The table below looks at the statistics for knowledge and experience of Hitwise products and/or services in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Hitwise over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Experian Hitwise.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Hitwise
Rank 841 795 850
Rank change year-on-year
-46 +55
Permanent jobs citing Hitwise 9 51 25
As % of all permanent IT jobs located in England 0.009% 0.053% 0.024%
As % of the Vendors category 0.019% 0.11% 0.051%
Number of salaries quoted 8 31 22
Average salary £28,000 £45,000 £34,250
Average salary % change year-on-year
-37.77% +31.38%
90% offered a salary of more than £25,000 £30,000 £32,500
10% offered a salary of more than £35,000 £75,000 £57,500
UK excluding London average salary £25,000 £44,000 £37,500
% change year-on-year
-43.18% +17.33%
Hitwise
UK

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the England region.

Vendors Category
England
Permanent IT job ads with a match in the
Vendors category
47216 45387 48720
As % of all permanent IT jobs located in England 47.79% 47.45% 47.18%
Number of salaries quoted 39234 36509 41108
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £27,500 £28,000
10% offered a salary of more than £70,000 £67,500 £70,000
UK excluding London average salary £40,650 £40,000 £40,000
% change year-on-year
+1.62% -

Hitwise
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Hitwise across the England region as a proportion of the total demand within the Vendors category.

Hitwise Jobs Demand Trend in England

Hitwise
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Hitwise across the England region.

Hitwise Salary Trend in England

Hitwise
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Hitwise within the England region over the 3 months to 30 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
East of England -7 4 £25,000 -
Yorkshire -18 2 £35,000 -22.22%
London -29 1 £32,000 -51.69%
South East -31 1 - - 1
South West - 1 £31,000 -
Hitwise
UK

Hitwise
Top 30 Related IT Skills in England

For the 6 months to 30 January 2015, IT jobs across the England region citing Hitwise also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Hitwise.

1 21 (80.77%) Google
1 21 (80.77%) Analytics
2 16 (61.54%) Web Analytics
2 16 (61.54%) Analytical Skills
2 16 (61.54%) Google Analytics
3 14 (53.85%) Data Analysis
4 11 (42.31%) MS PowerPoint
4 11 (42.31%) Marketing
5 10 (38.46%) WebTrends
5 10 (38.46%) Tealeaf
6 9 (34.62%) Finance
7 8 (30.77%) Customer Analysis
8 6 (23.08%) Market Research
8 6 (23.08%) ClickTale
8 6 (23.08%) HTML
9 5 (19.23%) Adobe
9 5 (19.23%) E-Commerce
9 5 (19.23%) Degree
9 5 (19.23%) Pay per click
9 5 (19.23%) Billing
10 4 (15.38%) SEO
10 4 (15.38%) Omniture
10 4 (15.38%) Coremetrics
10 4 (15.38%) WebSphere
10 4 (15.38%) IBM
10 4 (15.38%) JavaScript
10 4 (15.38%) MS Excel
10 4 (15.38%) Qualitative Analysis
10 4 (15.38%) User Experience
10 4 (15.38%) comScore

Hitwise
Top Related IT Skills in England by Category

For the 6 months to 30 January 2015, IT jobs across the England region citing Hitwise also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Hitwise. Up to 20 skills are shown per category.

Application Platforms
1 4 (15.38%) WebSphere
Applications
1 11 (42.31%) MS PowerPoint
2 4 (15.38%) MS Excel
Business Applications
1 16 (61.54%) Google Analytics
2 10 (38.46%) WebTrends
Development Applications
1 1 (3.85%) JIRA
General
1 11 (42.31%) Marketing
2 9 (34.62%) Finance
3 5 (19.23%) Billing
4 3 (11.54%) Advertising
5 1 (3.85%) Retail
5 1 (3.85%) Multimedia
Job Titles
1 18 (69.23%) Analyst
2 12 (46.15%) Web Analyst
3 4 (15.38%) Data Analyst
4 3 (11.54%) PPC Manager
4 3 (11.54%) PPC Analyst
4 3 (11.54%) PPC Specialist
4 3 (11.54%) Market Analyst
4 3 (11.54%) PPC Executive
5 1 (3.85%) SEO Specialist
Libraries, Frameworks & Software Standards
1 6 (23.08%) HTML
2 1 (3.85%) CSS
Miscellaneous
1 16 (61.54%) Analytical Skills
2 4 (15.38%) User Experience
3 2 (7.69%) Statistics
3 2 (7.69%) Social Media
3 2 (7.69%) Mathematics
4 1 (3.85%) Digital Media
4 1 (3.85%) Algorithms
4 1 (3.85%) Taxonomies
Processes & Methodologies
1 21 (80.77%) Analytics
2 16 (61.54%) Web Analytics
3 14 (53.85%) Data Analysis
4 8 (30.77%) Customer Analysis
5 6 (23.08%) Market Research
6 5 (19.23%) E-Commerce
6 5 (19.23%) Pay per click
7 4 (15.38%) SEO
7 4 (15.38%) Qualitative Analysis
7 4 (15.38%) Digital Marketing
8 2 (7.69%) E-business
8 2 (7.69%) Online Marketing
9 1 (3.85%) Link Building
9 1 (3.85%) Information Architecture
9 1 (3.85%) SWOT Analysis
9 1 (3.85%) Customer Segmentation
9 1 (3.85%) Performance Analysis
9 1 (3.85%) Agile Software Development
9 1 (3.85%) CRM
Programming Languages
1 4 (15.38%) JavaScript
Qualifications
1 5 (19.23%) Degree
Vendors
1 21 (80.77%) Google
2 10 (38.46%) Tealeaf
3 6 (23.08%) ClickTale
4 5 (19.23%) Adobe
5 4 (15.38%) Omniture
5 4 (15.38%) Coremetrics
5 4 (15.38%) IBM
5 4 (15.38%) comScore
5 4 (15.38%) Tableau
6 3 (11.54%) Microsoft
7 2 (7.69%) Sitecore
8 1 (3.85%) WebSideStory
Brighton
Recruitment Revolution Limited
Salary: £26,000 to £29,000
Posted: Yesterday