The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Edinburgh region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 25 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Jun 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 90 104 106
Rank change year-on-year
+14 +2
Permanent jobs citing Google Analytics 6 4 5
As % of all permanent IT jobs located in Edinburgh 0.51% 0.28% 0.31%
As % of the Cloud Services category 6.32% 5.97% 9.09%
Number of salaries quoted 4 4 3
Median salary £43,211 £32,500 £32,000
Median salary % change year-on-year
+32.95% +1.56%
90% offered a salary of more than £31,326 £30,000 £29,200
10% offered a salary of more than £45,000 £35,000 £32,400
UK excluding London median salary £32,500 £33,000 £30,000
% change year-on-year
-1.51% +10.00%
Google Analytics
Scotland

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the Edinburgh region.

Cloud Services Category
Edinburgh
Permanent IT job ads with a match in the
Cloud Services category
95 67 55
As % of all permanent IT jobs located in Edinburgh 8.00% 4.77% 3.45%
Number of salaries quoted 54 35 28
Median salary £45,000 £50,000 £37,500
Median salary % change year-on-year
-10.00% +33.33%
90% offered a salary of more than £27,500 £30,000 £29,100
10% offered a salary of more than £65,000 £48,000 £72,500
UK excluding London median salary £47,500 £45,000 £44,000
% change year-on-year
+5.55% +2.27%

Google Analytics
Jobs Demand Trend in Edinburgh

The demand trend of job ads across the Edinburgh region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Edinburgh

Google Analytics
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Edinburgh region.

Google Analytics Salary Trend in Edinburgh

Google Analytics
Salary Histogram in Edinburgh

This chart provides a salary histogram for IT jobs citing Google Analytics across the Edinburgh region over the 3 months to 25 June 2016.

Google Analytics Salary Histogram in Edinburgh

Google Analytics
Top 30 Related IT Skills in Edinburgh

For the 6 months to 25 June 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Edinburgh region with a requirement for Google Analytics.

1 12 (100.00%) Google
1 12 (100.00%) Analytics
2 7 (58.33%) Analytical Skills
2 7 (58.33%) R
2 7 (58.33%) SQL
2 7 (58.33%) Microsoft
3 6 (50.00%) Business Intelligence
4 5 (41.67%) HTML
4 5 (41.67%) VBA
4 5 (41.67%) Tableau
5 4 (33.33%) Data Quality
5 4 (33.33%) Data Integration
5 4 (33.33%) Team Foundation Server
5 4 (33.33%) Degree
5 4 (33.33%) SQL Server
5 4 (33.33%) Visual Studio
5 4 (33.33%) JavaScript
5 4 (33.33%) C#
5 4 (33.33%) Adobe
5 4 (33.33%) MS Excel
5 4 (33.33%) Data Warehouse
5 4 (33.33%) Data Modelling
5 4 (33.33%) SAS
5 4 (33.33%) Agile Software Development
5 4 (33.33%) Data Management
5 4 (33.33%) SEO
5 4 (33.33%) Finance
5 4 (33.33%) Scrum
5 4 (33.33%) SQL Server 2014
5 4 (33.33%) SQL Server 2012

Google Analytics
Top Related IT Skills in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (33.33%) SAS
Applications
1 4 (33.33%) MS Excel
2 3 (25.00%) MS Office
2 3 (25.00%) SPSS
Cloud Services
1 1 (8.33%) Google Cloud Platform
Database & Business Intelligence
1 4 (33.33%) Data Warehouse
1 4 (33.33%) SQL Server
1 4 (33.33%) SQL Server 2012
1 4 (33.33%) SQL Server 2014
2 3 (25.00%) SQL Server Analysis Services
2 3 (25.00%) SQL Server Integration Services
2 3 (25.00%) SQL Server Reporting Services
3 1 (8.33%) BigQuery
3 1 (8.33%) Lumira
3 1 (8.33%) Pentaho
3 1 (8.33%) Qlik Sense
3 1 (8.33%) QlikView
3 1 (8.33%) Spotfire
Development Applications
1 4 (33.33%) Team Foundation Server
1 4 (33.33%) Visual Studio
General
1 4 (33.33%) Finance
2 3 (25.00%) Marketing
2 3 (25.00%) Telecoms
3 1 (8.33%) Banking
Job Titles
1 6 (50.00%) Analyst
2 3 (25.00%) Business Intelligence Developer
2 3 (25.00%) Developer
2 3 (25.00%) Statistical Analyst
3 2 (16.67%) Digital Analyst
3 2 (16.67%) Digital Marketing Analyst
3 2 (16.67%) Marketing Analyst
4 1 (8.33%) Analyst Programmer
4 1 (8.33%) Data Visualisation Specialist
4 1 (8.33%) Programmer
4 1 (8.33%) Senior Data Warehouse Specialist
4 1 (8.33%) SEO Executive
4 1 (8.33%) SEO Specialist
Libraries, Frameworks & Software Standards
1 5 (41.67%) HTML
2 1 (8.33%) CSS
2 1 (8.33%) D3.js
2 1 (8.33%) HTML5
Miscellaneous
1 7 (58.33%) Analytical Skills
2 4 (33.33%) Data Integration
3 3 (25.00%) Economics
3 3 (25.00%) Enterprise Software
3 3 (25.00%) Mathematics
3 3 (25.00%) Psychology
3 3 (25.00%) Statistics
4 1 (8.33%) Social Media
4 1 (8.33%) Visualisation
Processes & Methodologies
1 12 (100.00%) Analytics
2 6 (50.00%) Business Intelligence
3 4 (33.33%) Agile Software Development
3 4 (33.33%) Data Management
3 4 (33.33%) Data Modelling
3 4 (33.33%) Master Data Management
3 4 (33.33%) Scrum
3 4 (33.33%) SEO
4 3 (25.00%) Campaign Analysis
4 3 (25.00%) Line Management
4 3 (25.00%) Propensity Modelling
4 3 (25.00%) Statistical Analysis
4 3 (25.00%) Statistical Modelling
4 3 (25.00%) Web Analytics
5 2 (16.67%) Digital Marketing
5 2 (16.67%) Pay per click
5 2 (16.67%) Project Management
5 2 (16.67%) Tag Management
6 1 (8.33%) Digital Analytics
6 1 (8.33%) Presales
Programming Languages
1 7 (58.33%) R
1 7 (58.33%) SQL
2 5 (41.67%) VBA
3 4 (33.33%) C#
3 4 (33.33%) JavaScript
4 3 (25.00%) T-SQL
5 1 (8.33%) PL/SQL
Qualifications
1 4 (33.33%) Degree
Quality Assurance & Compliance
1 4 (33.33%) Data Quality
Vendors
1 12 (100.00%) Google
2 7 (58.33%) Microsoft
3 5 (41.67%) Tableau
4 4 (33.33%) Adobe
5 1 (8.33%) Alteryx
5 1 (8.33%) Apple
5 1 (8.33%) Birst
5 1 (8.33%) Facebook
5 1 (8.33%) Jaspersoft
5 1 (8.33%) Omniture
5 1 (8.33%) SAP
5 1 (8.33%) TIBCO
5 1 (8.33%) Twitter
Edinburgh & Lothians
ANSON MCCADE
Salary: £40k - £60k plus attractive benefits, 30 days holiday and extensive ca
Posted: 4 days ago