The table below looks at the statistics for Customer Insight skills in IT jobs advertised for the Edinburgh region. Included is a guide to the salaries offered in IT jobs that have cited Customer Insight over the 3 months to 16 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
16 Jan 2017
Same period 2016 Same period 2015
Customer Insight
Scotland / Edinburgh
Rank 83 - 98
Rank change year-on-year
- 0
Permanent jobs citing Customer Insight 7 0 6
As % of all permanent IT jobs located in Edinburgh 0.65% - 0.45%
As % of the Processes & Methodologies category 0.71% - 0.51%
Number of salaries quoted 7 0 3
Median salary £47,500 - £55,000
UK excluding London median salary £42,000 £42,500 £47,500
% change year-on-year
-1.17% -10.52%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Edinburgh region.

Processes & Methodologies Category
Edinburgh
Permanent IT job ads with a match in the
Processes & Methodologies category
987 1134 1173
As % of all permanent IT jobs located in Edinburgh 91.14% 91.60% 88.26%
Number of salaries quoted 626 769 784
Median salary £47,500 £47,500 £44,000
Median salary % change year-on-year
- +7.95%
90% offered a salary of more than £35,000 £33,000 £32,500
10% offered a salary of more than £67,500 £61,500 £65,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Customer Insight
Jobs Demand Trend in Edinburgh

The demand trend of job ads across the Edinburgh region citing Customer Insight as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Customer Insight Jobs Demand Trend in Edinburgh

Customer Insight
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Customer Insight across the Edinburgh region.

Customer Insight Salary Trend in Edinburgh

Customer Insight
Top 30 Related IT Skills in Edinburgh

For the 6 months to 16 January 2017, IT jobs citing Customer Insight also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Edinburgh region with a requirement for Customer Insight.

1 12 (100.00%) Marketing
1 12 (100.00%) Analytics
2 11 (91.67%) Analytical Skills
3 9 (75.00%) Data Analysis
3 9 (75.00%) SAS
4 8 (66.67%) SQL
4 8 (66.67%) Business Intelligence
4 8 (66.67%) Web Analytics
4 8 (66.67%) Predictive Analytics
4 8 (66.67%) Credit Risk
4 8 (66.67%) Big Data
4 8 (66.67%) Market Research
5 2 (16.67%) Data Analytics
5 2 (16.67%) Degree
5 2 (16.67%) Google Analytics
5 2 (16.67%) Digital Marketing
5 2 (16.67%) Omniture
5 2 (16.67%) Google
5 2 (16.67%) SEO
5 2 (16.67%) Adobe
5 2 (16.67%) SPSS
5 2 (16.67%) Internet
5 2 (16.67%) XML
5 2 (16.67%) Data Modelling
5 2 (16.67%) Data Mining
5 2 (16.67%) Algorithms
5 2 (16.67%) Content Development
6 1 (8.33%) Marketing Automation
6 1 (8.33%) SMS
6 1 (8.33%) Cognos

Customer Insight
Top Related IT Skills in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (75.00%) SAS
Applications
1 2 (16.67%) SPSS
Cloud Services
1 2 (16.67%) Google Analytics
Communications & Networking
1 2 (16.67%) Internet
2 1 (8.33%) SMS
Database & Business Intelligence
1 8 (66.67%) Big Data
2 2 (16.67%) Data Mining
3 1 (8.33%) Data Warehouse
General
1 12 (100.00%) Marketing
Job Titles
1 8 (66.67%) Consultant
2 2 (16.67%) Analyst
2 2 (16.67%) Data Analyst
2 2 (16.67%) Marketing Analyst
2 2 (16.67%) Marketing Data Analyst
2 2 (16.67%) Search Manager
2 2 (16.67%) SEO Manager
3 1 (8.33%) Data Insight Analyst
3 1 (8.33%) Insight Analyst
3 1 (8.33%) Insight Data Analyst
3 1 (8.33%) Marketing Insight Analyst
Libraries, Frameworks & Software Standards
1 2 (16.67%) XML
Miscellaneous
1 11 (91.67%) Analytical Skills
2 8 (66.67%) Credit Risk
3 2 (16.67%) Algorithms
4 1 (8.33%) Statistics
4 1 (8.33%) Visualisation
Processes & Methodologies
1 12 (100.00%) Analytics
2 9 (75.00%) Data Analysis
3 8 (66.67%) Business Intelligence
3 8 (66.67%) Market Research
3 8 (66.67%) Predictive Analytics
3 8 (66.67%) Web Analytics
4 2 (16.67%) Content Development
4 2 (16.67%) Data Analytics
4 2 (16.67%) Data Modelling
4 2 (16.67%) Digital Marketing
4 2 (16.67%) SEO
5 1 (8.33%) Data Management
5 1 (8.33%) Data Visualisation
5 1 (8.33%) Marketing Automation
Programming Languages
1 8 (66.67%) SQL
Qualifications
1 2 (16.67%) Degree
Vendors
1 2 (16.67%) Adobe
1 2 (16.67%) Google
1 2 (16.67%) Omniture
2 1 (8.33%) Cognos