The first table below looks at the demand for Data-Driven Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Data-Driven Marketing over the 3 months to 16 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the England region.

Location
3 months to
16 Apr 2014
Same period 2013 Same period 2012
Data-Driven Marketing
Rank 878 840 867
Rank change year-on-year
-38 +27
Permanent jobs citing Data-Driven Marketing 24 23 21
As % of all permanent IT jobs located in England 0.021% 0.022% 0.018%
As % of the Processes & Methodologies category 0.026% 0.027% 0.023%
Number of salaries quoted 17 23 18
Average salary £50,000 £55,000 £37,500
Average salary % change year-on-year
-9.09% +46.66%
90% offered a salary of more than £41,400 £38,000 £33,500
10% offered a salary of more than £65,000 £64,500 £40,000
UK excluding London average salary £47,500 £48,750 £26,750
% change year-on-year
-2.56% +82.24%
Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
91946 83782 90912
As % of all permanent IT jobs located in England 80.43% 79.03% 76.78%
Number of salaries quoted 74575 69627 77761
Average salary £47,500 £46,000 £47,500
Average salary % change year-on-year
+3.26% -3.15%
90% offered a salary of more than £30,500 £30,000 £30,000
10% offered a salary of more than £72,500 £75,000 £70,000
UK excluding London average salary £42,500 £40,000 £40,052
% change year-on-year
+6.25% -0.12%
Data-Driven Marketing
UK

Data-Driven Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Data-Driven Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Data-Driven Marketing Jobs Demand Trend in England

Data-Driven Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Data-Driven Marketing across the England region.

Data-Driven Marketing Salary Trend in England

Data-Driven Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Data-Driven Marketing across the England region over the 3 months to 16 April 2014.

Data-Driven Marketing Salary Histogram in England

Data-Driven Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Data-Driven Marketing within the England region over the 3 months to 16 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
South East -16 13 £47,500 -13.63%
London -45 7 £55,000 -2.22% 4
North West - 4 £25,000 -
Data-Driven Marketing
UK

Data-Driven Marketing
Top 30 Related IT Skills in England

For the 6 months to 16 April 2014, IT jobs across the England region citing Data-Driven Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Data-Driven Marketing.

1 40 (100.00%) Marketing
2 16 (40.00%) CRM
3 14 (35.00%) SQL
4 12 (30.00%) Database Marketing
5 11 (27.50%) Data Mining
6 10 (25.00%) HTML
6 10 (25.00%) CSS
7 9 (22.50%) ETL
7 9 (22.50%) Informatica
7 9 (22.50%) Project Management
7 9 (22.50%) Service Delivery
7 9 (22.50%) Change Control
8 8 (20.00%) Email Marketing
8 8 (20.00%) Digital Marketing
9 6 (15.00%) Microsoft
9 6 (15.00%) ASP.NET
9 6 (15.00%) Dreamweaver
9 6 (15.00%) SQL Server
9 6 (15.00%) .NET
10 5 (12.50%) Data Analysis
11 4 (10.00%) OOXML
11 4 (10.00%) Dundas
11 4 (10.00%) Mathematics
11 4 (10.00%) Data Management
11 4 (10.00%) SQL Server Analysis Services
11 4 (10.00%) FastStats
11 4 (10.00%) Responsive Web Design
11 4 (10.00%) Adobe
11 4 (10.00%) Scrum
11 4 (10.00%) MySQL

Data-Driven Marketing
Top Related IT Skills in England by Category

For the 6 months to 16 April 2014, IT jobs across the England region citing Data-Driven Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Data-Driven Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (10.00%) IIS
2 2 (5.00%) SAS
3 1 (2.50%) WebSphere
3 1 (2.50%) Apache Solr
Applications
1 4 (10.00%) MS Project
1 4 (10.00%) FastStats
2 3 (7.50%) MS Excel
3 2 (5.00%) Photoshop
4 1 (2.50%) SPSS
4 1 (2.50%) MS PowerPoint
Communications & Networking
1 3 (7.50%) Internet
Database & Business Intelligence
1 11 (27.50%) Data Mining
2 6 (15.00%) SQL Server
3 4 (10.00%) OLAP
3 4 (10.00%) Data Warehouse
3 4 (10.00%) SQL Server Analysis Services
3 4 (10.00%) MySQL
4 2 (5.00%) SQL Server 2008
4 2 (5.00%) SQL Server Reporting Services
4 2 (5.00%) SQL Server 2005
4 2 (5.00%) DTS
4 2 (5.00%) Crystal Reports
5 1 (2.50%) Base SAS
5 1 (2.50%) Hadoop
5 1 (2.50%) NoSQL
5 1 (2.50%) HBase
5 1 (2.50%) Big Data
Development Applications
1 6 (15.00%) Dreamweaver
General
1 40 (100.00%) Marketing
Job Titles
1 10 (25.00%) Developer
2 8 (20.00%) Technical Leader
3 5 (12.50%) Analyst
4 4 (10.00%) Development Manager
4 4 (10.00%) Marketing Executive
4 4 (10.00%) Designer
4 4 (10.00%) Email Marketing Executive
5 3 (7.50%) Project Manager
5 3 (7.50%) Data Analyst
6 2 (5.00%) Senior Project Manager
6 2 (5.00%) Java Developer
6 2 (5.00%) Database Developer
6 2 (5.00%) Junior Developer
6 2 (5.00%) Junior
6 2 (5.00%) Senior Manager
6 2 (5.00%) Web Developer
6 2 (5.00%) Data Quality Analyst
6 2 (5.00%) Account Director
6 2 (5.00%) Quality Analyst
6 2 (5.00%) Junior Web Developer
Libraries, Frameworks & Software Standards
1 10 (25.00%) CSS
1 10 (25.00%) HTML
2 6 (15.00%) .NET
2 6 (15.00%) ASP.NET
3 4 (10.00%) OOXML
3 4 (10.00%) XML
4 2 (5.00%) XHTML
4 2 (5.00%) Silverlight
5 1 (2.50%) Natural Language Processing
5 1 (2.50%) Lucene
Miscellaneous
1 4 (10.00%) Mathematics
2 2 (5.00%) W3C
3 1 (2.50%) Computer Science
3 1 (2.50%) Machine Learning
Operating Systems
1 1 (2.50%) Linux
Processes & Methodologies
1 16 (40.00%) CRM
2 12 (30.00%) Database Marketing
3 9 (22.50%) Change Control
3 9 (22.50%) ETL
3 9 (22.50%) Project Management
3 9 (22.50%) Service Delivery
4 8 (20.00%) Email Marketing
4 8 (20.00%) Digital Marketing
5 5 (12.50%) Data Analysis
6 4 (10.00%) Data Management
6 4 (10.00%) Scrum
6 4 (10.00%) E-Commerce
6 4 (10.00%) PRINCE2
6 4 (10.00%) Responsive Web Design
7 3 (7.50%) Analytics
7 3 (7.50%) Campaign Management
7 3 (7.50%) Matrix Management
7 3 (7.50%) RAD
7 3 (7.50%) PRINCE
7 3 (7.50%) Project Planning
Programming Languages
1 14 (35.00%) SQL
2 4 (10.00%) JavaScript
2 4 (10.00%) PHP
3 2 (5.00%) Java
3 2 (5.00%) Perl
3 2 (5.00%) T-SQL
3 2 (5.00%) VB
3 2 (5.00%) VB.NET
3 2 (5.00%) VBA
3 2 (5.00%) VB6
4 1 (2.50%) Groovy
Qualifications
1 3 (7.50%) PRINCE2 Certification
2 1 (2.50%) PMP
2 1 (2.50%) PMI Certification
2 1 (2.50%) Degree
2 1 (2.50%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 2 (5.00%) QA
1 2 (5.00%) Data Quality
Vendors
1 9 (22.50%) Informatica
2 6 (15.00%) Microsoft
3 4 (10.00%) Adobe
3 4 (10.00%) Dundas
4 3 (7.50%) Alterian
4 3 (7.50%) Unica
4 3 (7.50%) Neolane
5 2 (5.00%) Tableau
5 2 (5.00%) Salesforce.com
6 1 (2.50%) IBM
London
Harnham
Salary: £30000 - £40000 per annum + benefits + bonus
Posted: 4 days ago
London
Progressive Recruitment
Salary: £45000 - £55000 per annum + Benefits
Posted: 13 days ago
London
Progressive Recruitment
Salary: £45000 - £55000 per annum + Excellent benefits!
Posted: 19 days ago
City of London
Real Staffing
Salary: £45500 per annum
Posted: 21 days ago