The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Coventry region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 1 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Sep 2015
Same period 2014 Same period 2013
Pay per click (PPC)
Rank 64 60 63
Rank change year-on-year
-4 +3
Permanent jobs citing Pay per click 9 3 1
As % of all permanent IT jobs located in Coventry 1.09% 0.50% 0.18%
As % of the Processes & Methodologies category 1.24% 0.64% 0.25%
Number of salaries quoted 9 3 1
Average salary £23,500 £18,000 £23,500
Average salary % change year-on-year
+30.55% -23.40%
UK excluding London average salary £27,500 £28,000 £30,000
% change year-on-year
-1.78% -6.66%
Pay per click
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Coventry region.

Processes & Methodologies Category
Coventry
Permanent IT job ads with a match in the
Processes & Methodologies category
726 472 401
As % of all permanent IT jobs located in Coventry 88.32% 79.19% 71.74%
Number of salaries quoted 566 399 307
Average salary £45,000 £45,500 £40,000
Average salary % change year-on-year
-1.09% +13.75%
90% offered a salary of more than £30,000 £31,500 £29,000
10% offered a salary of more than £60,000 £57,500 £67,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Pay per click
Jobs Demand Trend in Coventry

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Coventry region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Coventry

Pay per click
Salary Trend in Coventry

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Coventry region.

Pay per click Salary Trend in Coventry

Pay per click
Top 30 Related IT Skills in Coventry

For the 6 months to 1 September 2015, IT jobs across the Coventry region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 17 (100.00%) Google
1 17 (100.00%) Analytics
2 13 (76.47%) Google Analytics
3 12 (70.59%) SEO
4 9 (52.94%) Marketing
4 9 (52.94%) MS Excel
4 9 (52.94%) Microsoft
4 9 (52.94%) Digital Marketing
4 9 (52.94%) Analytical Skills
5 8 (47.06%) User Experience
5 8 (47.06%) Degree
6 5 (29.41%) Campaign Management
7 4 (23.53%) Change Control
7 4 (23.53%) Digital Media
7 4 (23.53%) ASP.NET Web Forms
7 4 (23.53%) Copywriting
7 4 (23.53%) jQuery
7 4 (23.53%) Spreadsheet
7 4 (23.53%) SQL Server 2008
7 4 (23.53%) Online Marketing
7 4 (23.53%) Social Media
7 4 (23.53%) Adobe
7 4 (23.53%) W3C
7 4 (23.53%) Management Information System
7 4 (23.53%) Back Office
7 4 (23.53%) MVC
7 4 (23.53%) E-Commerce
7 4 (23.53%) SSL
7 4 (23.53%) Web Development
7 4 (23.53%) Content Management

Pay per click
Top Related IT Skills in Coventry by Category

For the 6 months to 1 September 2015, IT jobs across the Coventry region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 4 (23.53%) IIS
Applications
1 9 (52.94%) MS Excel
2 4 (23.53%) Spreadsheet
2 4 (23.53%) Photoshop
Cloud Services
1 13 (76.47%) Google Analytics
Communications & Networking
1 4 (23.53%) SSL
Database & Business Intelligence
1 4 (23.53%) SQL Server
1 4 (23.53%) SQL Server 2008
Development Applications
1 4 (23.53%) Visual Studio
General
1 9 (52.94%) Marketing
2 4 (23.53%) Back Office
Job Titles
1 5 (29.41%) PPC Specialist
1 5 (29.41%) PPC Manager
1 5 (29.41%) PPC Analyst
1 5 (29.41%) PPC Executive
2 4 (23.53%) Digital Marketing Executive
2 4 (23.53%) Marketing Executive
2 4 (23.53%) Junior
2 4 (23.53%) Developer
2 4 (23.53%) Junior Developer
Libraries, Frameworks & Software Standards
1 4 (23.53%) HTML
1 4 (23.53%) .NET
1 4 (23.53%) ASP.NET
1 4 (23.53%) CSS
1 4 (23.53%) Web Services
1 4 (23.53%) XML
1 4 (23.53%) XHTML
1 4 (23.53%) jQuery
1 4 (23.53%) ASP.NET Web Forms
Miscellaneous
1 9 (52.94%) Analytical Skills
2 8 (47.06%) User Experience
3 4 (23.53%) W3C
3 4 (23.53%) Management Information System
3 4 (23.53%) Copywriting
3 4 (23.53%) Social Media
3 4 (23.53%) Digital Media
Processes & Methodologies
1 17 (100.00%) Analytics
2 12 (70.59%) SEO
3 9 (52.94%) Digital Marketing
4 5 (29.41%) Campaign Management
5 4 (23.53%) Online Marketing
5 4 (23.53%) Change Control
5 4 (23.53%) E-Commerce
5 4 (23.53%) MVC
5 4 (23.53%) Content Management
5 4 (23.53%) Competitor Analysis
5 4 (23.53%) Web Analytics
5 4 (23.53%) Web Development
Programming Languages
1 4 (23.53%) C#
1 4 (23.53%) JavaScript
1 4 (23.53%) SQL
1 4 (23.53%) T-SQL
1 4 (23.53%) VB
Qualifications
1 8 (47.06%) Degree
Vendors
1 17 (100.00%) Google
2 9 (52.94%) Microsoft
3 4 (23.53%) Adobe