The first table below looks at the demand for Database Marketing skills in IT jobs advertised for the Edinburgh region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 25 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Edinburgh region.

Location
3 months to
25 Jul 2014
Same period 2013 Same period 2012
Database Marketing
Rank - - -
Permanent jobs citing Database Marketing 0 0 0
As % of all permanent IT jobs located in Edinburgh - - -
As % of the Processes & Methodologies category - - -
Number of salaries quoted 0 0 0
Average salary - - -
UK excluding London average salary £30,500 £47,500 £32,500
% change year-on-year
-35.78% +46.15%
Processes & Methodologies Category
Edinburgh
Permanent IT job ads with a match in the
Processes & Methodologies category
1244 1021 916
As % of all permanent IT jobs located in Edinburgh 83.27% 84.17% 78.22%
Number of salaries quoted 823 640 617
Average salary £42,500 £45,000 £40,000
Average salary % change year-on-year
-5.55% +12.50%
90% offered a salary of more than £30,000 £30,000 £28,000
10% offered a salary of more than £60,000 £60,750 £60,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Database Marketing
Scotland

Database Marketing
Jobs Demand Trend in Edinburgh

This chart provides a 3-month moving total of permanent IT jobs citing Database Marketing across the Edinburgh region as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in Edinburgh

Database Marketing
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the Edinburgh region.

Database Marketing Salary Trend in Edinburgh

Database Marketing
Top 8 Related IT Skills in Edinburgh

For the 6 months to 25 July 2014, IT jobs across the Edinburgh region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

1 1 (100.00%) SQL
1 1 (100.00%) MS Excel
1 1 (100.00%) SAS
1 1 (100.00%) Microsoft
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
1 1 (100.00%) Customer Analysis
1 1 (100.00%) Campaign Management

Database Marketing
Top Related IT Skills in Edinburgh by Category

For the 6 months to 25 July 2014, IT jobs across the Edinburgh region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (100.00%) SAS
Applications
1 1 (100.00%) MS Excel
General
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Analyst
1 1 (100.00%) Campaign Analyst
Processes & Methodologies
1 1 (100.00%) Customer Analysis
1 1 (100.00%) Campaign Management
Programming Languages
1 1 (100.00%) SQL
Vendors
1 1 (100.00%) Microsoft