The table below looks at the statistics for Data-Driven Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Data-Driven Marketing over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
Data-Driven Marketing
Rank 833 846 826
Rank change year-on-year
+13 -20
Permanent jobs citing Data-Driven Marketing 21 43 30
As % of all permanent IT jobs located in England 0.021% 0.039% 0.029%
As % of the Processes & Methodologies category 0.025% 0.048% 0.037%
Number of salaries quoted 14 32 30
Average salary £47,500 £52,500 £55,000
Average salary % change year-on-year
-9.52% -4.54%
90% offered a salary of more than £30,500 £25,000 £40,000
10% offered a salary of more than £54,250 £65,000 £70,000
UK excluding London average salary £41,250 £46,250 £55,000
% change year-on-year
-10.81% -15.90%
Data-Driven Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
83174 89930 81696
As % of all permanent IT jobs located in England 83.46% 82.01% 80.22%
Number of salaries quoted 68342 73659 67938
Average salary £50,000 £47,500 £46,000
Average salary % change year-on-year
+5.26% +3.26%
90% offered a salary of more than £32,500 £31,500 £30,000
10% offered a salary of more than £75,000 £72,000 £72,500
UK excluding London average salary £44,485 £42,500 £40,000
% change year-on-year
+4.66% +6.25%

Data-Driven Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Data-Driven Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Data-Driven Marketing Jobs Demand Trend in England

Data-Driven Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Data-Driven Marketing across the England region.

Data-Driven Marketing Salary Trend in England

Data-Driven Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Data-Driven Marketing across the England region over the 3 months to 22 May 2015.

Data-Driven Marketing Salary Histogram in England

Data-Driven Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Data-Driven Marketing within the England region over the 3 months to 22 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +36 11 £52,500 -2.32% 3
South East -6 6 - - 1
East Midlands - 2 £41,250 -
South West - 1 £50,000 -
East of England - 1 £27,000 -
Data-Driven Marketing
UK

Data-Driven Marketing
Top 30 Related IT Skills in England

For the 6 months to 22 May 2015, IT jobs across the England region citing Data-Driven Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Data-Driven Marketing.

1 34 (100.00%) Marketing
2 18 (52.94%) Analytics
3 17 (50.00%) CRM
4 13 (38.24%) Finance
5 10 (29.41%) SQL
5 10 (29.41%) Degree
6 8 (23.53%) SAS
6 8 (23.53%) Direct Marketing
7 7 (20.59%) Digital Marketing
7 7 (20.59%) Marketing Analytics
7 7 (20.59%) B2B
7 7 (20.59%) Microsoft
7 7 (20.59%) Retail
8 6 (17.65%) Strategic Planning
8 6 (17.65%) Agile Software Development
8 6 (17.65%) Scrum
8 6 (17.65%) Advertising
8 6 (17.65%) SPSS
8 6 (17.65%) Business Intelligence
8 6 (17.65%) Internet
8 6 (17.65%) Project Management
8 6 (17.65%) Customer Insight
8 6 (17.65%) Kanban
8 6 (17.65%) QA
8 6 (17.65%) ExactTarget
8 6 (17.65%) Customer Segmentation
9 5 (14.71%) Analytical Skills
9 5 (14.71%) Email Marketing
9 5 (14.71%) Web Development
9 5 (14.71%) Content Management

Data-Driven Marketing
Top Related IT Skills in England by Category

For the 6 months to 22 May 2015, IT jobs across the England region citing Data-Driven Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Data-Driven Marketing. Up to 20 skills are shown per category.

Application Platforms
1 8 (23.53%) SAS
2 1 (2.94%) Apache
Applications
1 6 (17.65%) SPSS
2 2 (5.88%) MS Office
2 2 (5.88%) MS Excel
2 2 (5.88%) FastStats
3 1 (2.94%) MS PowerPoint
Business Applications
1 1 (2.94%) Adobe Campaign
1 1 (2.94%) WebTrends
1 1 (2.94%) Dynamics CRM
Cloud Services
1 1 (2.94%) Google Analytics
Communications & Networking
1 6 (17.65%) Internet
2 2 (5.88%) FTP
Database & Business Intelligence
1 4 (11.76%) Base SAS
2 2 (5.88%) SQL Server Reporting Services
2 2 (5.88%) MySQL
2 2 (5.88%) SAS Enterprise Guide
General
1 34 (100.00%) Marketing
2 13 (38.24%) Finance
3 7 (20.59%) Retail
4 6 (17.65%) Advertising
5 1 (2.94%) Italian Language
Job Titles
1 12 (35.29%) Analyst
2 9 (26.47%) Marketing Manager
3 6 (17.65%) Senior Manager
4 5 (14.71%) CRM Manager
4 5 (14.71%) Insight Analyst
5 4 (11.76%) Senior Analyst
5 4 (11.76%) Business Analyst
5 4 (11.76%) Senior Insight Analyst
5 4 (11.76%) Agile Business Analyst
6 3 (8.82%) Consultant
6 3 (8.82%) Relationships Manager
6 3 (8.82%) Data Analyst
7 2 (5.88%) Developer
7 2 (5.88%) Marketing Consultant
8 1 (2.94%) Senior Marketing Consultant
8 1 (2.94%) CRM Analyst
8 1 (2.94%) AWS Developer
8 1 (2.94%) Data Insight Analyst
8 1 (2.94%) Senior Consultant
8 1 (2.94%) Junior
Libraries, Frameworks & Software Standards
1 1 (2.94%) HTML
Miscellaneous
1 5 (14.71%) Analytical Skills
2 1 (2.94%) Mathematics
2 1 (2.94%) Mobile App
2 1 (2.94%) Social Media
2 1 (2.94%) Animation
Operating Systems
1 1 (2.94%) Linux
Processes & Methodologies
1 18 (52.94%) Analytics
2 17 (50.00%) CRM
3 8 (23.53%) Direct Marketing
4 7 (20.59%) Digital Marketing
4 7 (20.59%) Marketing Analytics
4 7 (20.59%) B2B
5 6 (17.65%) Strategic Planning
5 6 (17.65%) Agile Software Development
5 6 (17.65%) Scrum
5 6 (17.65%) Business Intelligence
5 6 (17.65%) Project Management
5 6 (17.65%) Customer Insight
5 6 (17.65%) Kanban
5 6 (17.65%) Customer Segmentation
6 5 (14.71%) Email Marketing
6 5 (14.71%) Web Development
6 5 (14.71%) Content Management
7 4 (11.76%) Requirements Analysis
7 4 (11.76%) E-Commerce
7 4 (11.76%) Online Marketing
Programming Languages
1 10 (29.41%) SQL
2 1 (2.94%) Python
2 1 (2.94%) Java
2 1 (2.94%) PHP
2 1 (2.94%) PL/SQL
Qualifications
1 10 (29.41%) Degree
Quality Assurance & Compliance
1 6 (17.65%) QA
2 1 (2.94%) SLA
Vendors
1 7 (20.59%) Microsoft
2 6 (17.65%) ExactTarget
3 3 (8.82%) Oracle
3 3 (8.82%) Salesforce.com
3 3 (8.82%) Adobe
4 2 (5.88%) Business Objects
4 2 (5.88%) Cognos
4 2 (5.88%) Tableau
5 1 (2.94%) Omniture
5 1 (2.94%) Google
London
C4 Commerce
Salary: Unspecified Competitive
Posted: 2 days ago
Hove, East Sussex
ARC IT Recruitment Ltd
Salary: £40000 - £55000 Per Annum
Posted: 2 days ago
London
Experian
Salary: pension, bon
Posted: 4 days ago
Macclesfield, Cheshire
The MRJ Group
Salary: £40000 - £50000 per annum
Posted: 4 days ago
London
Explore Group
Salary: £58000 per annum
Posted: 12 days ago