The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 2 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
2 Sep 2015
Same period 2014 Same period 2013
Web Analytics
Rank 246 240 285
Rank change year-on-year
-6 +45
Permanent jobs citing Web Analytics 56 87 45
As % of all permanent IT jobs located in the City of London 0.58% 0.74% 0.38%
As % of the Processes & Methodologies category 0.69% 0.89% 0.45%
Number of salaries quoted 51 41 28
Average salary £45,000 £45,000 £50,000
Average salary % change year-on-year
- -10.00%
90% offered a salary of more than £27,500 £35,000 £29,000
10% offered a salary of more than £72,500 £72,500 £65,500
UK excluding London average salary £40,000 £38,500 £35,000
% change year-on-year
+3.89% +10.00%
Web Analytics
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Permanent IT job ads with a match in the
Processes & Methodologies category
8165 9829 9913
As % of all permanent IT jobs located in the City of London 84.82% 83.13% 82.70%
Number of salaries quoted 7000 8160 8736
Average salary £60,000 £55,000 £55,000
Average salary % change year-on-year
+9.09% -
90% offered a salary of more than £39,500 £37,500 £37,500
10% offered a salary of more than £85,000 £80,000 £80,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Web Analytics
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the City of London

Web Analytics
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the City of London region.

Web Analytics Salary Trend in the City of London

Web Analytics
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Web Analytics across the City of London region over the 3 months to 2 September 2015.

Web Analytics Salary Histogram in the City of London

Web Analytics
Top 30 Related IT Skills in the City of London

For the 6 months to 2 September 2015, IT jobs across the City of London region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 109 (100.00%) Analytics
2 64 (58.72%) Marketing
3 51 (46.79%) JavaScript
4 50 (45.87%) Google
4 50 (45.87%) Google Analytics
5 47 (43.12%) HTML
6 46 (42.20%) SEO
7 38 (34.86%) CSS
8 33 (30.28%) E-Commerce
9 32 (29.36%) Analytical Skills
10 27 (24.77%) Finance
10 27 (24.77%) HTML5
10 27 (24.77%) CSS3
11 24 (22.02%) Retail
12 23 (21.10%) Omniture
12 23 (21.10%) jQuery
13 22 (20.18%) Content Management
14 21 (19.27%) Degree
15 19 (17.43%) CRM
16 18 (16.51%) Digital Marketing
17 17 (15.60%) Big Data
18 16 (14.68%) Tableau
18 16 (14.68%) Web Development
18 16 (14.68%) SQL
19 15 (13.76%) Data Analysis
19 15 (13.76%) Telecoms
19 15 (13.76%) CMS
19 15 (13.76%) Social Media
19 15 (13.76%) SaaS
20 14 (12.84%) Adobe Analytics

Web Analytics
Top Related IT Skills in the City of London by Category

For the 6 months to 2 September 2015, IT jobs across the City of London region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 15 (13.76%) CMS
2 8 (7.34%) SharePoint
3 6 (5.50%) Apache Spark
4 5 (4.59%) SAS
4 5 (4.59%) WorkSite
5 3 (2.75%) Umbraco
5 3 (2.75%) WordPress
5 3 (2.75%) Sitecore CMS
5 3 (2.75%) SharePoint Server
5 3 (2.75%) WebSphere
5 3 (2.75%) Joomla!
5 3 (2.75%) Adobe Experience Manager
6 2 (1.83%) Node.js
7 1 (0.92%) Zimbra
Applications
1 10 (9.17%) Photoshop
2 6 (5.50%) MS PowerPoint
3 5 (4.59%) MS Excel
4 3 (2.75%) SPSS
4 3 (2.75%) MS Office
5 2 (1.83%) Adobe Illustrator
5 2 (1.83%) InDesign
5 2 (1.83%) Adobe After Effects
6 1 (0.92%) S-PLUS
Business Applications
1 14 (12.84%) WebTrends
Cloud Services
1 50 (45.87%) Google Analytics
2 15 (13.76%) SaaS
3 14 (12.84%) Adobe Analytics
4 6 (5.50%) Amazon AWS
5 3 (2.75%) Cloud Computing
5 3 (2.75%) Microsoft Azure
6 2 (1.83%) GitHub
Database & Business Intelligence
1 17 (15.60%) Big Data
2 6 (5.50%) Hadoop
3 5 (4.59%) IDOL
4 4 (3.67%) Data Warehouse
4 4 (3.67%) Data Mining
5 3 (2.75%) NoSQL
5 3 (2.75%) HBase
6 2 (1.83%) QlikView
6 2 (1.83%) MySQL
6 2 (1.83%) SQL Server
7 1 (0.92%) BusinessObjects
7 1 (0.92%) PostgreSQL
7 1 (0.92%) MongoDB
7 1 (0.92%) Relational Database
7 1 (0.92%) Amazon Redshift
Development Applications
1 2 (1.83%) Git (software)
2 1 (0.92%) Balsamiq Mockups
2 1 (0.92%) Axure RP
2 1 (0.92%) JIRA
2 1 (0.92%) Firebug
General
1 64 (58.72%) Marketing
2 27 (24.77%) Finance
3 24 (22.02%) Retail
4 15 (13.76%) Telecoms
5 9 (8.26%) Banking
6 5 (4.59%) Advertising
6 5 (4.59%) French Language
7 4 (3.67%) Automotive
8 2 (1.83%) Publishing
9 1 (0.92%) Games
9 1 (0.92%) Financial Institution
9 1 (0.92%) Back Office
9 1 (0.92%) German Language
Job Titles
1 30 (27.52%) Developer
2 29 (26.61%) Analyst
3 10 (9.17%) Senior Developer
3 10 (9.17%) Front-End Developer
4 8 (7.34%) Consultant
4 8 (7.34%) Web Analyst
5 7 (6.42%) Lead Developer
6 5 (4.59%) Web Developer
6 5 (4.59%) Senior Front-End Developer
6 5 (4.59%) Web Manager
6 5 (4.59%) Web Analytics Manager
7 4 (3.67%) SEO Specialist
7 4 (3.67%) SEO Analyst
7 4 (3.67%) Architect
7 4 (3.67%) Technical Consultant
8 3 (2.75%) Marketing Manager
8 3 (2.75%) Product Manager
8 3 (2.75%) Data Architect
8 3 (2.75%) Data Analyst
8 3 (2.75%) Technical Support
Libraries, Frameworks & Software Standards
1 47 (43.12%) HTML
2 38 (34.86%) CSS
3 27 (24.77%) HTML5
3 27 (24.77%) CSS3
4 23 (21.10%) jQuery
5 14 (12.84%) .NET
6 13 (11.93%) LESS
7 10 (9.17%) XHTML
8 6 (5.50%) WebCenter
8 6 (5.50%) AngularJS
8 6 (5.50%) React
9 5 (4.59%) ASP.NET
9 5 (4.59%) Ajax
10 4 (3.67%) XML
10 4 (3.67%) JSON
10 4 (3.67%) Apache Flex
11 3 (2.75%) Sass
11 3 (2.75%) DOM
11 3 (2.75%) J2EE
12 2 (1.83%) Web Services
Miscellaneous
1 32 (29.36%) Analytical Skills
2 15 (13.76%) Social Media
3 13 (11.93%) W3C
4 10 (9.17%) Statistics
4 10 (9.17%) Mathematics
5 9 (8.26%) User Experience
6 8 (7.34%) Digital Media
7 6 (5.50%) Enterprise Software
7 6 (5.50%) Computer Science
8 5 (4.59%) Physics
8 5 (4.59%) Performance Metrics
8 5 (4.59%) Mobile App
9 4 (3.67%) iPad
9 4 (3.67%) FMCG
10 3 (2.75%) Semantic Web
11 2 (1.83%) Visualisation
12 1 (0.92%) Data Integration
12 1 (0.92%) Economics
12 1 (0.92%) Social Gaming
Operating Systems
1 1 (0.92%) Linux
Processes & Methodologies
1 109 (100.00%) Analytics
2 46 (42.20%) SEO
3 33 (30.28%) E-Commerce
4 22 (20.18%) Content Management
5 19 (17.43%) CRM
6 18 (16.51%) Digital Marketing
7 16 (14.68%) Web Development
8 15 (13.76%) Data Analysis
9 14 (12.84%) Open Source
10 12 (11.01%) Online Marketing
11 10 (9.17%) Project Management
12 8 (7.34%) Agile Software Development
12 8 (7.34%) Pay per click
13 7 (6.42%) Email Marketing
13 7 (6.42%) Mentoring
14 6 (5.50%) Mobile First
14 6 (5.50%) Responsive Web Design
14 6 (5.50%) Unit Testing
14 6 (5.50%) TDD
14 6 (5.50%) Scrum
Programming Languages
1 51 (46.79%) JavaScript
2 16 (14.68%) SQL
3 11 (10.09%) Java
4 7 (6.42%) C#
5 6 (5.50%) PHP
5 6 (5.50%) R
6 4 (3.67%) Python
6 4 (3.67%) Lua
7 3 (2.75%) Scala
7 3 (2.75%) Bash Shell
8 1 (0.92%) Ruby
Qualifications
1 21 (19.27%) Degree
2 3 (2.75%) Postgraduate
3 1 (0.92%) PMP
3 1 (0.92%) PMI Certification
3 1 (0.92%) MBA
Quality Assurance & Compliance
1 12 (11.01%) WCAG
2 2 (1.83%) QA
Systems Management
1 8 (7.34%) TeamSite
Vendors
1 50 (45.87%) Google
2 23 (21.10%) Omniture
3 16 (14.68%) Tableau
4 14 (12.84%) Adobe
5 12 (11.01%) Facebook
6 9 (8.26%) Coremetrics
6 9 (8.26%) Salesforce.com
7 8 (7.34%) Interwoven
7 8 (7.34%) IBM
8 7 (6.42%) Oracle
9 6 (5.50%) FatWire
10 5 (4.59%) Microsoft
10 5 (4.59%) Maxymiser
11 4 (3.67%) Sitecore
12 3 (2.75%) hybris
12 3 (2.75%) Rackspace
12 3 (2.75%) ATG
13 2 (1.83%) Informatica
13 2 (1.83%) EPiServer
13 2 (1.83%) comScore
City, London
Spring Technology
Salary: £45000.00 - £50000.00 per annum + excellent company benefits
Posted: Yesterday
City, London
Salt
Salary: £65000 - £80000 per annum + bonus & benefits
Posted: 5 days ago