The table below looks at the statistics for Customer Insight skills in IT jobs advertised for the Edinburgh region. Included is a guide to the average salaries offered in IT jobs that have cited Customer Insight over the 3 months to 30 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Sep 2014
Same period 2013 Same period 2012
Customer Insight
Rank - 100 92
Permanent jobs citing Customer Insight 0 1 3
As % of all permanent IT jobs located in Edinburgh - 0.075% 0.24%
As % of the Processes & Methodologies category - 0.089% 0.30%
Number of salaries quoted 0 1 3
Average salary - £40,000 £37,500
Average salary % change year-on-year
- +6.66%
UK excluding London average salary £37,500 £42,500 £32,500
% change year-on-year
-11.76% +30.76%
Customer Insight
Scotland

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Edinburgh region.

Processes & Methodologies Category
Edinburgh
Permanent IT job ads with a match in the
Processes & Methodologies category
1263 1119 1010
As % of all permanent IT jobs located in Edinburgh 83.42% 84.01% 81.06%
Number of salaries quoted 841 715 714
Average salary £41,500 £46,500 £42,500
Average salary % change year-on-year
-10.75% +9.41%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £60,000 £60,000 £60,000
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Customer Insight
Jobs Demand Trend in Edinburgh

This chart provides a 3-month moving total of permanent IT jobs citing Customer Insight across the Edinburgh region as a proportion of the total demand within the Processes & Methodologies category.

Customer Insight Jobs Demand Trend in Edinburgh

Customer Insight
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Customer Insight across the Edinburgh region.

Customer Insight Salary Trend in Edinburgh

Customer Insight
Top 17 Related IT Skills in Edinburgh

For the 6 months to 30 September 2014, IT jobs across the Edinburgh region citing Customer Insight also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight.

1 4 (100.00%) SQL
1 4 (100.00%) SAS
1 4 (100.00%) Alterian
1 4 (100.00%) Marketing
1 4 (100.00%) SmartFocus
1 4 (100.00%) Analytics
2 3 (75.00%) Customer Analytics
2 3 (75.00%) Campaign Analysis
2 3 (75.00%) Customer Analysis
3 1 (25.00%) Netezza
3 1 (25.00%) Finance
3 1 (25.00%) MicroStrategy
3 1 (25.00%) SPSS
3 1 (25.00%) MATLAB
3 1 (25.00%) FastStats
3 1 (25.00%) R
3 1 (25.00%) Marketing Strategy

Customer Insight
Top Related IT Skills in Edinburgh by Category

For the 6 months to 30 September 2014, IT jobs across the Edinburgh region citing Customer Insight also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight. Up to 20 skills are shown per category.

Application Platforms
1 4 (100.00%) SAS
Applications
1 1 (25.00%) SPSS
1 1 (25.00%) FastStats
General
1 4 (100.00%) Marketing
2 1 (25.00%) Finance
Job Titles
1 4 (100.00%) Analyst
2 3 (75.00%) MI Analyst
3 1 (25.00%) Customer Analyst
3 1 (25.00%) Data Analyst
Processes & Methodologies
1 4 (100.00%) Analytics
2 3 (75.00%) Customer Analytics
2 3 (75.00%) Campaign Analysis
2 3 (75.00%) Customer Analysis
3 1 (25.00%) Marketing Strategy
Programming Languages
1 4 (100.00%) SQL
2 1 (25.00%) MATLAB
2 1 (25.00%) R
Vendors
1 4 (100.00%) Alterian
1 4 (100.00%) SmartFocus
2 1 (25.00%) MicroStrategy
2 1 (25.00%) Netezza