The table below looks at the statistics for Competitor Analysis skills in IT jobs advertised for the East Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Competitor Analysis over the 3 months to 16 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
16 Jan 2017
Same period 2016 Same period 2015
Competitor Analysis
England / East Midlands
Rank 159 - 168
Rank change year-on-year
- 0
Permanent jobs citing Competitor Analysis 3 0 3
As % of all permanent IT jobs located in the East Midlands 0.10% - 0.093%
As % of the Processes & Methodologies category 0.12% - 0.11%
Number of salaries quoted 3 0 2
Median salary £30,000 - £25,000
UK excluding London median salary £30,000 £46,250 £37,750
% change year-on-year
-35.13% +22.51%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East Midlands region.

Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
2584 2805 2760
As % of all permanent IT jobs located in the East Midlands 88.89% 88.15% 85.32%
Number of salaries quoted 2110 2152 2305
Median salary £42,500 £41,250 £40,000
Median salary % change year-on-year
+3.03% +3.12%
90% offered a salary of more than £30,000 £27,500 £28,000
10% offered a salary of more than £60,000 £60,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Competitor Analysis
Jobs Demand Trend in the East Midlands

The demand trend of job ads across the East Midlands region citing Competitor Analysis as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Competitor Analysis Jobs Demand Trend in the East Midlands

Competitor Analysis
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Competitor Analysis across the East Midlands region.

Competitor Analysis Salary Trend in the East Midlands

Competitor Analysis
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Competitor Analysis within the East Midlands region over the 3 months to 16 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicestershire - 3 £30,000 -
Competitor Analysis
England

Competitor Analysis
Top 30 Related IT Skills in the East Midlands

For the 6 months to 16 January 2017, IT jobs citing Competitor Analysis also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region with a requirement for Competitor Analysis.

1 5 (71.43%) Marketing
2 4 (57.14%) Google
2 4 (57.14%) Pay per click
2 4 (57.14%) Google Analytics
2 4 (57.14%) Digital Marketing
2 4 (57.14%) AdWords
2 4 (57.14%) Analytics
3 3 (42.86%) Alteryx
3 3 (42.86%) Algorithms
3 3 (42.86%) Optimizely
3 3 (42.86%) Visual Website Optimizer
3 3 (42.86%) Social Media Management
3 3 (42.86%) Actionable Insight
3 3 (42.86%) Email Marketing
3 3 (42.86%) Joomla!
3 3 (42.86%) QA
3 3 (42.86%) Magento
3 3 (42.86%) Website Architecture
3 3 (42.86%) Social Media
3 3 (42.86%) WordPress
3 3 (42.86%) Tableau
3 3 (42.86%) Link Building
3 3 (42.86%) Project Management
3 3 (42.86%) HTML
3 3 (42.86%) CSS
3 3 (42.86%) E-Commerce
3 3 (42.86%) SEO
3 3 (42.86%) Advertising
3 3 (42.86%) CMS
4 2 (28.57%) Intel

Competitor Analysis
Top Related IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (42.86%) CMS
1 3 (42.86%) Joomla!
1 3 (42.86%) WordPress
Applications
1 2 (28.57%) MS PowerPoint
Business Applications
1 3 (42.86%) Magento
Cloud Services
1 4 (57.14%) AdWords
1 4 (57.14%) Google Analytics
Database & Business Intelligence
1 1 (14.29%) QlikView
Development Applications
1 3 (42.86%) Visual Website Optimizer
General
1 5 (71.43%) Marketing
2 3 (42.86%) Advertising
Job Titles
1 3 (42.86%) Analyst
2 2 (28.57%) Data Analyst
2 2 (28.57%) PPC Manager
2 2 (28.57%) SEO Manager
3 1 (14.29%) Coordinator
3 1 (14.29%) Digital Marketing Coordinator
3 1 (14.29%) Digital Marketing Manager
3 1 (14.29%) Marketing Manager
Libraries, Frameworks & Software Standards
1 3 (42.86%) CSS
1 3 (42.86%) HTML
Miscellaneous
1 3 (42.86%) Algorithms
1 3 (42.86%) Social Media
2 1 (14.29%) Copywriting
Processes & Methodologies
1 4 (57.14%) Analytics
1 4 (57.14%) Digital Marketing
1 4 (57.14%) Pay per click
2 3 (42.86%) Actionable Insight
2 3 (42.86%) E-Commerce
2 3 (42.86%) Email Marketing
2 3 (42.86%) Link Building
2 3 (42.86%) Project Management
2 3 (42.86%) SEO
2 3 (42.86%) Social Media Management
2 3 (42.86%) Website Architecture
3 2 (28.57%) Data Analysis
Qualifications
1 1 (14.29%) Degree
Quality Assurance & Compliance
1 3 (42.86%) QA
Vendors
1 4 (57.14%) Google
2 3 (42.86%) Alteryx
2 3 (42.86%) Optimizely
2 3 (42.86%) Tableau
3 2 (28.57%) Intel