.84%) Open Source
5 7 (4.55%) Statistics
6 6 (3.90%) Management Information System
6 6 (3.90%) Online Games
7 4 (2.60%) Visualisation
7 4 (2.60%) Smartphone
7 4 (2.60%) Psychology
8 3 (1.95%) Blog
9 2 (1.30%) Mobile App
9 2 (1.30%) Economics
9 2 (1.30%) Blackberry
9 2 (1.30%) Taxonomies
9 2 (1.30%) Data Extraction
10 1 (0.65%) Physics
10 1 (0.65%) Enterprise Software
Operating Systems
1 5 (3.25%) Android
2 4 (2.60%) Apple iOS
3 1 (0.65%) Linux
Processes & Methodologies
1 154 (100.00%) Analytics
2 50 (32.47%) E-Commerce
3 44 (28.57%) CRM
4 37 (24.03%) Digital Marketing
5 27 (17.53%) SEO
5 27 (17.53%) Email Marketing
6 23 (14.94%) Content Management
7 19 (12.34%) Pay per click
7 19 (12.34%) Project Management
8 18 (11.69%) Online Marketing
9 14 (9.09%) Data Analysis
9 14 (9.09%) Campaign Management
10 10 (6.49%) Statistical Analysis
10 10 (6.49%) Database Marketing
10 10 (6.49%) User Acceptance Testing
11 9 (5.84%) Quantitative Analysis
11 9 (5.84%) Search Engine Marketing
11 9 (5.84%) Business Intelligence
12 8 (5.19%) User Stories
12 8 (5.19%) Workflow
Programming Languages
1 62 (40.26%) JavaScript
2 31 (20.13%) SQL
3 10 (6.49%) Java
4 7 (4.55%) PHP
4 7 (4.55%) VBA
4 7 (4.55%) Python
5 6 (3.90%) C#
6 1 (0.65%) R
6 1 (0.65%) T-SQL
6 1 (0.65%) VB.NET
Qualifications
1 23 (14.94%) Degree
2 7 (4.55%) MBA
3 2 (1.30%) PMP
3 2 (1.30%) PMI Certification
Quality Assurance & Compliance
1 12 (7.79%) QA
2 9 (5.84%) WCAG
3 1 (0.65%) SLA
Vendors
1 60 (38.96%) Google
2 34 (22.08%) Adobe
3 16 (10.39%) Omniture
4 15 (9.74%) Facebook
5 14 (9.09%) Coremetrics
6 12 (7.79%) Microsoft
7 11 (7.14%) Interwoven
8 6 (3.90%) Hitwise
8 6 (3.90%) ClickTale
8 6 (3.90%) Tealeaf
9 4 (2.60%) FatWire
9 4 (2.60%) Oracle
9 4 (2.60%) hybris
10 2 (1.30%) Talend
10 2 (1.30%) EXTOL
10 2 (1.30%) Informatica
11 1 (0.65%) Ektron
11 1 (0.65%) Maxymiser
11 1 (0.65%) SmartFocus
11 1 (0.65%) Twitter
City, London
Yoh Company
Salary: £25000 - £35000 per annum
Posted: 9 hours ago
City of London
DP Connect
Salary: £67000 - £82000 per annum + Pension+Company Car+On-site Gym
Posted: Yesterday
City, London
Circle Recruitment
Posted: 2 days ago
City of London
Computer Futures
Salary: £45000 - £50000 per annum + competitive
Posted: 2 days ago
City, London
Uniting Ambition
Salary: £55 - 70k per year
Posted: 3 days ago
City Of London
Opus Recruitment Solutions Ltd
Salary: £35000 - £50000 per annum
Posted: 7 days ago
City of London
Energize Recruitment Solutions Ltd
Salary: £35000 - £42000 per annum
Posted: 10 days ago
City of London
Progressive Recruitment
Salary: competitive
Posted: 11 days ago
City of London
Progressive Recruitment
Salary: £50000 - £55000 per annum + competitive
Posted: 14 days ago
City of London
Progressive Recruitment
Salary: £50000 - £55000 per annum + competitive
Posted: 14 days ago
City of London
Energize Recruitment Solutions Ltd
Salary: £45000 - £60000 per annum
Posted: 16 days ago